Michelle Obama’s The Look Book: Style, Power, and the Contradictions We Can’t Ignore

Michelle Obama promoting The Look in a tailored Prada Dress.

Michelle Obama, the former First Lady of the United States, has released a new book, The Look. Co-written with her longtime stylist Meredith Koop, the book revisits the outfits that shaped her eight years in the White House. Designers who worked closely with her share anecdotes, creative notes, and personal memories, making Michelle Obama’s The … Read more

COS Festive Edit: The London Brand Redefining Holiday Chic

Model wearing creamy faux fur coat from COS Festive Collection 2025

We’ve officially entered party season, the most social two months of the year. Between dinners with friends, office cocktails, and family gatherings, your wardrobe needs to multitask. Luckily, COS Festive Collection 2025 is here, and it’s everything we want this season: sculptural silhouettes, rich textures, and that understated London cool we love. COS Festive Is … Read more

Camille Charrière’s Favourite Vintage Shops in Paris

two photos of Camille Charriere wearing vintage pieces on her Instagram account

A star both on Instagram and in real life, Camille Charrière is the ultimate Parisian it-girl who charmed London with her je-ne-sais-quoi. And during one of our digital deep-dives, we stumbled upon an interview she gave to Air Mail—the witty, stylish, and tastefully curated digital publication. Surprise, surprise: Camille shared a full list of her … Read more

Architecture Meets Fragrance: Inside Frank Gehry’s Perfume Bottle Design for Louis Vuitton

Frank-Gehry-perfume-bottle-design-for-Louis-Vuitton-Fantasmagory-silver-petal-cap-and-yellow-green-glass-bottle

A Perfume Designed by an Architect You know how some perfumes smell expensive? Fantasmagory by Louis Vuitton actually looks expensive. Because it’s designed by none other than Frank Gehry, the architect who turned titanium into movement and chaos into poetry. In this new chapter of Louis Vuitton’s Les Extraits Collection, Gehry doesn’t just design a … Read more

Fashion × Marketing: The Best Collections of Fashion Week SS26

Balenciaga, Dior, Victoria Beckham and Chanel SS26

What a season for fashion September/October was — the fashion weeks served up SS26 collections like parties thrown by Gods. The stress and expectations were higher than the cocaine levels in London’s water. Let’s dive into what happened after all that feather-shaking, with so many creative directors hopping maisons. Meanwhile, luxury’s desperate to boost its … Read more

Cashmere, Merino & Shetland: How to Choose the Perfect Pullover

COS model wearing a chunky red cashmere pullover from the AW26 collection

Ah, the luxurious world of natural yarns: Cashmere, Merino, Shetland and Mohair. Once reserved for couture houses and old-money wardrobes, these fibres have made their way into the mainstream. Today, even your favourite high-street brands offer jumpers in these once-elite materials. Of course, you’ll pay more than you would for a polyester blend, but the … Read more

Lisa Manobal’s Jewellery: Bling, Bulgari and a Touch of Royal Honours

Lisa Manobal's Jewellery Journey as ambassador of Bvlgari

Is Lisa Manobal the Thai Rihanna? Maybe. Or perhaps she’s Rihanna’s boldness mixed with Taylor Swift’s Midas touch. Rapper, actress, K-pop singer, and all-around phenomenon, Lisa is a powerhouse of music, fashion, and social media. Her debut single Lalisa smashed records, becoming the most-viewed music video by a solo artist on YouTube in its first … Read more

Carolina Herrera SS26 – From Madrid to the World

Collage with a photo of model Esther Cañedas strolling on Plaza Mayor in Madrid, where the Carolina Herrera SS26 show took place.

Forget New York, forget Paris. For Spring/Summer 2026, Wes Gordon, the creative director of Carolina Herrera, decided to step off the usual Fashion Week merry-go-round. Instead, he staged the Carolina Herrera SS26 runway in Madrid. And honestly, it was a show for the books. The brand took over the Plaza Mayor, one of Europe’s most … Read more

Which gemstone goes with your Zodiac sign and why

Birthstone ring with gemstone for Zodiac sign.

Whether you believe in astrology, find it an amusing pastime, or plain silly, we thought we’d give you an excellent excuse to add new pieces to your jewellery collection this year (if you ever needed one!). In short, each of the twelve Zodiac signs has its own gemstone, called the birthstone. So, keep reading to … Read more

COS AW 25/26: The Pure Timeless Statement at NYFW

Collage with the main timeless and ease looks from COS AW 25_26 - NYFW

Once again, COS returned to New York Fashion Week to unveil its Autumn/Winter 25/26 collection. New York may be the opening act of the fashion season, but don’t expect wild reinventions—what we’re seeing is evolution, refinement, and the kind of consistency fashion actually needs. The city’s energy perfectly mirrors the mood of collections from Michael … Read more

Who Are the Fashion Creative Directors of 2025?

collage showing some of fashion creative directors who are in new positions and brands in 2025

The Luxury Industry’s Game of Musical Chairs Why We Made This Video The game of musical chairs in fashion was so intense at the end of 2024 and the beginning of 2025 that no one seems to know who is working where anymore. That’s why we’ve come to your rescue with this video: a clear … Read more

Dior by Jonathan Anderson: How the New Designer Dressed Greta Lee, Mia Goth and More

Collage with two photos showing the making of Dior dress worn by Anya Taylor Joy at Toront Film Festival-2025-Dior by Jonathan Anderson

In June 2025, Jonathan Anderson, the new creative director of Dior, unveiled his first Dior Men’s collection. The debut sparked excitement, only raising anticipation for his upcoming Dior womenswear collection, which will take centre stage during Paris Fashion Week in October. But Anderson didn’t wait until Paris to reveal his vision. Between August and September, … Read more

From Catherine Deneuve to Margot Robbie: All the Faces of Chanel N°5

Actress Margot Robbie wearing a Red Jacket embrace a extra big bottle of CHanel N5 eau de parfum

It’s just made the headlines: Margot Robbie is the face of the new campaign for the iconic N°5 perfume. Chanel and the Australian actress have had a longstanding relationship. Margot has been a Chanel ambassador since 2018, dazzling at festivals like Cannes and Venice in the French Maison’s dresses and jewellery. In this article, we … Read more

#CloseEyeOn – How Amina Muaddi Became the Shoemaker to the Stars

Amina Muaddi in black leather jacket

If you’ve scrolled through Instagram or flipped through fashion magazines in the past five years, chances are you’ve spotted a pair of crystal-studded stilettos with flared heels, the unmistakable signature of Amina Muaddi. But who is Amina Muaddi, the woman behind the viral shoes seen on everyone from Kim Kardashian to Rihanna? Amina Muaddi’s iconic … Read more

Luxury Meets Labour: Who’s Really Making Your Dior Jewellery?

ANNA SAWAI © Jade Mainade - dior ambassador

Quick Answer Who makes Dior jewellery?Dior’s high jewellery is designed and crafted in France, but not all of the brand’s jewellery is made there. For special collections and intricate handwork, Dior collaborates with skilled artisans all over the world, including India. Costume jewellery and components may be produced or assembled elsewhere, including in China. The … Read more

Becoming Iconic: Damiano David’s Journey with Bvlgari

Damiano David is the face of the new Reborn campaign for Bvlgari

When Damiano David steps into a room or onto a stage, you don’t just notice him. You feel him. With his piercing gaze, serpentine movements, and unapologetically adorned body, the Måneskin frontman is a natural-born star. But behind the decadent rings and layered chains is a man with a clear mind, a clean lifestyle, and … Read more

24 Premium French Brands Every French-Girl-Style Lover Should Know.

window shop in the rue de bac in Paris

As we previously mentioned, Notorious is on tour in France, basking in a sabbatical amidst the fashion capital’s electrifying street style. It’s undeniable that Parisian women exude an enviable chicness; their ensembles are polished yet effortlessly stylish. But how do they master these timeless, classic looks with a contemporary twist? The secret lies in their … Read more

Have a Look at King Charles’ favourite fashion brands

collage showing different King Charles's outfits

Coronation Day is approaching, and today we’re going to talk about the most stylish royal in the world – none other than King Charles himself. More specifically, we’re going to list King Charles’ favourite fashion brands! Over the years, he has become synonymous with understated elegance and timeless sartorial choices. In this video, we will … Read more

Diorexquis – A Celebration of Dior Haute Jewellery in Full Bloom

Models at Chateau de la Colle Noire showing Diorexquis, Dior's Haute Jewellery Collection

The Collection There are haute joaillerie collections, and then there are moments of pure magic – Diorexquis is undeniably the latter. With her latest creation for Dior Haute Jewellery, Victoire de Castellane unveils a world where artistry meets enchantment, and where nature is reimagined in exquisite gemstones. This new chapter in the House’s legacy pays … Read more

Lifestyle Experience: Tastemaker COS Created an Artful Journey for You

COS x Studio Ashby Collaboration - Interior designer Sophie Ashby sit on a bookshelf, wearing a off white dress from COS

COS, in collaboration with the London-based Studio Ashby, presents a multi-city installation project celebrating women artists. This artful lifestyle experience unfolds in COS stores across London, Paris, and Helsinki, offering a fresh and cultural perspective that goes far beyond fashion. Shall we explore? Luxury is When a Fashion Brand Becomes a Lifestyle Experience The New … Read more

Don’t Miss The Miu Miu Upcycle Collection 2025 in London

Details of the making of the new Miu Miu Upcycle Collection handmade

The much-anticipated MIU MIU UPCYCLE COLLECTION 2025 has officially landed, and it did so in style, with a global preview hosted at Miu Miu’s brand-new flagship store in London. Created in collaboration with Academy Award-winning designer Catherine Martin, this season’s collection is a celebration of vintage fashion, sustainable values, and unapologetic femininity. What Makes the … Read more

Discover the Spanish Craft Behind the Pasticcino Bag by Weekend Max Mara

weekend Max Mara model wearing a trench coat, holds a Pasticcino bag. A red flower on her lapel reminds the spanish craft heritage of the bag

Watch how the latest edition of the iconic Pasticcino Bag comes to life in Spain, celebrating artisanal heritage and timeless style. Launched in 2016 and named after the Italian word for “small pastry,” the Pasticcino Bag by Weekend Max Mara has become a cult favourite. A playful statement clutch with a bold personality, it combines … Read more

Watch the Looks and Celebrities at Dior Autumn 2025 in Kyoto

Dior models lined up in front of the To-ji Temple in Kyoto where Dior Autumn 2025 took place

Dior Autumn 2025 made headlines as Maria Grazia Chiuri unveiled the highly anticipated collection in Kyoto, Japan. The show took place in the magical setting of To-ji Temple, with gardens filled with cherry blossoms. Dior Autumn 2025 celebrated the unique connection between Dior and Japanese culture, a relationship that started in 1953 when Christian Dior … Read more