Curious about what influencers are wearing in these final weeks of summer? Or perhaps you need some inspiration for packing for your summer vacation? Look no further! We’ve gathered Instagram’s hottest fashion trends for summer 2024 and created a chic list just for you.
Pareo Skirt
French-born Laura Roso Vidrequin, after many years in New York working as a fashion buyer, has settled in London with her family. Laura is the founder of the genius second-hand children’s website, Kids O’Clock. She embodies that quintessential French girl allure we’ve all dreamed of—intuitive, witty, and effortlessly cool. For beach-bound style inspiration, look no further than Laura.
Laura Roso Vidrequin’s Summer Look: Craft a mini skirt from your pareo and pair it with a crisp white cropped t-shirt. Complete the ensemble with flip-flops and vibrant accessories for a splash of color.
Adidas Shorts
Thaarani, with her 76K followers, is a beacon of effortlessly chic and modern fashion. Originally aspiring to be a personal stylist, she transitioned into a content creator, collaborating with the trendiest brands. In a candid interview with blogger Thendral Uthaman, Thaarani expressed her desire to be remembered as “an amazing mother to my kids and a positive person who likes to see the brighter side of things.”
Thaarani’s Summer Look: For a versatile outfit that works both at the beach and in the city, pair Adidas boxer shorts with a striped men’s shirt—simply genius.
All Black
Sara Ramén, an Australian model with a Swedish father and a French mother, epitomizes a laid-back yet chic style. Her Instagram feed is the ultimate summer mood board.
Sara Ramén’s Summer Look: Sara opted for black—a surprisingly perfect colour for hot days. Her ensemble of black shorts and a matching top, paired with Mary Jane flats, transitions seamlessly from city to beach. The look is elevated with a touch of colour from a straw bag, exuding that classic French flair.
Floral
Spanish influencer Alex Segura Sanz’s videos garner thousands of likes on Instagram and TikTok, where she showcases her looks for work, parties, and her future wedding planning. Alex’s love for colours and prints mirrors her vibrant personality—ideal for the summer vibe, right?
Alex Sanz’s Summer Look: We adore this carousel of Provençal looks, where Alex flaunts two French brands, Souleiado and Ysé Paris. If you’re spending a few summer days in the countryside, Provençal florals are your go-to for an it-look.
Shift Dress
Cecilie Moosgard, entrepreneur and founder of Lié Studio, ranks among Denmark’s top influencers. Her clean, simple style aligns perfectly with the quiet luxury trend, making her the ultimate summer muse. She effortlessly avoids the common summer woes of sweat and swollen feet, unlike us mere mortals.
Cecilie Moosgard’s Summer Look: Embrace the timeless 60s shift dress, reminiscent of Audrey Hepburn in Givenchy. Whether mini or knee-length, this design is ideal for tall women with narrow hips. If that’s not your silhouette, opt for an A-line shift dress for a flattering fit.
Stay stylish and keep cool this summer with these effortlessly chic influencer-inspired looks!
Feature image @Lié Studio for the Summer Campaign