Summer fix – Instead of stripes wear a Vichy pattern for a change.

miu miu model wearing a pink Vichy pattern cropped blouse

I love stripes. I know it’s not ‘le dernier cri‘, but it’s stronger than me. To give you an idea, I’ve been wearing stripes since I was a kid. And it means, a looooong time ago. But everything has a limit, and this summer, instead of buying my hundredth striped t-shirt, I found the only … Read more

Miuccia’s friends at Miu Miu Tennis Club in St Tropez

the who is who at Miu Miu tennis club in St Topez

In the middle of this summer with frightening temperatures, Miu Miu invited a list of friends for the inauguration of the Miu Miu Tennis Club in St. Tropez. Obviously, it’s a fake tennis club, but the location was the setting for the presentation of the Autumn/Winter 22-23 collection. Miuccia’s friends were welcomed on a retro-style … Read more

How do kids react to fashion campaigns?

Have you ever wondered what children think when they look at fashion advertisements? Imagine a 8-year-old child looking at the world of fashion created in the advertising campaigns of the most famous brands. The models are photographed in strange positions, most of the time looking bored and many of the situations shown are controversial. Remember … Read more

Join us in the quest to find the best bakeries in Vienna

Two Notorious Mag editors scroll through the streets of Vienna, Austria, trying the three best bakeries in town.

Two Notorious-Mag editors went to visit and taste the three best bakeries in Vienna. The Austrian capital is famous for its bakery and pastry stories, intertwined with war and peace. During the video, between delicious bites, we’ll also show you the beautiful streets of Vienna. We had luck with the weather, so under a warm … Read more

Countess Maya von Schönburg’s fabulous wardrobe for auction

Countess Maya von Schoenburg auction

During my years in London, it was always a pleasure to meet my cousin Maya von Schönburg Glauchau. Whether in the countryside, at her beautiful home near Windsor, where Marilyn Monroe had once lived, or at social events in town, her joie de vivre was contagious. With her mischievous humour and fabulous couture and designer … Read more

Top 5 Unforgettable Honeymoon Destinations

Planning your wedding is stressful, but the best part is coming up with the honeymoon idea. For many people, it can be a once-in-a-lifetime holiday that they’ve always wanted to go on. After all, you only get married once, so why not go on your dream honeymoon? That’s why we researched for you five unforgettable … Read more

The best looks in our favourite Netflix, Amazon & Co Series

collage with the costume designer of Glow and Anatomy of a Scandals Netflix series

There are two things we do love at Notorious Mag; fashion and binge-watching. So why not combine them, we ask—nothing like wearing your most fashionable home attire while watching the incredible looks of Killing Eve. So get comfy make yourself popcorn, and let’s discover the best looks in TV series. We love Netflix, Amazon Prime, … Read more

Omega x Swatch: An out of this world collaboration. All about the MoonSwatch.

two models of MoonSwatch, the new colboration between Omega x Swatch

The world of watches will never be the same after the brilliant Omega X Swatch collaboration with the MoonSwatch collection. The launch’s response was so colossal that besides the lines in front of Swatch stores worldwide, the watch literally disappeared completely from the shelves. The MoonSwatch sells for €250, but you’ll find it already on … Read more

3 European Destinations for Summer 2022.

Blue lagoon in Iceland

Summer is rapidly approaching, and now is the time to start thinking of where to go on vacation. Europe always offers many opportunities for all kinds of travellers, with something for everyone here. You can experience many different sites, landscapes, and activities for your dream trip, even within one destination. So, we research for you … Read more

History of Fashion – Birth of the blazer and how to wear it. 

vintage illustration of man wearing a blazer, white trousers, and a straw hat

The Blazer has become one of the most well known and timeless garments worldwide. So much so, that the term is used nowadays to describe almost any kind of jacket, which is not at all correct. The Blazer is a very specific Jacket with a particular purpose. Therefore let’s do a little history of fashion … Read more

Fashion x art: Colour trends matching artworks. Live with art.

Collage of colourful outfits in front of a painting

Contemporary art is an omnipresent and indispensable source of inspiration for every fashion designer. That’s why fashion and especially colour trends are always matching artworks. For example, who doesn’t remember the lobster dress by Elsa Schiaparelli in 1937, inspired by the work of Salvador Dali? Or the iconic Yves Saint Laurent dress based on the lines … Read more

We’ve tested the best shampoos and hairstyling without sulfate 

We all dream of healthy, bouncy and shiny hair, but unfortunately, when we rinse away the shampoo, we strip the hair of good oils and natural protectants. The Sulfates in your shampoo are responsible for the foam and for removing the dirt and all the natural protection from your scalp. Wash after wash, we see … Read more

Notorious women #6: stylist and vintage lover Judith Bradl 

Judith Brandl wearing a vintage gucci outfit perfect for ski holidays

We live in a difficult moment due to a social and economic hibernation of almost two years resulting from the pandemic, followed by the brutal blow of war in Europe. Naturally, fashion reacts to that in different ways. We can see some brands bet on timeless minimalism while others fight the moment with glitter and … Read more

Jewellery Box – Madeleine Albright and her political brooches Diplomacy is precious.

Madeleine Albright wearing a USA flag brooch

Madeleine Albright, American former secretary of State, passed away on March 23, 2022, in Washington. And in this article, we collected some anecdotes about  her famous “political brooches”.  As we told you before, brooches are a powerful way to send messages without uttering a single word. Look at the pieces Queen Elizabeth II chooses carefully … Read more

The 6 basic shoes everybody needs to have in their wardrobe We love shoes.

collage with last Chanel AW22 show showing the shoe trends

Many influencers on Instagram are proud to show off their collection of hundreds of shoes organised by colour. They seem to me to be the modern version of the notorious Filipina politician Imelda Marcos with her collection of 3,000 shoes. However, to have a sustainable and smart wardrobe, you need just some good basics shoes … Read more

What to Consider when Buying Designer Glasses Online Reading and sunglasses.

fashionista wearing a big wired frame glasses

There was a stigma attached to wearing glasses but investing in a good pair of designer glasses online is like buying a new outfit. The quality and craftsmanship of designer glasses make it that wearing glasses no longer detract from your look. Instead, you can look stylish and cool as skilled optometrists look at your … Read more

Notorious Guide to Milan – the Italian capital of luxury and fashion

View of a cathedral and a street full of people in Milan, Italy

Milan is among the best destinations in Italy. This fantastic city is designed in a modern style to reflect the city’s role as bankers, commercial, capital designers, and fashionistas. Fashion is taken seriously in Milan hence the main reason it is Italy’s fashion capital. From the 3-piece suits to layered looks, you will notice different … Read more

My 7 addresses to buy Second-hand clothes online. Circular thinking.

woman sitting on a chair, wearing second hand clothes from Vestiaire Collective

Sustainability, unique style, and budget are some reasons that make me fond of second-hand shopping. Hunting for that special designer item you love from the ’80s and ’90s allows you to create a signature wardrobe with old and new pieces, like an authentic French girl. Additionally, with these 7 addresses to buy second-hand clothes online, … Read more

How To Choose Anti-Aging Facial Treatments For A Youthful Appearance

woman wearing a beauty face mask and sunglasses

  The natural aging process results in visible lines, thinner, drier skin, and a loss of youthful fullness. The environment and lifestyle choices can age the skin prematurely. Today, there are many non-invasive facial treatments or minimally invasive procedures that give you a youthful appearance without having to resort to surgery and have the benefit … Read more

Discovering Oslo: 7 sites to see in the capital of Scandinavian charm

sculpture at vigelands parken in oslo

Oslo, the capital of Norway, is one of the most famous Scandinavian cities. It is known for architectural innovation, its beauty surrounded by the mountains and sea, its cold but fresh weather, and so much more. We recently wrote about Copenhagen Fashion Week and the famous Scandinavian style, so discovering Oslo is the next step … Read more