New York Fashion Week is one of the top fashion events for spotting wearable trends. The New York woman is dynamic—she has a career and is involved in various social projects, and her lifestyle is reflected in her style choices. She opts for timeless and practical looks but isn’t afraid to experiment with new shapes … Read more
Today, it’s 33°C, and the air conditioner isn’t working—what a perfect scenario to talk about COS’ A/W 2024 campaign and collection, right? But the truth is, September is just around the corner, and you should be up to date with the latest autumn and winter collections. This season, COS has chosen a gallery of artists … Read more
Season after season, we follow all the major Fashion Weeks eagerly around the world to see what designers have in store for the next months. The fashion industry and fashionistas from around the globe gather during Fashion Week to watch the spectacular runway shows that make history and set the tone for the colours and … Read more
Mark your calendars for a fashion extravaganza at Copenhagen Fashion Week AW24, where joy meets sustainability in high fashion. From January 29th to February 1st, 2024, immerse yourself in the Scandinavian fashion scene’s latest offerings. But here’s the scoop we adore: sustainability isn’t just a trend here; it’s a legacy that’s been celebrated since the … Read more
Notorious created this video showing the places where French fashion designer Coco Chanel walked and lived in Paris. We listed for you her favourite addresses, places of luxury and culture, that you should include in your next trip to Paris. Coco Chanel and Paris, an intertwined history As Paris Fashion Week AW22 just happened, the … Read more
The fashion world is buzzing with excitement as the theme for the 2023 Met Gala has been announced – Karl Lagerfeld, A Line of Beauty. This year, the world’s biggest fashion event will pay tribute to one of the industry’s most iconic and influential designers of all time. In this article, we’ll take a closer … Read more
If you’re tired of seeing monster boots and Crocs-inspired shoes, it’s time to close your browser, because this article contains images that might make you drool. For the past week, the internet has been buzzing about the Big Red Boot that went viral on the streets of NYFW. The Astro Boy’s iconic red boots have … Read more
Suddenly, Tory Burch reappeared on my fashion radar. For several seasons now, Tory Burch has been bringing clothing for a more modern and daring woman. Yesterday, at New York Fashion Week, the American designer showcased her Tory Burch AW 2023 collection and left everyone stunned. Tory Burch presented a cool, minimalist, luxurious collection designed for … Read more
NYFW AW 2023 is in full swing until February 15th, 2023. Six intense days following in the footsteps of fashion names like Thom Browne, Willy Chavarria, Rodarte, Luar and others. From Instagram to TikTok, the hashtag NYFW takes us to the best of Big Apple street style. And to digest this information overload, we’ve carefully … Read more
In the middle of the New York Fashion Week, on September 12th, Mode Suisse Edition 22 took place. Not as grand as the American fashion week, but equally important for the Swiss fashion industry. The event created by Yannick Aellen aims to be the bridge that brings brands closer to their consumers. And this year, … Read more
September is a special month that marks so many beginnings; autumn is approaching, back to school and New York Fashion Week SS23. What happens on the streets of The Big Apple and in the runways will set the fashion and style tone for the coming year. So if you’re a fashion lover like us, you’ll … Read more
Copenhagen Fashion Week happened from 1 to 3 February, where Scandinavian designers presented their Autumn/Winter 2022 collections. During these three days on the streets of the capital of Denmark, we saw the most colourful and fun street style of all fashion weeks. Strong colour combinations, lots of prints and neon details are the keywords that … Read more
We couldn’t be more thrilled to see the whole fashion circus starting with Copenhagen Fashion Week. In this article, we bring you a selection of the best Copenhagen street style inspiration during fashion week. And as we expect from the Scandinavians, CPHFW SS22 is again all about joy and vibrant colours. CPHFW has not only … Read more
Click on the video to watch the most relevant runway trends from Milan Fashion Week.
Milan Fashion Week SS21 was one of the most emotional fashion weeks this season. Italian fashion brands and designers created their collections for a new muse: Italy. On Sunday, Valentino was the last big name to present its SS21 collection. It was the first time that the luxury Italian house showed a collection in Milan … Read more
Notorious was invited to Mode Suisse edition 16, which took place in Zurich and presented in New York, Paris and Genf. Watch here the fashion brands and people who make Mode Suisse the biggest fashion event in Swiss. As explained by Yannick Aellen, the creator of the event, Mode Suisse presents, interconnects and discusses Swiss … Read more
New York Fashion Week kicks off today, and we’re looking forward to seeing what designers will present on the catwalk but also the street style during NYFW, which is always a fantastic source of office outfit inspiration. When we think of New York Fashion Week, the first that comes to mind is a woman who is … Read more
While most people are busy getting ready for Christmas and ski vacations, we’re already dreaming about what to wear on Mediterranean cruises, and winter escapes to warm beaches, which brings us to look at the highlights of the Resort 2020 collections. Even if you’re not taking a break from winter, you can start choosing your … Read more
Photo courtesy of Y/Project Paris Fashion Week kicks off today and we are bringing to you the names of the younger designers who will be the next ‘Chloé’. Paris has long been the capital of haute couture and speaking of PFW, the first brands that come to our minds are naturally, Chanel, Dior, Saint Laurent, … Read more
The fashion caravan arrived in London, bringing fashionistas, models, designers, fashion lovers, and of course, the best street style photographers! What happens in the streets around the fashion shows and fashion events is still the best inspiration for what we will be wearing next. London, specifically, is a city with an essential history of street … Read more
MQ VIENNA FASHION WEEK is the proof that Vienna is indeed a fashionable city. For more than a decade, the three women behind the agency creative Headz; Elvyra Geyer, Zigi Mueller-Matyas and Maria Oberfrank, have been organising Austria’s renowned fashion event in front of the MuseumsQuartier. The MQ VIENNA FASHION WEEK, which attracts more than … Read more
This week is full of great music and fashion. As we told you before, Copenhagen Fashion Week is one of the coolest fashion weeks. We loved seeing what the Scandinavian designers showed from the 6th to 9th August. In the birthplace of Mozart, the Salzburger Festspiele is going strong. The festival started on 20th July … Read more