Join us in the quest to find the best bakeries in Vienna

Two Notorious Mag editors scroll through the streets of Vienna, Austria, trying the three best bakeries in town.

Two Notorious-Mag editors went to visit and taste the three best bakeries in Vienna. The Austrian capital is famous for its bakery and pastry stories, intertwined with war and peace. During the video, between delicious bites, we’ll also show you the beautiful streets of Vienna. We had luck with the weather, so under a warm … Read more

Wanda Ferragamo, the woman power behind Salvatore Ferragamo

Wanda Ferragamo in the Salvatore Ferragamo's office.

The new must-see exhibition “Women in Balance” in Florence honours Wanda Ferragamo. Discover the powerful woman who helped turn her husband’s shoe workshop into the iconic Italian luxury fashion house Salvatore Ferragamo.

The best looks of the Duchess of Cambridge in June Get the look.

The Duchess of Cambridge in a polka dot look with her husband at Ascot in June 2022.

It has been a busy month for Kate Middleton. Certainly, the Queen’s Platinum Jubilee celebrations and other royal engagements gave the Duchess of Cambridge plenty of occasions to amaze us with fantastic looks in June. So get inspired by the best fashion moments of Catherine, Duchess of Cambridge, and get her recent looks. Indeed, the … Read more

Coastal grandmother style: The summer trend on TikTok

Diane Keaton wearing the TikTok Coastal Grandmother trend

Among all the social media platforms, TikTok is the most downloaded application, and indeed, where we see new trends like #royalcore and #cottagecore appear and spread at the speed of light. So, it’s no wonder luxury fashion houses are already on the mobile video platform. The latest trend that’s gone viral and become the must-have … Read more

Clothes that look expensive but actually, aren’t.

photo black and white of a model wearing a pinstripe suit headscarf, long straight hair and a

What do Catherine, Duchess of Cambridge, Queen Letizia of Spain, and Crown Princess Victoria of Sweden have in common? The three royals often wear clothes that look expensive but are the best example of affordable fashion. They show up at official events and trips looking gorgeous in clothes from high street labels, proving that you … Read more

Dior Cruise 2023 in Seville: an ode to Spanish culture

Collage with Spanish flamenco dancer and two models wearing the Dior Cruise collection presented in Seville.

Maria Grazia Chiuri wrote a love letter to Spanish history and culture by presenting in Seville the Dior Cruise 2023 collection inspired by the flamenco dancer Carmen Amaya, AKA La Capitana. Most precisely, the creative director of the French luxury house chose the famous Plaza de España as the runway. And the fabulous baroque square … Read more

Countess Maya von Schönburg’s fabulous wardrobe for auction

Countess Maya von Schoenburg auction

During my years in London, it was always a pleasure to meet my cousin Maya von Schönburg Glauchau. Whether in the countryside, at her beautiful home near Windsor, where Marilyn Monroe had once lived, or at social events in town, her joie de vivre was contagious. With her mischievous humour and fabulous couture and designer … Read more

Top 5 Unforgettable Honeymoon Destinations

Planning your wedding is stressful, but the best part is coming up with the honeymoon idea. For many people, it can be a once-in-a-lifetime holiday that they’ve always wanted to go on. After all, you only get married once, so why not go on your dream honeymoon? That’s why we researched for you five unforgettable … Read more

The best looks in our favourite Netflix, Amazon & Co Series

collage with the costume designer of Glow and Anatomy of a Scandals Netflix series

There are two things we do love at Notorious Mag; fashion and binge-watching. So why not combine them, we ask—nothing like wearing your most fashionable home attire while watching the incredible looks of Killing Eve. So get comfy make yourself popcorn, and let’s discover the best looks in TV series. We love Netflix, Amazon Prime, … Read more

The Duchess of Cambridge’s looks at Queen’s Platinum Jubilee Royal Inspiration.

collage with three images of duchess of cambridge wearing a pastel yellow dress and a fascinator with yellow roses

Queen Elizabeth’s Platinum Jubilee celebrations across the UK have just wrapped up, and Kate Middleton, the Duchess of Cambridge, has pulled all the fashion stops, appearing in fabulous looks at each festivity. The royal fashion icon looked stunning to celebrate Her Majesty’s 70 years on the throne in style. Above all, she’s championed British fashion. … Read more

Summer outfits inspired by our favourite cocktails Bottoms up!

collage with yellow floral dress, yellow swimsuit, a straw bag and pastel green slippers inspired by the colours of a marguerita cocktail

As summer approaches, bringing us sunny days, it also brings all sorts of outdoor events like garden parties, tennis tournaments, regattas, and horse races, not to mention street parties. At the Platinum Jubilee Street Party in Vienna last week, sipping a delicious Pimm’s brought me memories of the colourful outfits and fabulous OTT hats at … Read more

4 retro airport looks that are absolutely timeless Travel in style.

Woman wearing a retro and timeless airport look.

So, you’re ready to travel. Your suitcase is packed; you have your ticket and passport. Now, you just need to pick the right outfit for the trip. First, of course, comfort is a must, especially on long flights. But you don’t want to look like you are in your pyjamas. So, get inspired by these … Read more

Sneak Peek: Prada’s costumes for Baz Luhrmann’s Film Elvis '60s and '70s fashion.

The characters Elvis and Priscilla Presley wearing Prada costumes for the movie.

The highly-anticipated Baz Luhmann movie Elvis about the life of Elvis Presley and his wife, Priscilla, was presented at Cannes Film Festival, and you can have a sneak peek at Prada’s fantastic costumes for the biopic here. The Italian fashion house Prada collaborated with Oscar-winning costume designer Catherine Martin to recreate Elvis and Priscilla’s colourful … Read more

Duchess of Cambridge’s beauty secret: Does she use Botox or not? 

Kate Middleton, Duchess of Cambridge wearing a white one shoulder gown and minimalist beauty makeup

It’s no secret Catherine Duchess of Cambridge looked stunning at the London premiere of Tom Cruise’s Top Gun: Maverick, so you may be wondering whether Kate Middleton uses Botox to maintain her flawless and radiant skin beauty. Despite constantly busy with non-ending royal engagements, the 40-year-old mother-of-three maintains a healthy, luminous, and glowing complexion. So, … Read more

Hot fashion trend – mini playsuit à la Marion Cotillard Love or hate?

Marion Cotillard at Cannes Film Festival.

We always look forward to Cannes, the chicest film festival on the French Riviera, where stars inspire us with luxurious gowns and fabulous jewellery. And this year was no different. However, a French actress stepped up her Red Carpet game by choosing an outfit that made her stand out from the crowd of long evening … Read more

Omega x Swatch: An out of this world collaboration. All about the MoonSwatch.

two models of MoonSwatch, the new colboration between Omega x Swatch

The world of watches will never be the same after the brilliant Omega X Swatch collaboration with the MoonSwatch collection. The launch’s response was so colossal that besides the lines in front of Swatch stores worldwide, the watch literally disappeared completely from the shelves. The MoonSwatch sells for €250, but you’ll find it already on … Read more

How to layer necklaces according to a jewellery designer. Expert tips.

Woman wearing two layers of chain necklaces with pendants.

Being a jewellery designer, I witness first-hand the ever-changing trends and new styling tricks, including the layering craze that has taken over the fashion world, Instagram, and TikTok. But, although seemingly simple, the layering trend requires much more than just pilling up several necklaces. When styling your favourite jewellery pieces, you must pay attention to … Read more

The Handbag Clinic: A longer life for your luxury bag. Restore & revamp.

Red Gucci bag in detail under a glass magnifier

Buying a new luxury designer bag is always a treat, but more than that, we love taking good care of the ones we already have to give handbags a longer life. And the good thing about luxury totes, like Chanel, is that they can last a lifetime and even be passed down to the next … Read more

Time to buy your summer vacation capsule wardrobe. Dresses, bikinis and Co.

Woman on a summer vacation trip wearing hat and swimwear from her capsule wardrobe.

Knowing how to travel light is an art that very few master. And, whenever I spot a woman leaving for a summer vacation trip with a small suitcase, I’m certain she knows how to have a capsule wardrobe. Moreover, I assure you she’ll be the one sporting great looks during her vacation instead of those … Read more

A rare peek at Queen Elizabeth’s jewellery box. Platinum Jubilee.

Queen Elizabeth wearing pieces from her jewellery box that will go on display to celebrate her Platinum Jubilee.

This article A Rare Peek at Queen Elizabeth’s Jewellery Box was updated with new information on September 14, 2022 Attention, tiara and diamond lovers, this is for you. Queen Elizabeth II has opened her private jewellery box for her Jubilee. And, let me tell you, what a treat this rare peek at her breathtaking pieces … Read more

9 outfits inspired by the Eurovision fashion. - When more is more.

Sparkling fashion at Eurovision 2022 with contestant wearing a halter neck outfit and '60s inspired bob.

As expected, the Eurovision Song Contest showcased what should be the best music from 40 countries and, most importantly, some pretty questionable looks. In other words, with over 180 million viewers, Eurovision is possibly the most colourful show on earth, yet, we love to hate the glitzy and over-the-top outfits musicians wear to the competition. … Read more

3 European Destinations for Summer 2022.

Blue lagoon in Iceland

Summer is rapidly approaching, and now is the time to start thinking of where to go on vacation. Europe always offers many opportunities for all kinds of travellers, with something for everyone here. You can experience many different sites, landscapes, and activities for your dream trip, even within one destination. So, we research for you … Read more