Prada arguably owns the most magical Christmas campaign of 2025. A cinematic road trip through snowy mountains and whisper-quiet forests, the film follows a group of friends whose journey becomes a tender story of return, the emotional act of going home.Inspired by this feeling that so many of us live every December, we created a … Read more
We’re deep into autumn and heading fast toward winter, the official season of lunches, dinners, and cocktail parties. After fashion week’s creative storm, we’re ready to experiment. What’s clear from the SS26 collections is that nothing has changed dramatically, except maybe at Dior and Chanel. Minimalism still rules. Neutrals and generous cuts remain the safest … Read more
There’s a moment, just before winter truly begins, when the mountains start calling, and honestly, who can resist? The crisp air, the crunch of fresh snow, that first coffee before hitting the slopes. Skiing isn’t just a sport; it’s a ritual of elegance. Ever since Brigitte Bardot, Audrey Hepburn, and Gianni Agnelli turned Gstaad and … Read more
We’ve officially entered party season, the most social two months of the year. Between dinners with friends, office cocktails, and family gatherings, your wardrobe needs to multitask. Luckily, COS Festive Collection 2025 is here, and it’s everything we want this season: sculptural silhouettes, rich textures, and that understated London cool we love. COS Festive Is … Read more
Masters of the Air, the captivating series available on Apple TV+ since January 26, 2024, does more than recount the valiant stories of World War II’s bomber boys. It also throws the spotlight on the iconic bomber jackets that became synonymous with the American airmen’s uniforms and now symbolizes timeless style and valour. So let’s … Read more
The Spring/Summer 2026 season hit the runways hard — full of surprises, creative debuts, and yes, a few viral moments. But the best part? Many of the looks we saw at Paris Fashion Week SS26 can already be worn now. And they are the quintessence of effortless styling.Get ahead before Zara & Co. start dropping … Read more
This classic and timeless pattern is everywhere this Fall/Winter 25–26, from the high street to high luxury. Let’s dive into its history and how to enjoy the Argyle comeback. A Scottish Legacy Reimagined The argyle pattern, that signature arrangement of overlapping diamonds crossed by diagonal lines, has long roots in Scottish tradition. Its name comes … Read more
Fashion is going through an identity crisis. Designers, terrified of missing sales targets, are playing it too safe. Which is why recent seasons feel like déjà vu: the same silhouettes, the same muted palettes, the same oversized shoulders and plain T-shirts. If you’re thinking how boring, you’re not alone. But don’t worry, here come some … Read more
When French-Romanian actress Anamaria Vartolomei stepped onto the Cannes red carpet in May, she didn’t just bring elegance, she brought presence. Wearing her hair cropped short and styled with sleek, almost sculptural precision, the Chanel ambassador reminded everyone that femininity has many faces and not all of them have long, flowing locks. In a world … Read more
The Italian designer Giorgio Armani has passed away at the age of 91, still active and at the helm of his eponymous brand. What a privilege! Armani revolutionised fashion in the 1980s with his deconstructed, fluid tailoring. Think Richard Gere in American Gigolo or Julia Roberts and Diane Keaton in their boyish looks. So this … Read more
The designer bag trends for Fall 2025 bring practicality, classic silhouettes, and just the right amount of nostalgia. Here’s your guide to the styles worth knowing as we step into Autumn/Winter 2025–26. Fashion this season proves it’s committed to valuing the longevity of consumers’ investments. Which means: don’t expect radical shifts. Instead, Fall 2025 is … Read more
In just a few days, we’ll officially step into Fall 2025. But honestly, who’s already in the mood for cashmere and faux-fur coats? Not quite yet. Still, now is the perfect time to scan your summer wardrobe and decide which pieces deserve a stylish upgrade for the transition from summer to fall. And for me, … Read more
Pearls have never truly fallen out of fashion, but there was a time when they seemed confined to bridge tables at quaint country clubs. This year, however, pearls have been thrust back into the spotlight by none other than Miu Miu, Simone Rocha, Pharell Williams, and even #skaterboys on TikTok, all part of a movement … Read more
Certainly, the Oasis Reunion is topping Google’s search charts. Fair enough. Aside from being a major band of the 90s, the reconciliation of the Gallagher brothers is a piece of positive news. Family feuds are more common than we might think, so the reconciliation of the two is a joy. Having said that, I must … Read more
Classic gents, take a deep breath—Summer 2025 menswear is rewriting the rules with one unexpected hero: the short-sleeve shirt. For tailoring traditionalists, it might feel like a style sin, but once you uncover its surprising backstory and see the new collection from COS Menswear Summer 2025, you might just change your mind. A Brief History … Read more
Comfort and style go hand in hand next season. The collections for Spring Summer 2025 are full of comfortable and stylish Shoes for SS25, with choices that are not only beautiful but also a real treat for your feet. Fashion has been generous this year, from modern flats to stylish orthopaedic shoes. We are seeing … Read more
As the sun shines brighter and the days grow warmer, we all know that wedding season is just around the corner. Love is in the air, and countless couples are about to embark on their marital journeys. But just because weddings are naturally beautiful doesn’t mean that you can forget about the dress code. In … Read more
As Jimmy Choo tiptoes towards its 30th anniversary, the iconic brand is doing what it does best: making headlines and stilettos. Enter The Archive, a curated collection revisiting the house’s early years from 1997 to 2001, when shoes weren’t just shoes but declarations of intent. The Jimmy Choo Archive – The Best Jimmy Choo From … Read more
Even in Spain, May 2025 has been unusually cold and rainy. Instead of enjoying spring sunshine, we’re still dealing with grey skies and temperatures hovering around 17°C. That means one thing: we still need a good spring coat. And Queen Letizia of Spain has just stepped out wearing what might be the best spring coat … Read more
Looking for alternative brands for COS that offer the same minimalist aesthetic and quiet luxury vibe? Our #BestonTikTok series brings you the best fashion discoveries from TikTok, for those who don’t have time (or patience) to scroll endlessly. This week, we dive into emerging brands that echo the clean lines, timeless cuts, and elevated basics … Read more
Wondering what shoes to wear with jeans? The answer depends on the denim cut. Skinny jeans pair best with ballerinas or kitten heels, while bootcut jeans look great with ankle boots or western styles. Straight jeans work with loafers or sandals, and wide-leg jeans call for pointed-toe shoes like pumps or stilettos. This guide breaks … Read more
The skinny jeans comeback is here; let us understand why. Over the past few years, skinny jeans have been competing with Crocs for the title of fashion’s most hated item. Legions of girls on Instagram and TikTok swear they’ll never wear skinny jeans again. But there’s one timeless rule in fashion: never say never. Let’s … Read more
The Row is the holy grail when it comes to understated luxury. It doesn’t need a logo to be recognised—it perfectly embodies the “if you know, you know” vibe. For me, the secret is in the perfect balance between almost unattainable quality and an effortless, street-fashion design. No wonder The Row’s outfits are trending across … Read more