Miuccia Prada stands out as the sole fashion designer of our era capable of melding beauty, elegance, and femininity with an intellectual and political narrative. Alongside her co-creative director, Raf Simons, Prada has consistently topped the charts as one of the most coveted fashion brands among consumers. The Prada AW24 collection unveiled at the latest … Read more
New York Fashion Week is one of the top fashion events for spotting wearable trends. The New York woman is dynamic—she has a career and is involved in various social projects, and her lifestyle is reflected in her style choices. She opts for timeless and practical looks but isn’t afraid to experiment with new shapes … Read more
August 2024, Louis Vuitton is poised to make waves in the fashion world with an exceptional capsule collection crafted by the legendary Pharrell Williams. In partnership with Timberland, this collection offers a fresh, luxurious take on workwear, merging the rugged spirit of American Western fashion with Louis Vuitton’s signature craftsmanship and elegance. It’s a perfect … Read more
Today, it’s 33°C, and the air conditioner isn’t working—what a perfect scenario to talk about COS’ A/W 2024 campaign and collection, right? But the truth is, September is just around the corner, and you should be up to date with the latest autumn and winter collections. This season, COS has chosen a gallery of artists … Read more
If you’re in the loop, you’d know that Notorious is currently soaking up the vibes in France. As we saunter through Paris, we’ve turned our attention to the crème de la crème of body oils you can find in local French pharmacies. If you’ve been scrolling through TikTok, you’ve likely caught wind of the allure … Read more
Our fashion editor at Notorious Mag is spending a year in France, predominantly in Paris. Tough life, Selma. With a notebook in one hand and a pile of shopping bags in the other, Selma and her daughter Pia have compiled an enviable list of exclusive vintage shops in Paris.So, if you are planning a weekend … Read more
Copenhagen Fashion Week’s street style is always a reliable barometer of the season’s hottest trends. The distinct flair and style of Scandinavian women are garnering an ever-expanding audience. It’s no surprise that Copenhagen Fashion Week now stands shoulder-to-shoulder with global giants like Paris, Milan, London, and New York. Dive in as we spotlight the vibrant … Read more
The name Coco Chanel is well-known worldwide, but have you ever heard of the Wertheimers, the owners of Chanel and who’s had the majority stake in Les Perfumes Chanel, since its beginning in 1924 with No.5? Don’t feel bad if you haven’t; almost nobody has. There is no doubt that Coco Chanel is an icon, … Read more
Never utter ‘never again,’ particularly in the realm of fashion trends. Leggings are making a steady return, favoured by the style-savvy on Instagram. This resurgence aligns perfectly with the comeback of skinny and slim-fit denim, making a compelling case for leggings. They offer the sleek appearance of slim-fitting trousers while providing unmatched comfort. Stay with … Read more
Mark your calendars for a fashion extravaganza at Copenhagen Fashion Week AW24, where joy meets sustainability in high fashion. From January 29th to February 1st, 2024, immerse yourself in the Scandinavian fashion scene’s latest offerings. But here’s the scoop we adore: sustainability isn’t just a trend here; it’s a legacy that’s been celebrated since the … Read more
When discussing the Dandy style, we naturally think of the flamboyant Irish playwright Oscar Wilde, velvet jackets and romantic shirts with frills and lace that defied 18th and 19th-century men’s fashion. Today, thanks to brands like Prada, Gucci, Louis Vuitton and Fursac, dandy clothing is contemporary. And pretty much wearable. So, keep scrolling to understand … Read more
If there is one thing we like to do here in Austria, that is skiing throughout the holiday season and well into the end of winter. Did someone say Easter? This year’s ski season is shaping up to be epic. The La Niña current, which resulted in scarce snowfall across Europe in recent years, has … Read more
The King-of-Cool Steve McQueen, President John F. Kennedy, Elvis Presley, Robert Pattinson, Captain America‘s Chris Evans and most stylish men all have one thing in common: The fisherman sweater. Also known as an Aran sweater, the hand-stitched pullover is famous for its intricate patterns. Did you know that behind the stitches of your fisherman sweater, … Read more
Ich werde nie müde, Schwarz zu tragen, aber es gibt eine andere Lieblingsfarbe für den Winter in meinem Kleiderschrank; ein Farbton, der so köstlich aussieht wie sein Name, Schokoladenbraun. Unser nicht essbares Verlangen besteht aus dunkelbraunen Stücken, die fabelhaft und raffiniert aussehen. In diesem Artikel sehen Sie Inspirationen, wie man das schicke Schokoladenbraun trägt und … Read more
While navigating the rich tapestry of the landscape of AW23 coat trends, tackling fall and winter fashion might feel like stepping into a fashion maze, especially if you’re in a place where the weather can’t make up its mind. It’s also your chance to up your style game. Why? Well, as the temperatures drop, your … Read more
The onset of a new season is always a vibe, but let’s be real, fall is the ultimate fashion playground. The air chills just enough for layering, and suddenly, makeup doesn’t melt off your face. But what’s the cherry on top? Stumbling upon an &Other Stories Flash Sale in early October. We’re talking over 40% … Read more
Many people think that dressing in a classic style means wearing boring clothes, but this couldn’t be further from the truth. The top AW 23-24 current trends dictated not only by Fashion Weeks but also street style, Instagram and TikTok can help you revisit classic looks creating contemporary silhouettes with a twist. In other words, … Read more
Shoes aren’t just a footnote; they’re the game-changers when it comes to shifting your wardrobe from summer vibes to fall chic. And let’s not forget about winter. The world of footwear is ever-evolving, but there are always those killer styles that stand out each year. That’s what we’re diving into today: the must-have Shoe Trends … Read more
In the streets of Paris, we’re already seeing that the height of summer has passed, and more and more Parisian wardrobes reflect the beginning of fall. Instead of the lazy summer days, we’re witnessing outfits tailored for the office and university. One garment that transcends age and style is the white jeans. It’s the centrepiece … Read more
Autumn appears to have arrived earlier than anticipated in the Northern Hemisphere. While I have a fondness for summer, I’m thrilled about the upcoming autumn and winter fashion trends. Each new season introduces a defining colour palette that sets the tone for what’s chic, trendy, and timeless. A few strategic colour choices can completely rejuvenate … Read more
Milan fashion week is one of the most important events on the fashion calendar. Brands like Prada, Fendi, Giorgio Armani, and Missoni are the engines of the industry that created the “Made in Italy” stamp. Craftsmanship, opulence, elegance, and luxury are some of the qualities that make Italian fashion so popular worldwide. And Milan Fashion … Read more
This week, Isabella Rossellini and her daughter, Elettra Wiedemann, launched a knitwear line made from sheep’s wool in collaboration with designer Aisling Camps. The wool originates from the sheep on Isabella and Elettra’s property, Mama Farm, situated 100 km from Manhattan. The Aisling Camps x Mama Farm collection is available exclusively for purchase on the … Read more
While I absolutely revel in the sensory delight of shopping in stores – touching the fabric and slipping into new outfits – my true retail therapy takes place online. I’m a bona fide e-commerce addict, scoring treasures from across the globe that aren’t readily available in my city or country. A few years back, I … Read more