A daring new fragrance inspired by the legacy of Savile Row, reinterpreting the classic fougère for today’s forward-thinking tastemakers. Penhaligon’s latest creation, The Cut, is not just a fragrance; it is a sartorial statement bottled. Inspired by the hand-crafted excellence of Savile Row, the perfume celebrates tailoring as much as it does perfumery, bridging the … Read more
Once again, COS returned to New York Fashion Week to unveil its Autumn/Winter 25/26 collection. New York may be the opening act of the fashion season, but don’t expect wild reinventions—what we’re seeing is evolution, refinement, and the kind of consistency fashion actually needs. The city’s energy perfectly mirrors the mood of collections from Michael … Read more
The Luxury Industry’s Game of Musical Chairs Why We Made This Video The game of musical chairs in fashion was so intense at the end of 2024 and the beginning of 2025 that no one seems to know who is working where anymore. That’s why we’ve come to your rescue with this video: a clear … Read more
In June 2025, Jonathan Anderson, the new creative director of Dior, unveiled his first Dior Men’s collection. The debut sparked excitement, only raising anticipation for his upcoming Dior womenswear collection, which will take centre stage during Paris Fashion Week in October. But Anderson didn’t wait until Paris to reveal his vision. Between August and September, … Read more
The Italian designer Giorgio Armani has passed away at the age of 91, still active and at the helm of his eponymous brand. What a privilege! Armani revolutionised fashion in the 1980s with his deconstructed, fluid tailoring. Think Richard Gere in American Gigolo or Julia Roberts and Diane Keaton in their boyish looks. So this … Read more
The designer bag trends for Fall 2025 bring practicality, classic silhouettes, and just the right amount of nostalgia. Here’s your guide to the styles worth knowing as we step into Autumn/Winter 2025–26. Fashion this season proves it’s committed to valuing the longevity of consumers’ investments. Which means: don’t expect radical shifts. Instead, Fall 2025 is … Read more
Unearthing a Legend The Regent Diamond: a breathtaking 141-carat marvel unearthed in India, in the region of Golconda, whose discovery reads like something out of legend. It’s hard not to feel a thrill at the thought—after all, who wouldn’t want to know the story behind a diamond of such extraordinary weight? Yet, in reality, the … Read more
In just a few days, we’ll officially step into Fall 2025. But honestly, who’s already in the mood for cashmere and faux-fur coats? Not quite yet. Still, now is the perfect time to scan your summer wardrobe and decide which pieces deserve a stylish upgrade for the transition from summer to fall. And for me, … Read more
From royal betrayals in medieval Spain to the coronation of Queen Victoria, this blood-red gem carries a story worthy of a Netflix drama. When Queen Victoria was crowned in 1838, she wanted something new. At only 18, the young monarch ditched the traditional St Edward’s Crown for a freshly commissioned piece glittering with 2,868 diamonds, … Read more
As the Editor-in-Chief of Notorious-Mag, I’ve spent decades working in the fashion and lifestyle world. But beyond the pages of the magazine, I’ve also been on the other side of the hiring table for over 40 years. I’ve interviewed dozens of candidates for roles ranging from editorial and design to marketing and management. And if … Read more
If you’ve scrolled through Instagram or flipped through fashion magazines in the past five years, chances are you’ve spotted a pair of crystal-studded stilettos with flared heels, the unmistakable signature of Amina Muaddi. But who is Amina Muaddi, the woman behind the viral shoes seen on everyone from Kim Kardashian to Rihanna? Amina Muaddi’s iconic … Read more
A Flamenco-Filled Launch Celebrating Spanish Elegance Watch the video to soak up the flamenco spirit that surrounded the launch of the new Pasticcino Bag by Weekend Max Mara, a celebration of Spanish elegance and heritage. And the location? One of the top summer destinations for 2025! The Story Behind the Iconic Pasticcino Bag by Weekend … Read more
Quick Answer Who makes Dior jewellery?Dior’s high jewellery is designed and crafted in France, but not all of the brand’s jewellery is made there. For special collections and intricate handwork, Dior collaborates with skilled artisans all over the world, including India. Costume jewellery and components may be produced or assembled elsewhere, including in China. The … Read more
When Damiano David steps into a room or onto a stage, you don’t just notice him. You feel him. With his piercing gaze, serpentine movements, and unapologetically adorned body, the Måneskin frontman is a natural-born star. But behind the decadent rings and layered chains is a man with a clear mind, a clean lifestyle, and … Read more
When was the last time you wrote a letter or sent a postcard from your holiday instead of just texting? This nostalgic thought came to us at Notorious as we discovered Montblanc’s latest pen launch, a stunning collaboration with filmmaker Wes Anderson. The campaign is called Let’s Write, and it inspired us to bring back … Read more
Coronation Day is approaching, and today we’re going to talk about the most stylish royal in the world – none other than King Charles himself. More specifically, we’re going to list King Charles’ favourite fashion brands! Over the years, he has become synonymous with understated elegance and timeless sartorial choices. In this video, we will … Read more
Pearls have never truly fallen out of fashion, but there was a time when they seemed confined to bridge tables at quaint country clubs. This year, however, pearls have been thrust back into the spotlight by none other than Miu Miu, Simone Rocha, Pharell Williams, and even #skaterboys on TikTok, all part of a movement … Read more
If you love the heat, 2025 is set to be the summer of your life. And yes, talking about perfume now is as essential as discussing sunscreen or linen. Perfume has a season, and what works in winter might feel overpowering in summer. As temperatures rise, our body heat amplifies fragrance, and strong perfumes can … Read more
Have You Got Your Tickets for the Wimbledon Championships Yet? The Wimbledon Championships—the world’s most prestigious tennis tournament—run from July 1st to 14th. Even if you’re not a die-hard fan of stars like Emma Raducanu or Carlos Alcaraz chasing the Grand Slam title, you’ll love experiencing this iconic, quintessentially British summer event. Let’s dive into … Read more
Two hot topics are setting the tennis world — and the internet — on fire. First, the rumour that Emma Raducanu and Carlos Alcaraz might be a couple. The British No.38 and the Spanish No.2 haven’t confirmed anything, but honestly? They’re overcute anyway. The other trending topic taking over TikTok and social media is the … Read more
Certainly, the Oasis Reunion is topping Google’s search charts. Fair enough. Aside from being a major band of the 90s, the reconciliation of the Gallagher brothers is a piece of positive news. Family feuds are more common than we might think, so the reconciliation of the two is a joy. Having said that, I must … Read more
The Collection There are haute joaillerie collections, and then there are moments of pure magic – Diorexquis is undeniably the latter. With her latest creation for Dior Haute Jewellery, Victoire de Castellane unveils a world where artistry meets enchantment, and where nature is reimagined in exquisite gemstones. This new chapter in the House’s legacy pays … Read more
COS, in collaboration with the London-based Studio Ashby, presents a multi-city installation project celebrating women artists. This artful lifestyle experience unfolds in COS stores across London, Paris, and Helsinki, offering a fresh and cultural perspective that goes far beyond fashion. Shall we explore? Luxury is When a Fashion Brand Becomes a Lifestyle Experience The New … Read more