French Woman Is in Love With The Trench Coat This Spring

street style photo in Paris, where a woman waits to cross the street wearing a trench coat with a plaid detail on her back

This April week, after Easter, #NotoriousOnTour is in Paris. As the Germans say, “April, April, Macht Was Er Will” (April, April does what it wants). This means the storefronts and shops are loaded with spring clothes, while the weather is awful – rain, low temperatures, and stormy winds. Even so, French women have already put … Read more

Mary Quant, the creator of the miniskirt, passed away

Models wearing Mary Quant designs ad the designer showing a yellow boot she created

The English fashion designer, Mary Quant, holds a significant and unique place in the history of fashion. As the creator of the miniskirt in the early 1960s, she developed a fashion influenced by pop culture and was responsible for the so-called Youthquake. Today, on April 13th, she left us at the age of 93. But … Read more

#NotoriousOnTour: These are the bags Parisian girls are carrying 

Parisian wearing the Chanel bag trend.

As you already know, Notorious is on tour and is currently in France. While strolling in Paris and checking the street style trends, our sharp-eyed editor-in-chief spotted three bags that fashion-savvy Parisian women are carrying right now. Fashion Weeks brought us some fabulous bag trends for spring/summer, but Parisian girls have elected classic totes from … Read more

Pablo Picasso’s exhibition under the artistic direction of Paul Smith

Paul Smith in front of a painting by Pablo Picasso

It is fifty years since Pablo Picasso died, on 8 April 1973 at Notre-Dame-de-Vie, his home in Mougins. The body of work that he left behind had a profound impact on the entire 20th century. For this anniversary year, the Musée National Picasso-Paris has invited the British designer Sir Paul Smith, known for his work … Read more

IMO, Alessandra de Osma is the most stylish princess

Alessandra de Osma or Princess Alessandra of Hannover walking through the streets of Madrid, wearing a white dress and carrying a bag from her brand Moi and Sass.

IMO, for those who don’t know, stands for In My Opinion. About opinions, there’s a saying that goes: the difference between pizza and your opinion is that I actually asked for pizza. But why should my opinion matter about what you think of Alessandra de Osma or Princess Alessandra of Hannover? Because like her I … Read more

Is the Psychodelic Gwyneth Paltrow’s Netflix show under scrutiny?

Gwyneth Paltrow and The Goop Lab on Netflix under scrutiny.

Gwyneth Paltrow’s Netflix series The Goop Lab, about her alternative lifestyle brand worth more than 250 million dollars, raises quite a few eyebrows and makes some people very angry. Despite the tremendous success of her brand, the former actress turned lifestyle guru is under scrutiny for her health claims and for recommending medically dubious, when … Read more

#SpringFix – 5 classic fashion pieces to brighten up your wardrobe

street style-copenhagen fashion week - fashionista wearing mini skirt black-ballerinas-prada woven bag - striped shirt

I believe that like me, you can’t wait for spring. After months of dark and cold days, we are starting to see a bit more sunshine and nicer temperatures. Additionally, we are seeing new collections on Instagram, TikTok, and magazines, and we want to wear them, right? But the unpredictable weather of March and April … Read more

Hurry up! The necklace worn by Sarah Jessica Parker goes up for auction

opal necklace worn by sarah jessica parker in auction at Dreweatts

An exquisite necklace loaned to Hollywood actress Sarah Jessica Parker for a movie premiere in London is set to be auctioned off by Dreweatts later this month of March 2023. Parker, known for her iconic fashion sense, fell in love with the piece and wore it to the Gala Premiere of Did You Hear About … Read more

Enfant Terrible, Reece Yeboah, about his collab COS x Yeboah 

Designer Reece Yeboah in COS shop showing their capsule collection

Fashion collaborations are nothing new. Every year, H&M brings a high-end designer to the fast fashion world. It all started in 2004 with the Swedish giant’s partnership with the late creative director of Chanel, Karl Lagerfeld. Then you have Adidas x Gucci, Louis Vuitton x Supreme and Gucci x North Face just to name some. … Read more

The 15 most influential women in the fashion industry

collage with 5 of the most influential women in the fashion industry

Although fashion has been aimed at women since its beginning, the main big players in the industry have been men. Nevertheless, women have played an important role in the fashion industry throughout the ages, with influential designers and powerful entrepreneurs. Jeanne Lanvin, Madeleine Vionnet, Coco Chanel, and Mary Quant, for example, revolutionised the way women … Read more

Everybody is talking about the Big Red Boot. What’s all the fuss?

collage with a vintage image showing recording tapes and a model wearing the big red boots

If you’re tired of seeing monster boots and Crocs-inspired shoes, it’s time to close your browser, because this article contains images that might make you drool. For the past week, the internet has been buzzing about the Big Red Boot that went viral on the streets of NYFW. The Astro Boy’s iconic red boots have … Read more

Whitney Peak is the new face of Chanel Coco Mademoiselle 

Whitney Peak in the bed embracing a big bottle of Coco Mademoiselle perfume

Keira Knightley was the face of Coco Mademoiselle, a perfume by Chanel, for 12 years. She first appeared in the advertising campaign for the fragrance in 2007 and continued to be its face until 2019. Throughout her tenure, she helped to establish Coco Mademoiselle as one of the most popular and recognisable perfumes in the … Read more

Tracksuits inspired by Ted Lasso and Squid Games

Models on backstage wearing tracksuits from Tory Burch

I don’t know about you, but I’m obsessed with the retro tracksuits that the TV series Ted Lasso and Squid Game made fashionable again. Pop culture and luxury fashion brands like Gucci x Adidas and Tory Burch are definitely influencing my newfound love for these ‘70s jogging suits. But also my desire to feel comfortable … Read more

5 Looks we’ll want to wear this Spring

fashionista at Copenhagen Fashion Week wearing a white shirt with a oversized collar and sunglasses

Although we are still covered with puffer jackets, we’re thinking about what we’re going to wear next season. We already talked about the Spring/Summer 2023 trends that emerged from the most relevant Fashion Weeks, but what are the street style looks we’ll want to wear this spring? According to our favourite Instagrammers, here are the … Read more

Valentine’s Day Ideas: Say I Love You With 10 Beauty Products 

collage with the best Valentine's Day gift ideas for him and her.

Valentine’s Day is just around the corner, and like many of us, you’re probably trying to find gift ideas that express those three magic words. Of course, flowers and chocolates are lovely presents, but this year, we want you to go the extra mile and really impress your better half. So, forget the cute Teddy … Read more

The Pink Sisters – Get to Know The Women Who Only Wear Pink

group of nuns who wear pink, know by the name pink sisters

For most girls and women in the world, pink has been, at some point in their lives, their favourite colour. But apart from being a phase we all went through, pink became a major fashion trend, which even earned the name Barbiecore. And what if I told you that right now, 318 women only wear … Read more

Royal Fashion Report: Who spends the most on their wardrobe?

collage showing Princess of wales, Crown Princess Victoria of Sweden, Princess Charlene of Monaco, Marie-Chantal and Olympia fo Greece- the-cost-of-a-princess-wardrobe

This year Notorious brings you the annual report of how much royals, European princesses and queens, have spent on clothes. The detailed study is done by the blog Ufonomore, which is all about royal fashion. Besides interesting facts like how many hours royals work per year, the blog has calculated how much each of them … Read more

New in: I’ve checked the best shops and spotted 5 new trends 

street style photo showing influencer wearing a lime green pullover and a black mini skirt paired with a dad sneaker

As much as I might like surprises, I’d rather be prepared when it comes to new seasons’ fashion trends. So, if you are a bit like me, you’ll be happy to know I’ve scoured the best new-in pieces and spotted 5 fashion trends coming for Spring 2023. Based on the highlights of New York fashion … Read more

Puffer trend: the best pieces to survive the cold with style 

Woman wearing a puffer piece, the best 2021 coat trend.

The cold is definitely here, so it’s time to choose the best puffer pieces to survive wintertime. And luckily, the puffer trend of 2022 will help you keep warm and comfortable with style. As we told you in #WinterFix – The most beautiful winter coats, puffer coats are a big-time favourite for street style. In … Read more

#BestOnTikTok: Wednesday Addams Trend

Actress Jenna Ortega as Wednesday Addams-Netflix

The Netflix series “Wednesday” has been causing quite a stir on social media, particularly on TikTok, and it’s no wonder why. Based on the classic “Addams Family” franchise, the show follows the misadventures of Wednesday Addams, played by the talented 20-year-old actress Jenna Ortega.Ortega, who rose to fame with her role as Young Jane on … Read more

Dos and Don’ts on how to wear Black Tie 

collage with actor David Niven wearing a black tie, and drinking champagne in a bathtube

Going to a ball, Black Tie is the formal dress code for men a lot of times. Elegant and classic, it seems quite simple to style. However, with all men wearing the same “uniform”, why is it so difficult to know how to wear Black Tie?  One ball organizer says that “especially the many international … Read more