The best hair care products for winter

girl in front of a window, wearing a sweater turning her head and hair down

The cold and dry season of the year can cause troubles to your hair that will follow you into spring and summer. So you’d better take special care of your strings now to avoid having to chop your locks off later. That’s why we’re going to cover in this article the best hair care products … Read more

#MyNewFavourite – brown corduroy for winter

fashionista wearing a jacket and a hat in brown corduroy during fashion week

Do you love brown corduroy? If so, you’re in good company! Corduroy pants and jackets have been around for generations and are still a popular option for both men and women. Though its popularity has ebbed and flowed over the years, corduroy is once again becoming a popular fabric choice for clothing. The repetition of … Read more

Yippee! It’s time for new pullovers

Selected Femme model show the new pullovers for AW 22-23 on a beach with foggy weather

Winter lovers, rejoice; it’s time for new pullovers. And we show you the eight most relevant models to shake up your wardrobe. Who doesn’t love cosy and cuddly knitwear? Cashmere pullovers, cable knits, ribbed turtle necks, cutie cardigans; so many options, so little space left in the closet. To narrow your wish list, we pinpointed … Read more

#WinterFix – The most beautiful winter coats

This year should you invest your hard-earned money in a winter coat? Notorious has checked the most important weather forecasts to discover what Old Man Winter will bring to Europe this upcoming season. In summary, the La niña stream, responsible for low temperatures and storms, will be active for the third year in a row. … Read more

#FashionLover- All about the heritage trend and brands

Louis Vuitton AW 22-23 photographed by Davis Sims shows model in a forest wearing a trenchcoat, gold dress and a monogramed bag

In this article we’ll explore all about the heritage trend in fashion and why it is relevant for you. Heritage But what is heritage?  Heritage trend in fashion Do I need a lot of money to dress in the Heritage trend? Here are some inspirations to get the Heritage look Heritage These past few days, … Read more

We found 12 timeless Fall buys for you

TAMU MCPHERSON-NYC-COS AW22

It wasn’t so long ago that fashion decided to create a mid-season sale. And we love it. Plus, not having to wait until the end of the season to snag your favourite piece for a good price is a special treat. But of all the mid-season indulgence, COS sales is one of our favourites. And … Read more

Franca Sozzani’s wardrobe in exhibition and sale in Milan

Franca Sozzani wearing a green gown in a fashion event

Franca Sozzani, the legendary editor-in-chief of Vogue Italy, died in 2016 after being at the helm of Italian fashion for 28 years. And she left a void that to this day has not been filled. If you’re unfamiliar with Franca’s fashion style and are a vintage lover, here is an excellent opportunity. In September, Franca … Read more

#RealLifePrincess – 10 facts about Grace Kelly

Grace Kelly, princess of Monaco, died in 1982

Today marks the 40th anniversary of Princess Grace’s death in a tragic accident over the hills of Monaco. She has been reigning and feeding the hopes of everyone believing in fairy tales since 1956 when she abandoned a meteoric successful career in Holywood to become Princess Gracia Patricia of Monaco after marrying Prince Rainier III. … Read more

Princess Diana’s Inspiring ’90s looks

Princess Diana smiling in the '90s.

Although known to be shy, the late Princess of Wales, who died on August 31st 1997, was not afraid to dare and try new styles when it came to fashion. She was a trendsetter ahead of her time. This is why almost three decades later, her style is still current and we would definitely wear … Read more

5 tips for nailing the perfect working woman wardrobe

twins models sit in a room with a cloth hack-inspiration working woman wardrobe

Having an intelligent wardrobe, where you quickly find the perfect look for the office, is one of the crucial tools for a working woman. Imagine starting the day early because you have an important meeting and suddenly losing half an hour of your precious time in front of the wardrobe without knowing what to wear. … Read more

Summer fix – Instead of stripes wear a Vichy pattern for a change.

miu miu model wearing a pink Vichy pattern cropped blouse

I love stripes. I know it’s not ‘le dernier cri‘, but it’s stronger than me. To give you an idea, I’ve been wearing stripes since I was a kid. And it means, a looooong time ago. But everything has a limit, and this summer, instead of buying my hundredth striped t-shirt, I found the only … Read more

8 Fashion trends and pieces inspired by the charm of Latin women Bold and fun.

Woman wearing a Carolina Herrera dress with frills and polka dots.

As someone with Spanish and Italian roots who grew up in Brazil, I’ve asked myself, why is it that Latin women are such a lively bunch? Of course, it is true; we indeed love parties, bright colours, bold prints, feminine silhouettes, and luxurious fabrics like lace and devoré. If you go to a wedding in … Read more

Why stylish girls have swapped jeans for button-down skirts this summer

Collage with this summer best button-down skirts

It’s official; this summer, stylish girls have swapped jeans for button-down skirts, and there are several reasons why these skirts have become the go-to street-style look of fashion-savvy women. So, instead of denim trousers and shorts, consider wearing the super flattering button-down skirts, whether in mini, midi or maxi length. Our editors choose independently all … Read more

Coastal grandmother style: The summer trend on TikTok

Diane Keaton wearing the TikTok Coastal Grandmother trend

Among all the social media platforms, TikTok is the most downloaded application, and indeed, where we see new trends like #royalcore and #cottagecore appear and spread at the speed of light. So, it’s no wonder luxury fashion houses are already on the mobile video platform. The latest trend that’s gone viral and become the must-have … Read more

Clothes that look expensive but actually, aren’t.

photo black and white of a model wearing a pinstripe suit headscarf, long straight hair and a

What do Catherine, Duchess of Cambridge, Queen Letizia of Spain, and Crown Princess Victoria of Sweden have in common? The three royals often wear clothes that look expensive but are the best example of affordable fashion. They show up at official events and trips looking gorgeous in clothes from high street labels, proving that you … Read more

Countess Maya von Schönburg’s fabulous wardrobe for auction

Countess Maya von Schoenburg auction

During my years in London, it was always a pleasure to meet my cousin Maya von Schönburg Glauchau. Whether in the countryside, at her beautiful home near Windsor, where Marilyn Monroe had once lived, or at social events in town, her joie de vivre was contagious. With her mischievous humour and fabulous couture and designer … Read more

The Best Looks in Our Favourite Netflix, Amazon & Co Series

collage with the costume designer of Glow and Anatomy of a Scandals Netflix series

There are two things we do love at Notorious Mag; fashion and binge-watching. So why not combine them, we ask—nothing like wearing your most fashionable home attire while watching the incredible looks of Killing Eve. So get comfy make yourself popcorn, and let’s discover the best looks in TV series. We Love Netflix, Amazon Prime, … Read more

The Duchess of Cambridge’s looks at Queen’s Platinum Jubilee Royal Inspiration.

collage with three images of duchess of cambridge wearing a pastel yellow dress and a fascinator with yellow roses

Queen Elizabeth’s Platinum Jubilee celebrations across the UK have just wrapped up, and Kate Middleton, the Duchess of Cambridge, has pulled all the fashion stops, appearing in fabulous looks at each festivity. The royal fashion icon looked stunning to celebrate Her Majesty’s 70 years on the throne in style. Above all, she’s championed British fashion. … Read more