Lady Diana – 90s Inspiration on What to Wear to Christmas. 

Lady Diana wearing a green sequin dress

When looking for inspiration on what to wear to Christmas? Who better than Lady Diana and her glam style to give you ideas for your Christmas outfits? The stylish princess, the mother of Prince William and Harry, passed away in a tragic car accident in 1997. Nevertheless, 27 years later, Lady Di keeps being an … Read more

Office Christmas Party – 5 Things To Avoid Like The Plague.

Here is our etiquette guide to get you through the office Christmas party with flying colours. Follow it to make sure you’re not the one that everybody talks and laughs about the day after, or worse, the one that gets fired.We know you feel like celebrating the fact that the holidays are just around the … Read more

These Are the 6 Top Jewellery Trends to Wear in AW 24-25

Accessories are the easiest way to update your wardrobe, which is why we love investing in standout jewellery pieces. Although delicate chains have been popular for years, the AW 24-25 runways have signalled that it’s time to embrace bolder, more playful jewellery. Maximalist and boho-style necklaces and chains, sculptural earrings, bold bracelets, and supersized brooches … Read more

Harvard Study Reveals the Secret of Long, Healthy and Happy Life

Two happy older women floating on a river.

We all want to live a long, healthy and happy life, but is there a secret recipe to achieve that? In the long-gone ’80s, one would say “Work hard, play hard” to lead a happy life. In the ’90s, the health trend for a long, healthy life was low-fat and fat-free food such as fat-free … Read more

#CloseEyeOn – Marfa Stance Luxury Multifunctional Coats

Latest Marfa Muse trio, model Jan De Villeneuve and her daughters Daisy and Poppy photographed in their garden home

Just like coats and autumn, croissants and coffee are an inseparable pair, especially when the weather starts to cool. We’ve already talked about leather jackets, especially suede, as the pièce de résistance of the season. But what if you’re after an anti-trend, timeless, and effortlessly chic coat? Look no further than Marfa Stance, a brand … Read more

The History of the Trench Coat – From The Trenches to the Streets

Fashion show goers wearing a timeless staple, the trench coat.

What do Hollywood’s Humphrey Bogart, Kate Middleton, the Duchess of Cambridge, Audrey Hepburn, Kate Moss and the British military officers have in common? The timeless trench coat; fashion’s most iconic and enduring classic. Although the quintessential British garment is synonymous with chicness and sophistication today, it first became famous over a hundred years ago in … Read more

Expert Tips on How to Clean Your Jewellery

Notorious is home to several jewellery experts. One of our contributors is a goldsmith, and another specializes in diamonds. We consulted both to find the best home methods for keeping jewellery clean and well-cared for. Gold, silver, diamonds, or even semi-precious stones are costly materials that require careful preservation. Moreover, these pieces often hold sentimental … Read more

Emily in Paris Style: Sylvie Grateau Is The Chicest in Season 4

Sylvie Grateau_Philippine Leroy-Beaulieu_wearing a faux fur coat and a Tods bag

Alright, we admit we’ve already hate-watched the fourth season of Emily in Paris and, although everyone is again talking about Emily’s outfits, we think the real style hero of the Netflix series is Sylvie Grateau, the coolest character of the show. Played by French actress Philippine Leroy-Beaulieu, the chic boss lady at Savoir’s luxury marketing … Read more

7 Fashion Trends From CPHFW SS25 Street Style to Wear Now Get the look.

Copenhagen’s street style is always a visual delight, especially during Fashion Week, where Scandinavian designers and runway guests dazzle with their eclectic and bold looks. This season, the streets of the Danish capital offered up a cornucopia of sartorial inspiration. So, why not infuse your fall and early spring wardrobe with a touch of that … Read more

Happy people bond, the unhappy ones buy compulsively

Times of crisis are usually accompanied by self-reflection and growth. And it’s no different now. Inflation and war in Europe are forcing us to re-evaluate our habits. And most of us are searching for ways to come out of this crisis better and happier. So here is where enters the study of the Italian sociologist … Read more

24 French fashion brands under the radar you need to know. French-Girl style.

window shop in the rue de bac in Paris

As we previously mentioned, Notorious is on tour in France, basking in a sabbatical amidst the fashion capital’s electrifying street style. It’s undeniable that Parisian women exude an enviable chicness; their ensembles are polished yet effortlessly stylish. But how do they master these timeless, classic looks with a contemporary twist? The secret lies in their … Read more

Why Wear Black During a Heatwave. Fresh and Chic.

model opens a sun umbrella on the beach and she is wearing a black crochet dress cover

Ask anyone, and they will tell you the right colour to wear in summer is white. Well, at least, that’s what almost everyone believes. But if you talk to science geeks, they will affirm that the best colour for summer is black. Maybe you – and I – should have paid a bit more attention … Read more

There’s a perfect sandal for each type of summer dress

Woman wearing the best strappy sandals for summer dresses.

Dresses are the quintessential summer wardrobe pieces, effortlessly embodying the season’s spirit. Fashion presents a delightful array of dress styles that cater to every trend. Take, for instance, the chic and comfortable midi-length peasant dress, which stands alongside the playful 90s-inspired frilly mini dress. Each dress style finds its perfect match in a pair of … Read more

8 Style Hacks for Beating the Heat This Summer

Model wearing a white tank top and a red striped pants stands against a blue white sky and a blue ocean

Summer is on the horizon, and even if the heat takes a little longer to arrive, our iPhone weather app predicts a torrid season ahead. Keeping up with fashion trends during a heatwave can be challenging, but worry not! We’ve curated a helpful guide featuring eight essential style tips to keep you cool and chic … Read more

5 Instagrams offering one-of-a-kind embroidered pieces

One of the best one-of-a-kind embroidered pieces on Instagram.

If you are a fan of the slow fashion movement, one-of-a-kind embroidered pieces with an artisanal feel are always trending. Garments with hand-stitched embroidery are unique and topping our summer wish list. So, check out these 5 fabulous Instagram accounts and get inspired by the delicate stitching. Perhaps embroidery is an activity you could think … Read more

The Story Behind the ‘Tennis Bracelet’ is Celebrating 46 Years

detail of three tennis bracelet-the story behind the tennis bracelet

This article about the story behind the tennis bracelet was updated and completed with more information. At the beginning of July, specifically on the 3rd, the Wimbledon tournaments kick-off, one of the most prestigious and historically significant tennis events worldwide. All the deets of the tournament are right here. Wimbledon boasts a rich history, tracing … Read more

The Self-Tanner Hailey Bieber Loves And How to Use It Correctly

Close up of Hailey Biber self-tanned and glowing skin putting on her LIpstick brand Rhode

Here is the secret behind Hailey Bieber’s incredibly luminous summer glow. The model and founder of Rhode Skincare shared on TikTok her beauty routine. Bieber, expecting her first child, explained that her body is usually more tanned because she protects her face from the sun. So, to balance the tone of her skin and get … Read more

Tips from Celebs and Beauty Specialists – Amazing Summer Legs

Detail of the legs of two women, one black and the other white. In the middle of them, they are holding a flower.

The best time to start taking care of your legs for summer is in winter. Unfortunately, I am the type that forgets that I have legs in winter. Nevertheless, if you are consistent in your goal and read this article carefully, you will get amazing summer legs and feel confident in your skin. We sought … Read more

How Motherhood Has Given Me Superpowers 

Mother being crowned by son on Mother's Day.

Comparing motherhood to an act of heroism is indeed very cliché. But as another Mother’s Day approaches, it makes me ponder how becoming a mother has transformed me. Do you also sense that many things have shifted in your way of thinking and behaving? Yes, after the baby is born, it’s akin to the transformation … Read more

All about the fabulous Fabergé Easter Eggs 

the green and rose fabergé egg was a gift from the latest tsar to his wife

Easter is only a few days away, and we can see displayed everywhere the joyful and colourful Easter eggs that we’ll exchange with our loved ones as a symbol of renewed life. In the Imperial Russia of Tsar Alexander III, things were no different. So in 1885, wanting to surprise his wife, Empress Maria Feodorovna, the … Read more

#CloseEyeOn – The Brand of Jackie O & Saint Laurent’s Glasses. Meet Maison Bonnet.

Two tortoise pieces and a reading glasses made with the same material from the luxury house Maison Bonnet Glasses

Besides their excellent taste and signature styles, the French fashion designer Yves Saint Laurent, the architect Le Corbusier, and style muse Jacqueline Kennedy Onassis have in common their choice of eyewear brand as they all wore glasses and sunglasses made by Maison Bonnet. The family-owned Parisian specs brand has been famous for crafting made-to-measure glasses … Read more

The Wertheimers, the family behind luxury brand Chanel

collage models on Chanel SS22 runway show in Paris Fashion Week

The name Coco Chanel is well-known worldwide, but have you ever heard of the Wertheimers, the owners of Chanel and who’s had the majority stake in Les Perfumes Chanel, since its beginning in 1924 with No.5? Don’t feel bad if you haven’t; almost nobody has. There is no doubt that Coco Chanel is an icon, … Read more