Watch the Looks and Celebrities at Dior Autumn 2025 in Kyoto

Dior models lined up in front of the To-ji Temple in Kyoto where Dior Autumn 2025 took place

Dior Autumn 2025 made headlines as Maria Grazia Chiuri unveiled the highly anticipated collection in Kyoto, Japan. The show took place in the magical setting of To-ji Temple, with gardens filled with cherry blossoms. Dior Autumn 2025 celebrated the unique connection between Dior and Japanese culture, a relationship that started in 1953 when Christian Dior … Read more

Best and Worst Wedding Dresses: A Tale of Bridal Elegance and Faux Pas

Prince Harry and Meghan Markle greeting the people after their wedding

As the sun shines brighter and the days grow warmer, we all know that wedding season is just around the corner. Love is in the air, and countless couples are about to embark on their marital journeys. But just because weddings are naturally beautiful doesn’t mean that you can forget about the dress code. In … Read more

What Shoes to Wear Based on Your Jeans Style

Wondering what shoes to wear with jeans? The answer depends on the denim cut. Skinny jeans pair best with ballerinas or kitten heels, while bootcut jeans look great with ankle boots or western styles. Straight jeans work with loafers or sandals, and wide-leg jeans call for pointed-toe shoes like pumps or stilettos. This guide breaks … Read more

All about the fabulous Fabergé Easter Eggs

the green and rose fabergé egg was a gift from the latest tsar to his wife

Easter is only a few days away, and we can see displayed everywhere the joyful and colourful Easter eggs that we’ll exchange with our loved ones as a symbol of renewed life. In the Imperial Russia of Tsar Alexander III, things were no different. So in 1885, wanting to surprise his wife, Empress Maria Feodorovna, the … Read more

The Skinny Jeans Comeback 2025 – Are You Ready to Wear Them Again?

Fashionista on the streets of Milan fashion week-she wears slim fit jeans-striped shirt-corset-ballerina

The skinny jeans comeback is here; let us understand why. Over the past few years, skinny jeans have been competing with Crocs for the title of fashion’s most hated item. Legions of girls on Instagram and TikTok swear they’ll never wear skinny jeans again. But there’s one timeless rule in fashion: never say never. Let’s … Read more

Have a Look at King Charles’ favourite fashion brands

collage showing different King Charles's outfits

Coronation Day is approaching, and today we’re going to talk about the most stylish royal in the world – none other than King Charles himself. More specifically, we’re going to list King Charles’ favourite fashion brands! Over the years, he has become synonymous with understated elegance and timeless sartorial choices. In this video, we will … Read more

Are Stripes Still in Vogue? Let’s Explore the SS25 Collections

Dior Cruise SS25 - campaign showing three models wearing striped t-shirts and marine style shorts

Let’s be honest—spring without stripes feels incomplete. Breton tops instantly evoke sunny days and effortless chic, and year after year, we find ourselves reaching for these timeless classics. But the burning question remains: are stripes still in vogue for SS25? We dove into this season’s standout collections—from luxury houses like Dior and Chanel to contemporary … Read more

Fashion Summer Destination – COS Welcomes Summer in Greece

COS model in the Spring Summer 2025 runway at Dionyssos marble quarry in Greece

A minimalist runway in a marble quarry? COS just redefined soft power dressing. COS surprised its followers by unveiling a ‘see-now, buy-now‘ runway show in Greece for the official launch of its Spring/Summer 2025 collection. A location favoured by fashion heavyweights—Chanel’s Métiers d’Art (2017), Dior Cruise (2022), and even Jacquemus—but this time, COS took the … Read more

The Harsh and Ugly Truth about Simone de Beauvoir

Montage with the face of simone de Beauvoir, representing her real face, a manipulative and submissive woman

Brief Introduction to Simone de Beauvoir Simone de Beauvoir was a French writer, feminist, social theorist, and existential philosopher, celebrated for shaping feminist literature and influencing the feminist movement of the 20th century. Credited with giving women a ‘voice’, her landmark book “The Second Sex” addresses the oppression of women throughout history. Simone advocated for … Read more

Jewellery Trends for 2025 – From Fashion to High Jewellery

Actress Anna Kendrick wearing a emerald set from Bulgari in art deco style, one of the jewellery trends for 2025

For the past year, I’ve been quietly immersed in a jewellery project. It’s a bit too soon to share all the juicy details, but let’s just say diamonds, gold, and jewellery design have taken over my days—and I love it! Writing about the new jewellery trends for 2025 feels like a natural extension of my … Read more

If You’re Not a Logo-Freak, These Are the Bags You’ll Want in 2025

Jeniffer Lawrence seen on the streets of New York wearing a yellow bag from Polo Ralph Lauren

The Conscious Shopper’s Bag List for 2025 The year 2024 will go down in history as the moment we truly began questioning the business practices behind luxury fashion. The scandals surrounding the production of Dior and Armani bags supposedly “Made in Italy” were just the tip of the iceberg. At the same time, heritage houses … Read more

The Row’s Look Everyone’s Obsessed With This Spring

The Row model wearing a grey jumper, a white mini dress and a silk mini skirt and a denim trouser

The Row is the holy grail when it comes to understated luxury. It doesn’t need a logo to be recognised—it perfectly embodies the “if you know, you know” vibe. For me, the secret is in the perfect balance between almost unattainable quality and an effortless, street-fashion design. No wonder The Row’s outfits are trending across … Read more

Harvard Study Reveals the Secret of Long, Healthy and Happy Life

Two happy older women floating on a river.

We all want to live a long, healthy and happy life, but is there a secret recipe to achieve that? In the long-gone ’80s, one would say “Work hard, play hard” to lead a happy life. In the ’90s, the health trend for a long, healthy life was low-fat and fat-free food such as fat-free … Read more

Office Wear- Give Your Pencil Skirt a New Lease of Life

workwear pencil skirt-collage with five models from runways ss25 wearing a pencil skirt in different styles

The pencil skirt is to women what the suit is to men – the ultimate workwear uniform. When we think of the pencil skirt, we picture it in a boardroom at a bank. While tech bros have wiped the suit and tie from the corporate world, women embraced this masculine look as an empowering uniform. … Read more

TikTok Finds – How to Make Your Grandma’s Louis Vuitton Bag Look Brand New

close up of two vintage louis vuitton canvas bags

Discovering Vintage Bag Restoration on TikTok Spending my sabbatical year in France has some fantastic perks—one being how the social media algorithms seem to curate fascinating profiles for me perfectly. On TikTok, I stumbled upon Anna Poetro, who lives in the South of France. Anna runs a charming vintage online shop, but her true passion … Read more

All The Wrong Things—And Just One Right—About Disney’s Woke Snow White

Rachel Zegler at the Premiere of Disneys woke Snow White wearing a gown by Christian Dior

It’s been a week now, and everyone’s still talking about the flop of Disney’s maligned woke remake of Snow White. The film was a disaster with critics and an even bigger disaster at the box office. Here’s a quick rundown of everything that went wrong with Disney’s woke Snow White—and one thing that actually went … Read more

Stars and Style: Inside Louis Vuitton’s Stunning AW25 Front Row

collage with four celebrities at Louis Vuitton AW25 front row

The Louis Vuitton AW25-26 fashion show unfolded spectacularly at L’Étoile du Nord; a beautifully restored former railway station in Paris. This distinctive setting inspired Creative Director Nicolas Ghesquière to craft a captivating collection, reflecting the diversity and fleeting interactions typical of train stations—people always on the move, each carrying personal dreams in their luggage. Nicolas … Read more

The ‘Infomercial’ of The Already Iconic Dior D-Journey Bag Is There

Actress Rosamund Pike photographed wearing a Dior D-Jouney bag.

Among luxury brands, the race to create the accessory that will take the audience by storm is serious. If the magic doesn’t happen, heads roll and hearts break. But when a design succeeds, it’s like scoring the goal that gives you the World Cup title. I imagine Maria Grazia Chiuri, creative director at Christian Dior, … Read more

The Lent Challenge – Some Ideas on How to Celebrate Lent

Recently, we’ve noticed numerous articles during Lent suggesting it’s the perfect time to shed a few kilos. Christians typically don’t raise concerns about cultural appropriation, but calling the Lent fast a diet is like referring to the Jewish Shabbat as just a long weekend. Whether you’re religious or not, consider the Lent Challenge an opportunity … Read more

The White Lotus 3 – Your Best Summer Break Wardrobe Inspiration

white lotus fashion -scene from the white lotus season 3, showing three actress wearing printed and colourful beach dresses

With Season 3 of the addictive series The White Lotus hitting screens again, fashion enthusiasts everywhere have a fresh dose of holiday wardrobe inspiration. Known for its vibrant aesthetics and captivating locations, the series provides plenty of packing ideas for your next stylish escape. The White Lotus’ third season is set in Thailand, and there’s … Read more

All you have to know before buying a Panama Hat

notoriousmag editor wearing an old Panama hat on the beach

Every summer, wherever you are you see an avalanche of Panama hats. From fashionable and well-dressed to easy-going style, the Panama hat is everywhere, and there is no denying it. Saying that the straw hat, also known as the Ecuadorian hat, had a revival is an understatement. It’s having a moment of glory in a … Read more

The 7 Best Retinal Serums for Mature Skin – My Honest Review

selma schönburg editor-in-chief of notorious mag reviews the 7 best retinal serums for mature skin

I love taking care of my skin, but my skincare routine is quite simple. In the morning, I use a vitamin C serum, moisturiser, and sunscreen. At night, I have been using retinol along with my favourite moisturiser, Vienna Skincare, for five years. But about a month ago, I decided to switch things up and … Read more