You’ve probably caught the drift by now: the future of fashion is all about sustainability. And guess what? We’re here to spill the tea on how to “Buy Less, Buy Better” and still slay the style game. Sounds like a tall order? The vibe we’re going for? Shop smarter, not harder. Keep scrolling, and we’ll … Read more
Bella and Gigi Hadid have long been runway royalty. But in the realm of fashion, even the likes of Meghan Markle and Kate Middleton take a backseat. Data from the Lyst platform shows searches for Gigi Hadid’s outfits surged by 1900% in 2022. Now, Alana Hadid, the eldest of the Hadid siblings, has stepped onto … Read more
Although it’s been six years since Phoebe Philo announced she would leave Celine (2017), her followers eagerly await her comeback. The good news is that the designer has announced that she is launching her eponymous brand in September this year of 2023. Phoebe Philo also explained that the label are open for registration since July … Read more
For the readers of Notorious Mag, think of Old Money as the impeccably aged bottle of Bordeaux wine, tucked away in the cellars of a stately manor, exuding a refined aura of time-honoured elegance. They’re the kind who’d take afternoon tea as seriously as a board meeting, where a “summer home” usually means a centuries-old … Read more
This week, Isabella Rossellini and her daughter, Elettra Wiedemann, launched a knitwear line made from sheep’s wool in collaboration with designer Aisling Camps. The wool originates from the sheep on Isabella and Elettra’s property, Mama Farm, situated 100 km from Manhattan. The Aisling Camps x Mama Farm collection is available exclusively for purchase on the … Read more
At Notorious Mag, we’ve noticed the vintage and secondhand market isn’t just booming—it’s positively thriving! Consumers are now all about that ‘pre-loved’ life, firmly believing it’s the ultimate sustainable flex. And let’s get real: with the economy doing a rollercoaster ride and inflation playing peek-a-boo, platforms like Vestiaire Collective and The Real Real are becoming … Read more
Italian fashion powerhouse, Miu Miu, invited a group of luminaries for a summer soiree in Malibu. In the video embedded above, you can witness the day-long event, graced by the who’s who of the industry, all donning their vibrant summer attire. This article delves into why Miu Miu opted for Malibu – endearingly referred to … Read more
Beauty lies in the details, and so does elegance. That is why elegant gentlemen like the Queen’s late husband, Prince Philip, are rarely seen without their signet rings. Throughout history, men have worn signet rings with family crests and other emblems engraved on them, and more recently, women have too. Today, this genderless statement piece … Read more
Like me, my friends adore soaking up the summer sun to the fullest. After all, we only get three months a year to stock up on vitamin D, melatonin, and calcium. Many of my friends strive to finish the summer with a beautiful tan. So much so that some of them even book appointments with … Read more
As we dive into the digital age, our ways of connecting, communicating, and consuming have fundamentally changed. For better or worse, we’ve traded department stores for online shopping carts, and now, it seems, we’re trading influencers for “deinfluencers”. A new social media trend that’s rapidly gaining momentum, deinfluencing has turned the conventional ideals of consumerism … Read more
Wave goodbye to the days when we’d hit the beach with inexpensive straw bags, only to have them soggy and stuffed with sand. For a handful of summers now, luxe brands have been plunging headfirst into the straw bag game. Celine, Jacquemus, Chloé, and Loro Piana are just a snapshot of the labels that are … Read more
Pearls, the exquisite gems from the depths of the sea, are never truly out of style, but currently, they are more fashionable than ever! And based on what we witnessed at the Dior Fall 2023 show in Mumbai, the pearl trend is showing no signs of waning. Can Tradition Be Contemporary? While some may consider … Read more
As you probably already know, The Crown season 6 will be the last one and will be aired on the 16th of November 2024. The upcoming season will delve into the late 90s and early 2000s of Queen Elizabeth II’s life. Expect a gripping narrative as this era was famously termed by the late monarch … Read more
Barbie isn’t just a cherished part of my childhood but also plays an essential role in my life as a mother. As the editor of Notorious, I’ve already put the spotlight on the Barbiecore trend back in 2022, and we’ve even created a video diving into the history of the colour pink (I highly recommend … Read more
These days, I’m absolutely daydreaming about dipping my toes in soft sand and bolting towards the waves. Seriously, nothing can stack up against the quintessential beach vibes in the summer – not even the chicest pool or most serene lake (Austria, I’m looking at you). But hey, while my beach-filled summer dream is still a … Read more
With her chic artsy lifestyle, Coco Chanel is undoubtedly an icon for women worldwide. And now you can be transported to her dreamiest Summer destinations, thanks to the new six Les Eaux de Chanel scents inspired by Chanel’s favourite spots. So, cure your wanderlust with these light and unisex fragrances that evoke Coco Chanel’s trips … Read more
Summer is the most eagerly anticipated time of the year. However, as the temperatures soar, we often find ourselves complaining about the scorching heat. Staying cool and polished under 35°C is a challenge for everyone, from fashionistas to exhausted housewives. Notorious has got you covered with essential tips on what to wear during the peak … Read more
From July 3rd to 6th, the city of lights, Paris, played host to the fashion community for the Fall 2023 Haute Couture Week. Showcasing in opulent castles or along the picturesque Seine, they painted a picture that French grandeur and allure are on the fashion compass for this season and beyond. So, buckle up! This … Read more
Haute couture is a realm of fashion with boundless imagination, where everything that stems from dreams can be brought to fruition. Behind this luxurious and exclusive affair, eight exceptional Haute Couture ateliers tirelessly toil day and night. These ateliers are the backbone of the high fashion industry, the artisans who transform sketches and musings into … Read more
Kate Middleton, Britain’s new Princess of Wales, has undergone a remarkable style transformation in recent months. Throughout her journey, she has remained a loyal client of one of the most influential fashion labels in the world—Alexander McQueen. This enduring partnership has not only shaped Kate’s evolution from a royal bride to a powerful and influential … Read more
If summer were a dress, which one do you think it would be; florals, gingham, mini, maxi, prairie, or slip dresses? Luckily for us, we don’t need to stick to only one style this season, and we have plenty of inspiration from the catwalk, red carpet and royal events, and street style. After scouring our … Read more
Notorious created this video showing the places where French fashion designer Coco Chanel walked and lived in Paris. We listed for you her favourite addresses, places of luxury and culture, that you should include in your next trip to Paris. Coco Chanel and Paris, an intertwined history As Paris Fashion Week AW22 just happened, the … Read more
As we’ve been eagerly waiting, the scorching summer has finally arrived. Suddenly, we’re dealing with a blazing 35 degrees! What should we wear to beat the heat? Keep reading because we’re about to spill the tea on the must-have items handpicked by the fashion editors at Notorious for the summer of 2023. Buckle up and … Read more