How AI Is Changing Fashion Campaigns and Visual Storytelling

An AI-generated black model holding her hands on her face. She is in a bluried bathroom in the background

During Paris Fashion Week, my daughter was in Paris with friends, one of them a well-known fashion photographer with Hermès on his portfolio and the kind of eye that can probably spot a weak campaign from across the Seine. While he continues to work for major luxury brands, I found myself thinking about a question … Read more

Miuccia Prada’s Life: Activist, Fashion Leader, and Now Honoured by FTA

Miuccia Prada- Fashion Trust Arabia 2025 ceremony stage in Doha celebrating global fashion leaders.

Miuccia Prada, the woman behind Prada, Miu Miu, and the co-owner of the Prada Group, was celebrated in Doha for her outstanding contribution to global fashion during the seventh edition of the Fashion Trust Arabia Awards. The honour recognises both her cultural impact and her unmatched influence on fashion today. For decades, Miuccia has remained … Read more