Fashion enthusiasts can breathe a sigh of relief. The MQ VIENNA FASHION WEEK.20 will happen in 2020 as usual – or almost. Therefore, get ready to enjoy Austria’s biggest fashion event at the MuseumsQuartier from 7 to 12 September. We talked to the organisers, creative headz by Elvyra Geyer, Zigi Mueller Matyas, Maria Oberfrank, and Camille … Read more
As all eyes are on the stylish fashion crowd during Copenhagen Fashion Week, we must mention Nørrebro, the coolest area in the Danish capital. With plenty of trendy design stores, second-hand shops and cool bars and restaurants, Nørrebro is a vibrant and culturally diverse neighbourhood. Here’s a little taste of how special and on-trend Nørrebro … Read more
First things first; it’s challenging to find 10 little known facts about Kate Middleton. Considering we are talking about one of the most famous royal dynasties, Windsor, followed by millions of people all over the world. In 2011, when Catherine Middleton married Prince Williams, the world stopped to watch the wedding of the century. The … Read more
Fashion brands are taking significant measures to help the world fighting against the pandemic Coronavirus. Giorgio Armani was one of the firsts to announce that his factories would produce medical masks and gowns to help the hospitals in Italy. The 85 years-old Italian fashion designer was also the first one to cancel his Fall/Winter 20-21 … Read more
If there is a superfood, that can cure almost everything in our body, then there is also a super beauty ingredient. It means a natural element that can work wonders on us from head to toe. One of these graces of nature is coconut oil. And in this video, we present 8 coconut oil benefits … Read more
The Italian Alps is the location of this particular hotel named after Soloman, an Indian Elephant, that was brought all the way from Lisbon to Vienna as a gift for the Archduke Maximilian of Austria. The story surrounds the Hotel Elephant is mind-blowing, almost surreal, even Jose Saramago, the Portuguese Nobel Prize in literature, was … Read more
There is a new lifestyle trend called Lagom (pronounced “lar-gohm”), that comes from Sweden and has been conquering more and more fans. The whole Lagom philosophy is explained in a book, “Lagom: The Swedish Art of Living a Balanced, Happy Life”, by British Niki Brantmark. Since Brantmark visited Sweden for the first time, she fell in … Read more
Now and again, appears a new superhero, said to help us fight all types of diseases. Turmeric or curcumin has been proclaimed the new superfood! Curcumin is the active component of Turmeric, a plant of the ginger family. Grounding its roots, you get the orange powder used in curries and for dying. The name comes … Read more
Fall is coming with its parties and cosy dinners, so now are the right time to think about getting a new cocktail ring! Before jumping into the business, we’ll share a fascinating trivia with you, to be used as small-talk in your next cocktail party! And it’s exactly about the name cocktail ring. The concept … Read more
Women in top positions are more and more often nowadays, we are on the rise. According to Forbes, the 5 most powerful women in the world are German Chancellor Angela Merkel, director of the international monetary fund Christine Legard, Queen Elisabeth II, Vogue editor-in-chief and Condé Nast artistic director Anna Wintour and American singer/songwriter Taylor … Read more
Notorious was invited to Mode Suisse edition 16, which took place in Zurich and presented in New York, Paris and Genf. Watch here the fashion brands and people who make Mode Suisse the biggest fashion event in Swiss. As explained by Yannick Aellen, the creator of the event, Mode Suisse presents, interconnects and discusses Swiss … Read more
Fall is the official beginning of the fashion calendar. All the magazines are showing the big trends; what we’re going to wear this and next year. For us, the best way to start Fall is by updating your clothes with on-point accessories instead of buying a new wardrobe. That’s why you should start Fall on … Read more
The new campaign for Miu Miu’s fall 2019 collection is out, and we loved it. Eddie Wrey shot the group of models including Haley Bieber and Adut Akech, in a ranch in Montana but it could be anywhere else. Miu Miu’s press release explains that the campaign is “powered by an exploration of youth and … Read more
Fall 2019 started with a trend that we can easily copy because is more about styling than buying a totally new wardrobe. We are talking about the all-leather trend we saw on Tod’s, Alexander Wang, Proenza Schouler and Nanushka’s A/W catwalks. This Fall 2019 trend also emerged strongly in the streets of the most influential … Read more
Here is a private view of the Miuccia Prada’s dinner in Venice. Lucky you, since everybody has eyes on the Queen of the Adriatic those days. For the occasion of the 76th international film festival, one of the most celebrated red carpets in Europe, the Italian fashion designer, Miuccia Prada, was in Venice for other … Read more
Watch the video to get the best ball dress inspiration from the Cannes Film Festival red -carpet with the most beautiful and glamour outfits. The Cannes Film Festival always happens around May, precisely during the Spring/Summer ball season. So, why not have a look at Cannes red-carpet to get inspired on what to wear to … Read more
Menswear is boring, right? Totally wrong! Menswear actually is a complicated bunch of dos and don’ts to be understood and acknowledged very well before you start to have fun with it. How long should be your bodysuit, until the end of your hips or until the end of your bottom? Should men’s pants be long … Read more
A fashion trend that we spotted in 2019 is based on the old Greek goddesses and their way of living. We try to find back to nature and relate to it more again. This is extraverted not least through the way we dress and includes everything from sheer fabrics, pleats, lots of white and gold, … Read more
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