Know Your Wool – Cashmere, Merino & Shetland. The Key to Choosing the Perfect Pullover

Emma Roberts wearing a sleeveless pullover from COS in front of the venue where the brand did its AW24-25 presentation at New York Fashion Week

Ah, the luxurious world of natural yarns—Cashmere, Mohair, Shetland and Merino. These aren’t just buzzwords for the fashion elite anymore; they’ve gone mainstream. Just a few years back, these sumptuous fibres were the exclusive domain of high-end brands, coveted by those willing to splurge for unparalleled quality. But here’s the kicker: even your go-to high-street … Read more

The Lyst Index – What’s Hot and What’s Not in Fashion Right Now

Every quarter, the world’s leading fashion shopping platform curates and ranks the brands and products consumers search for and buy the most. The Lyst Index is our go-to thermometer for what’s trending in fashion right now. So, let’s dive into what’s caught the attention and sold well in this penultimate quarter of 2024, marking the … Read more

These Are the 6 Top Jewellery Trends to Wear in AW 24-25

Accessories are the easiest way to update your wardrobe, which is why we love investing in standout jewellery pieces. Although delicate chains have been popular for years, the AW 24-25 runways have signalled that it’s time to embrace bolder, more playful jewellery. Maximalist and boho-style necklaces and chains, sculptural earrings, bold bracelets, and supersized brooches … Read more

Why a Mid Sleeper Bed Is Ideal for Maximizing Space in a Child’s Room

picture of a child bedroom with a mid sleeper bed in format of a little house

Mid sleeper beds offer an innovative solution for parents looking to maximize space in their child’s bedroom. These elevated sleeping platforms provide a cosy sleeping area while freeing up valuable floor space underneath. Mid sleeper beds combine functionality with fun, creating a multi-purpose environment that grows with your child.By incorporating storage options, play areas, or … Read more

#CloseEyeOn – Handsome Stockholm Gloves, The Accessory N°1 of the Season

collage with five models of long leather gloves from the brand Handsome Stockholm

We’re not talking about your usual cosy winter gloves here. This season, it’s all about gloves with serious drama. Sure, they keep your hands warm, but they do so much more – gloves AW24-25 take your outfit to the next level. These gloves aren’t just an accessory; they’re a statement. And out of all the … Read more

EG Store Is to Extend Reach in Iran

lounge from the new eg store in iran

The newly opened EG store in Iran is more than just An ordinary store—it is a reflection of the brand’s dedication to producing high-quality, unique products. With a deep commitment to craftsmanship, the store allows customers to explore leather goods, jewellery, perfumes, and more in a very friendly atmosphere. This focus on excellence is evident … Read more

From Catherine Deneuve to Margot Robbie: All the Faces of Chanel N°5

Actress Margot Robbie wearing a Red Jacket embrace a extra big bottle of CHanel N5 eau de parfum

It’s just made the headlines: Margot Robbie is the face of the new campaign for the iconic N°5 perfume. Chanel and the Australian actress have had a longstanding relationship. Margot has been a Chanel ambassador since 2018, dazzling at festivals like Cannes and Venice in the French Maison’s dresses and jewellery. In this article, we … Read more

#BuyBetter – Timeless Coats to Invest in This AW24-25

collage with four AW24-25 classic and timeless coats

Let’s explore the fresh coat silhouettes for Autumn/Winter 24-25! We’ve taken inspiration directly from the runways but with a focus on timeless pieces. Yes, we’re talking about new shapes that will last beyond the trends. Confused? Don’t worry, let’s break it down: being timeless doesn’t mean sticking to the classics. A timeless coat has a … Read more

Harvard Study Reveals the Secret of Long, Healthy and Happy Life

Two happy older women floating on a river.

We all want to live a long, healthy and happy life, but is there a secret recipe to achieve that? In the long-gone ’80s, one would say “Work hard, play hard” to lead a happy life. In the ’90s, the health trend for a long, healthy life was low-fat and fat-free food such as fat-free … Read more

My Sister Died of Breast Cancer, and Here’s What Doctors Told Me to Change About My Lifestyle

naked woman performes a self-examen on her breast

Since October is Breast Cancer Awareness Month, I thought I’d share a personal story about my experience with the disease. I also want to share what I’ve learned from doctors over the years about how we can reduce the risk of developing cancer through small lifestyle changes. I’ve had close experience with cancer, as I’ve … Read more

#BeautyTok – 4 Autumn Beauty Trends to Boost Your Mood

collage with two women wearing a long ponytail bejewelled with metal hair cuffs

October is a brilliant month. We’ve made it through the back-to-school or back-to-work chaos – phew! Plus, the weather is just right for breaking out coats and boots, and let’s be honest, that’s enough to put anyone in a good mood. But what could make Autumn even better? Well, nothing quite like a good TikTok … Read more

How a 70-Year-Old Chinese Doctor Became the Face of Miu Miu’s Ageless Luxury Revolution

Chinese doctor Qin Hualin in the AW14-15 Miu Miu runway wearing a embroidered grey wool coat

Miu Miu’s success in the fashion industry is remarkable. While many luxury brands are facing slowdowns in Europe and Asia, Miu Miu has reported impressive numbers. Retail sales grew by 58 percent in 2023, and an astonishing 82 percent in the fourth quarter alone. At the heart of this success lies a well-planned strategy, expertly … Read more

Gisele Bündchen Channels Monica Vitti in Zara x Stefano Pilati Campaign

Black and white photo of Gisele Bündchen and Stefano Pilati photographed by Steven Meisel for Zara x Stefano Pilati Collaboration

Zara’s shelves are now graced with the awaited debut collection from the designer Stefano Pilati. Captured by the lens of Steven Meisel, the campaign features none other than supermodel Gisele Bündchen alongside Stefano himself. Gisele Bünchen for Zara x Stefano Pilati channels a modern-day Monica Vitti, sporting an eye-catching platinum bob. But who exactly was … Read more

Divine Elegance: The Most Stylish Saints of the Catholic Church

collage showing the most stylish saints in the catholic church from the past until today

In the tapestry of history woven with threads of faith and fashion, the Catholic Church stands out for its rich sartorial legacy. Roman Catholicism’s profuse elegance embodied not only in liturgical vestments but also in the lives of its saints. These holy figures, venerated for their piety and virtues, had a sense of style and … Read more

The Iconic Penny Loafer Became a Bag – Meet The Miu Miu Penny Bag

The new Miu Miu Penny Bag in Brown leather

These days, anything Miuccia Prada creates is something we immediately want in our wardrobe. And voilà, she’s done it again. Miu Miu has just launched a bag inspired by Penny Loafers – the Miu Miu Penny Bag. If you’ve been on the hunt for a bag to elevate your wardrobe, well, you’ve just found it. … Read more

Les Essence de Diptyque – Your New Most Complimented Perfume

Five perfumes from the new collection Les Essences de Diptyque

Those in the know,  know. The perfumes from the French brand Diptyque exude old-money vibes and pure luxury. It’s no surprise that every time I wear my Orphéon, someone always compliments it. And now the niche Saint Germain Maison just dropped a brand-new perfume collection; Les Essences de Diptyque.  This time around, Diptyque gathered some of … Read more

#CloseEyeOn – Marfa Stance Luxury Multifunctional Coats

Latest Marfa Muse trio, model Jan De Villeneuve and her daughters Daisy and Poppy photographed in their garden home

Just like coats and autumn, croissants and coffee are an inseparable pair, especially when the weather starts to cool. We’ve already talked about leather jackets, especially suede, as the pièce de résistance of the season. But what if you’re after an anti-trend, timeless, and effortlessly chic coat? Look no further than Marfa Stance, a brand … Read more

Tradwife – The Trend That’s Driving Feminists Crazy

tradwife aesthetic-illustration of a woman from the 50s wearing an apron and serving a dinner for husband and friends

Have you heard about #Tradwife, the trend that’s causing a stir on Instagram and TikTok? The name is short for Traditional Wife. And here’s the thing: the tradwife subculture is big, and it’s getting bigger. The topic has over 300 million views on TikTok. So let’s dive into this subject and see why Gen Z … Read more

The History of the Trench Coat – From The Trenches to the Streets

Fashion show goers wearing a timeless staple, the trench coat.

What do Hollywood’s Humphrey Bogart, Kate Middleton, the Duchess of Cambridge, Audrey Hepburn, Kate Moss and the British military officers have in common? The timeless trench coat; fashion’s most iconic and enduring classic. Although the quintessential British garment is synonymous with chicness and sophistication today, it first became famous over a hundred years ago in … Read more

Mathilde à Paris – The Chicest Version of Emily in Paris

Mathilde Favier holding a flower bouquet while sitting on a floral hug in front a floral sofa

Mathilde Favier, the Public Relations Director at Dior, navigates her role with masterful elegance. A quintessential Parisienne, she distils the essence of this mythic lifestyle into her latest literary offering, “Mathilde à Paris” (French Version) or “Living Beautifully in Paris” (English Version) published by Flammarion. In her book, Favier muses, “To be Parisian isn’t merely … Read more

It’s True: The Leather Jacket Is the Best Transition Piece

On Instagram and TikTok, the debate rages between two camps: the trench coat enthusiasts and the leather jacket aficionados. Both are staples of the “cool girl” aesthetic, each vying for the title of the essential autumn wardrobe piece. However, the leather jacket emerges as the best transition piece for AW24-25. If you’re in the market … Read more

6 Pieces from Mango to Unlock Your Autumn Wardrobe

Temperatures are already dropping; as evening falls, the fresh air reminds me that autumn has arrived. This is the time of year that makes me want to buy new clothes the most. I crave autumn and winter attire more than summer ones—what about you? But it’s better to hold back because #BuyLess and #BuyBetter are … Read more