Louis Vuitton x Timberland – The Ultimate Men’s Workwear Capsule Collection AW24

Louis Vuitton male model is sitting on a snow embracing a dog. He is wearing aw24 western inspired collection

August 2024, Louis Vuitton is poised to make waves in the fashion world with an exceptional capsule collection crafted by the legendary Pharrell Williams. In partnership with Timberland, this collection offers a fresh, luxurious take on workwear, merging the rugged spirit of American Western fashion with Louis Vuitton’s signature craftsmanship and elegance. It’s a perfect … Read more

Resort 2025 Highlights – Choose the Trends That Suit Your Style

collage with four models from the resort 2025- givenchy, sportmax, louis vuitton, gucci

The Resort 2025 collections have wrapped up, and it’s time to see which trends appeared on the runway. We’re not suggesting you follow trends blindly; we believe in enhancing your personal style. Fashion, taste, and style are always in flux and evolve over time. That’s why it’s worth keeping an eye on the new and … Read more

24 French fashion brands under the radar you need to know. French-Girl style.

window shop in the rue de bac in Paris

As we previously mentioned, Notorious is on tour in France, basking in a sabbatical amidst the fashion capital’s electrifying street style. It’s undeniable that Parisian women exude an enviable chicness; their ensembles are polished yet effortlessly stylish. But how do they master these timeless, classic looks with a contemporary twist? The secret lies in their … Read more

Fashion-Forward Radar: Why You Need a Fishing Vest

Collage with four models wearing a fishing vest from Prada, Louis Vuitton, Martine Rose and Needles SS24

Utility has been a growing trend for several seasons now. A penchant for pockets sparked the rise of cargo pants. And now we see pockets everywhere: on bags, skirts, coats, and other garments. Speaking of which, we’ve spotted a particular item on the Spring/Summer 2024 runways that you might have seen your father wear: the … Read more

Wild West Weekly: Louis Vuitton and Ralph Lauren’s Cowboy Style

Hold onto your cowboy hats, ladies and gentlemen! Ralph Lauren and Louis Vuitton are taking us on a stylish journey to the Wild West. This isn’t your typical hoedown – we’re talking high fashion with a Western twist. Imagine yourself in a cowboy hat, swaying in fringes, strutting in double denim, rocking a leather jacket, … Read more

Louis Vuitton’s Million-Dollars Bag: Your Next Arm Candy?

street style-Jacob Elordi and LeBron James wearing the new Louis Vuitton's bag

In the high-stakes poker game of luxury fashion, Louis Vuitton has upped the ante with its latest handbag, the Millionaire Speedy. Costing a mere trifle of one million dollars, it’s the perfect accessory for those who feel their current handbags are embarrassingly affordable. This bag doesn’t just scream luxury; it practically hires a skywriter to … Read more

Louis Vuitton Menswear Spring 2020, a boyhood inspired collection By Virgil Abloh.

Model presenting a yellow Louis Vuitton raincoat, hat and bag for spring 2020.

Virgil Abloh celebrates the beauty of familiar and natural things with his menswear Spring 2020 collection for Louis Vuitton. Abloh presented the collection at Place Dauphine, the beautiful square in Paris. The fashion designer created a boyhood bliss, with a bouncing castle, balloons, flying kites and ice cream. All was set among the typical Parisian … Read more

Louis Vuitton City Guides have gone digital

The famous and collectable series Louis Vuitton City Guides celebrated its 20 years, launching a digital version. Who better than Louis Vuitton, who began making trunks and suitcases for travellers in 1854, to have the best tips from all around the world? Since 1998, the Louis Vuitton City Guide’s provided travellers, dreamers and even local … Read more