There is a new lifestyle trend called Lagom (pronounced “lar-gohm”), that comes from Sweden and has been conquering more and more fans. The whole Lagom philosophy is explained in a book, “Lagom: The Swedish Art of Living a Balanced, Happy Life”, by British Niki Brantmark. Since Brantmark visited Sweden for the first time, she fell in … Read more
Now and again, appears a new superhero, said to help us fight all types of diseases. Turmeric or curcumin has been proclaimed the new superfood! Curcumin is the active component of Turmeric, a plant of the ginger family. Grounding its roots, you get the orange powder used in curries and for dying. The name comes … Read more
Fall is coming with its parties and cosy dinners, so now are the right time to think about getting a new cocktail ring! Before jumping into the business, we’ll share a fascinating trivia with you, to be used as small-talk in your next cocktail party! And it’s exactly about the name cocktail ring. The concept … Read more
Waking up, getting into the shower and rushing into work without breakfast and with just a coffee to go is what mornings look like for many people. A stressful morning can influence your whole day though, and having a morning routine can help you start fresh and relaxed. On the other hand, simple morning habits … Read more
Women in top positions are more and more often nowadays, we are on the rise. According to Forbes, the 5 most powerful women in the world are German Chancellor Angela Merkel, director of the international monetary fund Christine Legard, Queen Elisabeth II, Vogue editor-in-chief and Condé Nast artistic director Anna Wintour and American singer/songwriter Taylor … Read more
Notorious was invited to Mode Suisse edition 16, which took place in Zurich and presented in New York, Paris and Genf. Watch here the fashion brands and people who make Mode Suisse the biggest fashion event in Swiss. As explained by Yannick Aellen, the creator of the event, Mode Suisse presents, interconnects and discusses Swiss … Read more
Fall is the official beginning of the fashion calendar. All the magazines are showing the big trends; what we’re going to wear this and next year. For us, the best way to start Fall is by updating your clothes with on-point accessories instead of buying a new wardrobe. That’s why you should start Fall on … Read more
The new campaign for Miu Miu’s fall 2019 collection is out, and we loved it. Eddie Wrey shot the group of models including Haley Bieber and Adut Akech, in a ranch in Montana but it could be anywhere else. Miu Miu’s press release explains that the campaign is “powered by an exploration of youth and … Read more
Fall 2019 started with a trend that we can easily copy because is more about styling than buying a totally new wardrobe. We are talking about the all-leather trend we saw on Tod’s, Alexander Wang, Proenza Schouler and Nanushka’s A/W catwalks. This Fall 2019 trend also emerged strongly in the streets of the most influential … Read more
Here is a private view of the Miuccia Prada’s dinner in Venice. Lucky you, since everybody has eyes on the Queen of the Adriatic those days. For the occasion of the 76th international film festival, one of the most celebrated red carpets in Europe, the Italian fashion designer, Miuccia Prada, was in Venice for other … Read more
Watch the video to get the best ball dress inspiration from the Cannes Film Festival red -carpet with the most beautiful and glamour outfits. The Cannes Film Festival always happens around May, precisely during the Spring/Summer ball season. So, why not have a look at Cannes red-carpet to get inspired on what to wear to … Read more
Menswear is boring, right? Totally wrong! Menswear actually is a complicated bunch of dos and don’ts to be understood and acknowledged very well before you start to have fun with it. How long should be your bodysuit, until the end of your hips or until the end of your bottom? Should men’s pants be long … Read more
A fashion trend that we spotted in 2019 is based on the old Greek goddesses and their way of living. We try to find back to nature and relate to it more again. This is extraverted not least through the way we dress and includes everything from sheer fabrics, pleats, lots of white and gold, … Read more
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