#BuyBetter – H&M, ZARA, Mango and Co – Is Fast Fashion Getting Pricey?

Suki Waterhouse in New York for COS runway AW23-24

Fast-fashion giants like H&M, Zara, Mango, and COS are not only hiking up their prices but are also elevating their brand image through fashion shows, special collections, and collaborations with heritage brands. This marks a seismic shift in the market, leading many to wonder: Is Fast Fashion getting pricey? Would you shell out €990 for … Read more

Fashion Heritage – 8 Exceptional Haute Couture Ateliers

Kaia Gerber opening the Haute Couture Fall Winter 2023 for Valentino, wearing a white shirt and a oversized earrings

Haute couture is a realm of fashion with boundless imagination, where everything that stems from dreams can be brought to fruition. Behind this luxurious and exclusive affair, eight exceptional Haute Couture ateliers tirelessly toil day and night. These ateliers are the backbone of the high fashion industry, the artisans who transform sketches and musings into … Read more

Victoria Beckham Pre-Fall 22: 5 hacks to refresh your wardrobe 

Four Pre-Fall 22 looks showing Victoria Beckham styling hacks.

Taking a closer look at Victoria Beckham Pre Fall 22 runway collection, we spotted five great styling hacks that you can start using to refresh your wardrobe. The British singer-turned luxury fashion designer presented her usual sleek and minimalist garments, adding a touch of sexiness for the next season. Beckham explained, “I want to bring … Read more

Dior Cruise 2023 in Seville: an ode to Spanish culture

Collage with Spanish flamenco dancer and two models wearing the Dior Cruise collection presented in Seville.

Maria Grazia Chiuri wrote a love letter to Spanish history and culture by presenting in Seville the Dior Cruise 2023 collection inspired by the flamenco dancer Carmen Amaya, AKA La Capitana. Most precisely, the creative director of the French luxury house chose the famous Plaza de España as the runway. And the fabulous baroque square … Read more

All about Fendace, Fendi x Versace collab Wallet alarm!

Collage with looks from the Fendi and Versace collab collection Fendace.

After Gucciaga and Balengucci, it’s time for Fendace, the cool collab between the two Italian luxury fashion houses, Fendi and Versace.Donatella Versace and Fendi’s Kim Jones and Silvia Venturini have literally interchanged roles, calling their collaboration “The Swap”. In other words, Jones created pieces based on Versace for the first part of the collaboration collection. … Read more

#CloseEyeOn: Vasquiat, the best Spanish fashion designer online shop 40% off.

#CloseEyeOn/ Vasquiat, the online shop with the best Spanish fashion designers co-founded by Blanca Miró.

Who wouldn’t love to discover new brands and secure the latest luxury fashion pieces before anyone else and, on top of that, only pay a fraction of the price? As incredible as it may sound, we know where this dream can come true. Vasquiat is an online shop where you can find a fantastic curation … Read more

Jewellery hot trend: How to buy lab-grown diamonds 

collage with the detail of a hand wearing a diamond ring, is it mined or lab-grown?

Lab-grown diamonds are a hot trend but also a hot topic. As they become more and more popular, some jewellery brands are using men-made diamonds, causing quite a buzz. So, we’ve put together all you must know about lab-grown and mined diamonds to understand whether the men-made gemstone is precious or synthetic, which is more … Read more

Fashion celebrates the Year of the Tiger: special collections and campaigns

Detail of Gucci Year of the Tiger campaign

Although the year has just begun, luxury fashion houses are ready to celebrate the Chinese Lunar New Year of the Tiger 2022 along with some 2 billion people in Asia and beyond on the 1st of February. Brands like Gucci, Prada, Miu Miu, and Balenciaga have launched zodiac campaigns and tiger-themed collections for the occasion. … Read more

Dance floor inspiration: the most stylish guests at Miu Miu Nuit Club

fashionistas and actress in Miu Miu party-the best dancing outfits inspiration

If you can’t wait for the party season to begin finally, you’ll enjoy seeing the most stylish guests at Miu Miu Nuit Club. Their spectacular outfits on the dance floor are an excellent fashion inspiration for a cool night out in clubs and restaurants. It’s time to party again! Miu Miu Nuit club in New … Read more

#CloseEyeOn: Colville, the slow fashion brand insiders love The British It-label.

model wearing Colville fashion AW21-22

With fashion in their DNA, Lucinda Chambers, the former fashion director of British Vogue and creator of Collagerie, and Molly Molloy, previously design director at Marni, launched in 2018 the brand Colville. One of the reasons they decided to create Colville was because the duo wanted to make clothes for themselves. Above all, they said … Read more

What to wear in Greece inspired by Dior Cruise 22 Golden summer.

Collage with three looks from Dior Cruise 22 collection showed in Greece

As I started choosing a capsule wardrobe to wear during the week I will spend at some friends’ place in Greece; I realized that Dior Cruise 22 is the perfect summer outfit inspiration. Maria Grazia Chiuri showed her Dior Cruise 22 collection at the ancient Panathenaic Stadium in Greece. Chiuri chose the stadium as she’s … Read more

Decoding Prada-ness: You’ll love Prada Womenswear AW21 collection Miuccia + Raf.

Model wearing a Prada-ness look for A/W 2021.

Miuccia Prada and Raf Simons have just presented their latest collection, A/W 2021, in an online show followed by a digital roundtable to discuss what exactly is Prada-ness. Several creatives took part in the roundtable, including director Lee Daniels, architect Koolhaas, actress Hunter Schafer and musician Richie Hawtin, who composed the show’s music. Fashion designer … Read more

A sneak peek at Simone Rocha and H&M collaboration  Updated with full lookbook!

Model wearing a romantic black a white look by Simone Rocha X H&M.

H&M has just announced a new collaboration collection, this time with Irish fashion designer Simone Rocha, best known for her baroque, intricate and beautifully crafted creations. Certainly, this is not the first collaboration of H&M with luxury fashion designers. The Swedish fast-fashion company has already teamed up with Johanna Ortiz and Giambattista Valli. The London-based … Read more

The Auction, the elegance of the Church’s shoe men collection 

Church’s New Short Film Church’s shoe short film presenting the last AW 21 men’s collection shows a British auction house during a rainy night. Will be our hero able to get there in time and make the final offer?  Church’s old history Church’s history can be traced back to 1617. Anthony Church, a master shoemaker … Read more

#CloseEyeOn: One-of-a-kind Ikat coats from Aleksandra Viktor The piece you need.

The fashion designer Aleksandra Jagdfeld wearing her creation.

Who doesn’t love to wear a fabulous statement piece that nobody else has? We spoke to Aleksandra Jagdfeld about her unique brand that specialises on one only staple piece, the coat. The debut collection of the Berlin-based luxury label, Aleksandra Viktor, consists of nine one-of-a-kind contemporary coats made from the traditional hand-loomed Ikat fabric. Ikat … Read more

Is there life for Fashion after Brexit? What's next?

Street style photo at London Fashion Week, what's next after Brexit?

For long, the British capital’s burning question has been: Is there life for brands and London Fashion Week after Brexit? But with the advent of COVID-19, most of the worries about Brexit have shifted. And now that the U.K. is finally out of the E.U., the British fashion industry is optimistic about life after Brexit. … Read more

Menswear trend: how Prada made the long john fashionable Miuccia Prada and Raf Simons Fall 2021.

Model wearing a long john layered under garments of Prada fall 2021 collection.

The first menswear collection co-creatively directed by both Miuccia Prada and Raf Simons is constructed around one main garment, a knitted long john. Surprisingly, the undergarment meant to keep men warm is worn here as the central piece of Prada menswear fall 2021 collection. A collection to stir sensations As Miuccia Prada and Raf Simons … Read more

The North Face success proves what we predicted about coats The trend piece for the pandemic season.

Gucci x The North Face campaign.

From producing outdoor recreation products for climbers to becoming one of the most desirable street style brands and collaborating with Gucci, the huge success of The North Face proves what we predicted: coats are the trend piece for the pandemic season! Everywhere you look, in the streets or on Instagram and TikTok, you’ll see The … Read more

Thom Browne, the designer making women suits fun again Tailoring and ducks.

Tired of your power suits? Want an office outfit with an edge, that makes you look both fun and professional? We have the solution for you; the fun women suits designed by Thom Browne. The American designer has made women’s suits fun again. With humour, he combines the conservatism of the tailored suits with the … Read more

#CloseEyeOn: Effortless chic label Bernadette Antwerp Silk dresses for X-mas

model wearing a red silk gown from Bernardette Antwerp AW collection

When it comes to effortless chic fashion, the Belgium mother-and-daughter label Bernadette Antwerp is definitely one to keep a close eye on. And if you’re looking for fashion inspiration for Christmas, look no further; their ageless and effortless silk dresses are perfect for the celebrations. Bernadette Antwerp signature style  Soon after Charlotte de Geyter and her … Read more

M Missoni goes sustainable with Margherita Missoni Pre-Fall 2020 collection.

Model wearing a knitted cardigan from M Missoni pre-fall 2020 collection.

The Italian luxury fashion house Missoni is going sustainable with its M Missoni line, and we just loved the pre-fall 2020 collection.  The designer Margherita Missoni is the third generation of the fashion empire Missoni. This iconic label is known for its colourful knitwear. Last year, the mother-of-two re-launched the M Missoni line, which was … Read more

Paris Fashion Week SS21: are fashion shows dead? The week's summary.

Collage showing three models in runway shows at Paris Fashion Week SS21.

Paris Fashion Week has just closed fashion month, and although there were some traditional runway shows, most of the 84 fashion houses chose to present their SS21 collections through digital shows. Could this mean the death of traditional fashion shows? After much speculation, the shows of Paris Fashion Week SS21 were confirmed almost in the … Read more

Instagram hashtag of the week: H&M Studio AW 2020 The looks we love.

Veronika Heilbrunner, one of the muses of H&M Studio AW 2020, wears a shimmering jacket and statement earrings of the limited edition.

The hashtag #hmstudio is trending on Instagram and, after reading about the collection H&M Studio AW 2020, you will understand why and become as obsessed as I am with the limited edition Autumn/Winter that H&M has just launched. H&M’s creative advisor, Ann-Sophie Johansson, explains that “The A/W 2020 muse is not afraid to challenge the … Read more