Let’s explore the fresh coat silhouettes for Autumn/Winter 24-25! We’ve taken inspiration directly from the runways but with a focus on timeless pieces. Yes, we’re talking about new shapes that will last beyond the trends. Confused? Don’t worry, let’s break it down: being timeless doesn’t mean sticking to the classics. A timeless coat has a … Read more
These days, anything Miuccia Prada creates is something we immediately want in our wardrobe. And voilà, she’s done it again. Miu Miu has just launched a bag inspired by Penny Loafers – the Miu Miu Penny Bag. If you’ve been on the hunt for a bag to elevate your wardrobe, well, you’ve just found it. … Read more
The #CloseEyeOn series highlights fashion brands you need to know. These are labels that are absent from the typical high streets and not part of major fashion conglomerates like LVMH or Kering Group. Today, let’s explore Warsaw-based Magda Butrym, founded in 2014. In just ten years, Magda has climbed from an LVMH Prize finalist to … Read more
Miuccia Prada stands out as the sole fashion designer of our era capable of melding beauty, elegance, and femininity with an intellectual and political narrative. Alongside her co-creative director, Raf Simons, Prada has consistently topped the charts as one of the most coveted fashion brands among consumers. The Prada AW24 collection unveiled at the latest … Read more
The Resort 2025 collections have wrapped up, and it’s time to see which trends appeared on the runway. We’re not suggesting you follow trends blindly; we believe in enhancing your personal style. Fashion, taste, and style are always in flux and evolve over time. That’s why it’s worth keeping an eye on the new and … Read more
Utility has been a growing trend for several seasons now. A penchant for pockets sparked the rise of cargo pants. And now we see pockets everywhere: on bags, skirts, coats, and other garments. Speaking of which, we’ve spotted a particular item on the Spring/Summer 2024 runways that you might have seen your father wear: the … Read more
What leaps to mind at the dawn of a new season? Or rather, what fresh addition do you crown your wardrobe with for a complete overhaul? For me, it’s unequivocally shoes! The moment the last snowflake dissolves, my stride towards spring is propelled by footwear – and decidedly not boots. The Miu Miu SS24 shoes … Read more
Sunglasses aren’t just an accessory; they’re your outfit’s secret weapon. Picture this: you step out in a simple look, throw on a pair of shades, and voilà, you’re suddenly serving major style vibes. Whether you’re channelling your inner romantic, glam queen, retro diva, or sci-fi enthusiast, the right pair of sunglasses can take your look … Read more
The name Coco Chanel is well-known worldwide, but have you ever heard of the Wertheimers, the owners of Chanel and who’s had the majority stake in Les Perfumes Chanel, since its beginning in 1924 with No.5? Don’t feel bad if you haven’t; almost nobody has. There is no doubt that Coco Chanel is an icon, … Read more
Imagine if the Oscars and Paris Fashion Week had a love child – that’s the Golden Globe Awards for my film producer daughter and me, a fashion writer. It’s not just an awards show; it’s the Super Bowl for those who speak in couture and camera angles. Keep reading to see the most amazing snapshots … Read more
Nestled amidst the snow-dusted peaks and vibrant ski life of Zermatt, Loro Piana has unveiled its first pop-up store. From December 15, 2023, to March 15, 2024, this exclusive destination invites skiing enthusiasts and fashion aficionados alike to experience the epitome of outdoor living during the cooler months. Keep reading this post, where we’re going … Read more
Fashion Month has finally wrapped up, and it’s time to dish on the juiciest deets from the runway. You know how it is – it takes a hot minute to digest all those shows, thousands of pics, and an avalanche of ideas that the SS24 collections brought to the table. Fashion, it’s a wild ride, … Read more
Notorious is hot on the heels of the trends you absolutely need in your wardrobe for AW23-24. Sure, we’ve already chatted about the game-changing colours and shoes. But that’s just the tip of the iceberg. We’ve also sifted through the cream of the crop from fashion weeks in London, Milan, and Paris. But, drumroll please, … Read more
This winter, it’s all about being savvy with our sartorial choices to update our wardrobe intelligently. And guess what’s topping the must-have list? Yep, the grey pullover. From V-necks to turtlenecks, this cosy piece has been strutting its stuff on nearly every AW23-24 runway. If you’re aiming for that timeless, chic vibe, the grey pullover … Read more
Gone are the days when men’s jewellery was all about watches and cufflinks, maybe a signet ring or a religious medallion if you were feeling fancy. But hold the phone—men’s jewellery is now one of the hottest trends out there. We’re talking brooches, diamond rings, and even pearl necklaces. According to data by Lyst, searches … Read more
Milan fashion week is one of the most important events on the fashion calendar. Brands like Prada, Fendi, Giorgio Armani, and Missoni are the engines of the industry that created the “Made in Italy” stamp. Craftsmanship, opulence, elegance, and luxury are some of the qualities that make Italian fashion so popular worldwide. And Milan Fashion … Read more
At Notorious Mag, we’ve noticed the vintage and secondhand market isn’t just booming—it’s positively thriving! Consumers are now all about that ‘pre-loved’ life, firmly believing it’s the ultimate sustainable flex. And let’s get real: with the economy doing a rollercoaster ride and inflation playing peek-a-boo, platforms like Vestiaire Collective and The Real Real are becoming … Read more
Italian fashion powerhouse, Miu Miu, invited a group of luminaries for a summer soiree in Malibu. In the video embedded above, you can witness the day-long event, graced by the who’s who of the industry, all donning their vibrant summer attire. This article delves into why Miu Miu opted for Malibu – endearingly referred to … Read more
Pearls, the exquisite gems from the depths of the sea, are never truly out of style, but currently, they are more fashionable than ever! And based on what we witnessed at the Dior Fall 2023 show in Mumbai, the pearl trend is showing no signs of waning. Can Tradition Be Contemporary? While some may consider … Read more
Notorious created this video showing the places where French fashion designer Coco Chanel walked and lived in Paris. We listed for you her favourite addresses, places of luxury and culture, that you should include in your next trip to Paris. Coco Chanel and Paris, an intertwined history As Paris Fashion Week AW22 just happened, the … Read more
With an enchanting story, the iconic Prada Galleria Bag pays homage to the brand’s heritage while remaining timeless in its design. With a unique combination of traditional craftsmanship and modern aesthetics, the bag has captured the hearts of fashion enthusiasts worldwide. Now, the Galleria Bag is being celebrated in a coloured campaign featuring the Tony … Read more
Luxury fashion has always been about pushing boundaries and challenging the status quo. From Demna Gvasalia’s Balenciaga to Bottega Veneta’s Matthieu Blazy, creative directors constantly experiment with bold designs and unconventional materials to create something new and exciting. And the latest Bottega Veneta handbag, The Brown Bag, is no exception. Crafted from paper-like leather and … Read more
Notorious is in Paris doing some serious style hunting and in this article, we’ll talk about the most popular shoes on the streets of the fashion capital this spring. Imagine sipping a glass of wine in a cafe while observing people coming and going. That’s the tough life of a style hunter in Paris, but … Read more