Fashion × Marketing: The Best Collections of Fashion Week SS26

Balenciaga, Dior, Victoria Beckham and Chanel SS26

What a season for fashion September/October was — the fashion weeks served up SS26 collections like parties thrown by Gods. The stress and expectations were higher than the cocaine levels in London’s water. Let’s dive into what happened after all that feather-shaking, with so many creative directors hopping maisons. Meanwhile, luxury’s desperate to boost its … Read more

Christian Life – What Do You Think About Luxury Advent Calendars?

collage Christian advent calendar

Since around 2021, we’ve witnessed the rise of the Luxury Advent Calendars. Brands like Tiffany, Chanel, Dior, and Net-a-Porter now tempt us with advent calendars where each day reveals a luxurious treat, reminding us that Christmas is on the horizon. But honestly, how exactly do perfumes, jewellery, and high-end cosmetics help us reflect on baby … Read more

Shoe Guide for Fall 2025 – How to Refresh Your Closet From the Bottom Up

Model carrying a pile of shoes- Augusta shoe brand

Shoes are the true game-changers when it comes to updating your wardrobe for a new season. Our Shoe Guide for Fall 2025 shows how classic silhouettes evolve while new styles bring fresh energy to your look. Fashion this season is about comfort and practicality, but shoes keep the edge, making them more avant-garde than clothes. … Read more

Cashmere, Merino & Shetland: How to Choose the Perfect Pullover

COS model wearing a chunky red cashmere pullover from the AW26 collection

Ah, the luxurious world of natural yarns: Cashmere, Merino, Shetland and Mohair. Once reserved for couture houses and old-money wardrobes, these fibres have made their way into the mainstream. Today, even your favourite high-street brands offer jumpers in these once-elite materials. Of course, you’ll pay more than you would for a polyester blend, but the … Read more

The Keffiyeh Debate: Why the Palestinian Scarf Is No Longer Just Fashion

Tradicional black and white Keffiyeh scarf seen in the streets of Copenhagen Fashion Week

From tradition to activism The Palestinian scarf, or keffiyeh, was born as a practical piece of Middle Eastern clothing. Farmers wore it to protect themselves from the sun and dust. But in the 1960s, under the leadership of Yasser Arafat and the PLO, it took on a new meaning: it became a political emblem of … Read more

Argyle Comeback: Why This Is the Pattern to Watch in 25–26

collage with ava gardner, the duke of windsor and actress from Clueless wearing Argyle pattern

This classic and timeless pattern is everywhere this Fall/Winter 25–26, from the high street to high luxury. Let’s dive into its history and how to enjoy the Argyle comeback. A Scottish Legacy Reimagined The argyle pattern, that signature arrangement of overlapping diamonds crossed by diagonal lines, has long roots in Scottish tradition. Its name comes … Read more

Styling Ideas – Bring Joy Back to Fashion

Collage with three proposals on how to style your clothes this fall and winter 25-26

Fashion is going through an identity crisis. Designers, terrified of missing sales targets, are playing it too safe. Which is why recent seasons feel like déjà vu: the same silhouettes, the same muted palettes, the same oversized shoulders and plain T-shirts. If you’re thinking how boring, you’re not alone. But don’t worry, here come some … Read more

COS AW 25/26: The Pure Timeless Statement at NYFW

Collage with the main timeless and ease looks from COS AW 25_26 - NYFW

Once again, COS returned to New York Fashion Week to unveil its Autumn/Winter 25/26 collection. New York may be the opening act of the fashion season, but don’t expect wild reinventions—what we’re seeing is evolution, refinement, and the kind of consistency fashion actually needs. The city’s energy perfectly mirrors the mood of collections from Michael … Read more

Office Looks – Paying Tribute to Giorgio Armani

Model wearing a brown suit from COS-Giorgio Armani inspiration

The Italian designer Giorgio Armani has passed away at the age of 91, still active and at the helm of his eponymous brand. What a privilege! Armani revolutionised fashion in the 1980s with his deconstructed, fluid tailoring. Think Richard Gere in American Gigolo or Julia Roberts and Diane Keaton in their boyish looks. So this … Read more

Designer Bag Trends to Know for Fall 2025

actress Nadia Tereszkiewicz photographed in a closed full of Dior bags-by Max Siedentopf

The designer bag trends for Fall 2025 bring practicality, classic silhouettes, and just the right amount of nostalgia. Here’s your guide to the styles worth knowing as we step into Autumn/Winter 2025–26. Fashion this season proves it’s committed to valuing the longevity of consumers’ investments. Which means: don’t expect radical shifts. Instead, Fall 2025 is … Read more

The Best Transition Style: Red From Summer to Fall 2025

Collage with a summer red dress from COS and how to style it for Fall 2025

In just a few days, we’ll officially step into Fall 2025. But honestly, who’s already in the mood for cashmere and faux-fur coats? Not quite yet. Still, now is the perfect time to scan your summer wardrobe and decide which pieces deserve a stylish upgrade for the transition from summer to fall. And for me, … Read more

Jewellery 2025 – Pearls Are the Material of the Moment

jewellery 2025-pearl-collage with different pearl necklaces

Pearls have never truly fallen out of fashion, but there was a time when they seemed confined to bridge tables at quaint country clubs. This year, however, pearls have been thrust back into the spotlight by none other than Miu Miu, Simone Rocha, Pharell Williams, and even #skaterboys on TikTok, all part of a movement … Read more

Get The Gallagher Brothers’ Iconic Oasis Haircut

Oasis Reunion-Gallagher brothers-Noel and Liam's hairstyle

Certainly, the Oasis Reunion is topping Google’s search charts. Fair enough. Aside from being a major band of the 90s, the reconciliation of the Gallagher brothers is a piece of positive news. Family feuds are more common than we might think, so the reconciliation of the two is a joy. Having said that, I must … Read more

Lifestyle Experience: Tastemaker COS Created an Artful Journey for You

COS x Studio Ashby Collaboration - Interior designer Sophie Ashby sit on a bookshelf, wearing a off white dress from COS

COS, in collaboration with the London-based Studio Ashby, presents a multi-city installation project celebrating women artists. This artful lifestyle experience unfolds in COS stores across London, Paris, and Helsinki, offering a fresh and cultural perspective that goes far beyond fashion. Shall we explore? Luxury is When a Fashion Brand Becomes a Lifestyle Experience The New … Read more

Are Stripes Still in Vogue? Let’s Explore the SS25 Collections

Dior Cruise SS25 - campaign showing three models wearing striped t-shirts and marine style shorts

Let’s be honest—spring without stripes feels incomplete. Breton tops instantly evoke sunny days and effortless chic, and year after year, we find ourselves reaching for these timeless classics. But the burning question remains: are stripes still in vogue for SS25? We dove into this season’s standout collections—from luxury houses like Dior and Chanel to contemporary … Read more

Watch the Looks and Celebrities at Dior Autumn 2025 in Kyoto

Dior models lined up in front of the To-ji Temple in Kyoto where Dior Autumn 2025 took place

Dior Autumn 2025 made headlines as Maria Grazia Chiuri unveiled the highly anticipated collection in Kyoto, Japan. The show took place in the magical setting of To-ji Temple, with gardens filled with cherry blossoms. Dior Autumn 2025 celebrated the unique connection between Dior and Japanese culture, a relationship that started in 1953 when Christian Dior … Read more

Comfortable and Stylish Shoes for SS25

Miu Miu model sitting on a gymnastic leather bar wearing a retro sneaker

Comfort and style go hand in hand next season. The collections for Spring Summer 2025 are full of comfortable and stylish Shoes for SS25, with choices that are not only beautiful but also a real treat for your feet. Fashion has been generous this year, from modern flats to stylish orthopaedic shoes. We are seeing … Read more

Jimmy Choo Archive: The Best Years From 1997 To 2001 Revisited

Jimmy Choo' Archive collection- The Leo sandal viewed by the heels perspective

As Jimmy Choo tiptoes towards its 30th anniversary, the iconic brand is doing what it does best: making headlines and stilettos. Enter The Archive, a curated collection revisiting the house’s early years from 1997 to 2001, when shoes weren’t just shoes but declarations of intent. The Jimmy Choo Archive – The Best Jimmy Choo From … Read more

Queen Letizia Just Wore the Best Spring Coat

queen letizia spotted at Cuesta de Moyano book fair in Madrid, wearing a Vichy checked trench coat

Even in Spain, May 2025 has been unusually cold and rainy. Instead of enjoying spring sunshine, we’re still dealing with grey skies and temperatures hovering around 17°C. That means one thing: we still need a good spring coat. And Queen Letizia of Spain has just stepped out wearing what might be the best spring coat … Read more

What Shoes to Wear Based on Your Jeans Style

Wondering what shoes to wear with jeans? The answer depends on the denim cut. Skinny jeans pair best with ballerinas or kitten heels, while bootcut jeans look great with ankle boots or western styles. Straight jeans work with loafers or sandals, and wide-leg jeans call for pointed-toe shoes like pumps or stilettos. This guide breaks … Read more

The Skinny Jeans Comeback 2025 – Are You Ready to Wear Them Again?

Fashionista on the streets of Milan fashion week-she wears slim fit jeans-striped shirt-corset-ballerina

The skinny jeans comeback is here; let us understand why. Over the past few years, skinny jeans have been competing with Crocs for the title of fashion’s most hated item. Legions of girls on Instagram and TikTok swear they’ll never wear skinny jeans again. But there’s one timeless rule in fashion: never say never. Let’s … Read more