Valentino Fall 21: the ultimate guide on how to mix colours A lesson in colour blocking.

Several Valentino Couture fall 21 looks with fabulous mix of colours.

We’re still in awe at the beauty of the wonderful Valentino Fall 21 Couture collection and how Pierpaolo Piccioli mastered with grace his audacious mix of colours. The creative director of Maison Valentino asked his guests to come in white to the runway show, a striking contrast to the models wearing such sublime, colourful looks. … Read more

The new Roaring Twenties: style and looks inspired by the 1920s A must in the 2020s.

Model wearing a Roaring Twenties style dress by Saint Laurent.

As we finally approach the end of the pandemic, our desire to dress up and party is, naturally, stronger than ever. And we certainly deserve it. No wonder fashion is looking for style inspiration in the famous Roaring Twenties. We’ve seen the return of glamorous looks and silhouettes of the 1920s Jazz Era not only … Read more

Everybody loves Fashion Designer Halston: Netflix x Amazon Prime

Ewan McGregor playing American fashion designer, Halston, on Netflix, who was a close friend of Liza Minnelli

Fashionistas, rejoice, there are new TV shows about fashion to binge-watch! And the Netflix series and Amazon Prime documentary about the American fashion designer Halston will take you to the glamorous world of the fashion legend in the ‘70s and ‘80s. Ewan McGregor plays the Iowa-born, Indiana-raised Roy Halston Frowick in the 5-episode Netflix series … Read more

Beyond the beach: wearing straw in the city makes us happier The best S/S 21 accessories.

street style fashion week photo where a model is wearing a straw bag in the city of Milan

For some years now, fashion has relaxed the boundary between beach and city. I see more and more chic and stylish women wearing flip-flops, espadrilles, hats and straw bags in the city. Nobody argues that a Panama hat is an instant mood-lifter. Especially this year, with the prospect of life going back to normal, we … Read more

Top Clothing Pieces You Can Wear All Year Round

street style fashion week, fashionista wearing a all year round look with t-shirt and pencil skirt all in orange

One of the things many people dread the most during seasonal transitioning is reorganizing the closet. You may have put aside the fuzzy sweaters for now and taken out the floral dresses, but before you know it, it is wintertime again.The good news is you don’t have to pack everything away each season as there … Read more

Wearable Inspirations From Summer Runways 

What to wear and what to buy this season? The best way to answer you is by showing the wearable runway inspirations for this season. Let’s have a look back at the last SS21 shows Spring/Summer 21 fashion shows happened in 2020 in the centre of COVID-19, when we stared in shock at the changes … Read more

Best colour combinations to update your wardrobe Fashion Week styling inspo.

Woman wearing matching hat, jacket and dress in a pastel colour combination.

Most people stick to the same colour combos their whole lives—black on black, beige and white, blue and red. Don’t get me wrong, I still like them, but currently, I feel like mixing different hues to try new looks. If you’re feeling the same, here are the best colour combinations from the latest Fashion Weeks … Read more

The Auction, the elegance of the Church’s shoe men collection 

Church’s New Short Film Church’s shoe short film presenting the last AW 21 men’s collection shows a British auction house during a rainy night. Will be our hero able to get there in time and make the final offer?  Church’s old history Church’s history can be traced back to 1617. Anthony Church, a master shoemaker … Read more

Is there life for Fashion after Brexit? What's next?

Street style photo at London Fashion Week, what's next after Brexit?

For long, the British capital’s burning question has been: Is there life for brands and London Fashion Week after Brexit? But with the advent of COVID-19, most of the worries about Brexit have shifted. And now that the U.K. is finally out of the E.U., the British fashion industry is optimistic about life after Brexit. … Read more

Get to know Rayne shoes, Queen Elizabeth’s footwear choice It's in our wish-list.

Tamu McPherson wearing pink Rayne flat pumps for a cool chic style.

Truly luxurious, Rayne shoes is a British brand that flies under the mainstream radar even though some of the most iconic women of the twentieth and twenty-first centuries have worn and still wear them, as for example, the Queen. Royal Warrant Rayne was founded in 1885 by Henry and Mary Rayne. After a 25-year hiatus, … Read more

The end of Man Repeller and the best looks of Leandra Medine Style inspiration.

Leandra Medine Cohen waving for the camera in a photo shooting for TopShop

Sad news for fashionistas around the world; Leandra Medine announced the end of Man Repeller, the fashion and lifestyle website she created ten years ago. Scroll down to know more about the end of Man Repeller, and enjoy the best looks of Leandra Medine.  What is Man Repeller As its name suggests, the idea behind … Read more

Lila Moss, Kate Moss’ daughter, follows her mother’s footsteps Miu Miu show SS21.

Kate Moss' daughter, Lila Moss, in a pink metal mesh top at Miu Miu SS21 runways show.

Opening Miu Miu SS21 show during Paris Fashion Week, Kate Moss’ daughter, Lila Moss, is following the footsteps of her mother. With her runway debut for Miu Miu, Lila Moss is making a name for herself in the fashion world. Both mother and daughter made their runway debuts at 18 and during Paris Fashion Week; … Read more

RIP Kenzo Takada: the man who introduced Japanese fashion to the world.

The Japanese fashion designer Kenzo Takana.

The fashion world has taken social media to express sadness and pay tribute to the Japanese fashion designer Kenzo Takada who passed away on Sunday in Paris due to Coronavirus related complications. With the death of the 81-year-old designer in the midst of Paris Fashion Week, we see Paris as, indeed, the capital of fashion … Read more

Prada Tools of Memory: are you ready for this iconic auction?

Tools of Memory campaign showing Kaia Gerber fitting photograph that is part of Prada and Sotheby's auction.

“Fashion has a duty not only to reflect its times but to help shape them”, stated the Italian fashion house, Prada. And to do so in these COVID-19 times, Prada has launched its Fall/Winter 2020 collection, Tools of Memory, in collaboration with Sotheby’s auction house. You may be asking yourself, can a luxury fashion label … Read more

Start fall on the right foot, or better said, in the right shoes 13 shoe trends for autumn.

Collage with some of the shoe trends for fall.

While everybody is enjoying the last summer days, we’ve already immersed in fall 2020 trends. And next season is a special one for shoe trends. The question is; what are the best shoes for this fall? Have we changed our habits, and consequently, our footwear choices, after so many months at home, without going out … Read more

Studying fashion in Vienna: from school to MQ VIENNA FASHION WEEK Best courses in Austria

As the Austrian capital hosts the MQ VIENNA FASHION WEEK until the 12th September, fashion topics are hotter than ever in Vienna, especially among those who dream studying fashion. Recently, Notorious had a giveaway promotion with tickets for MQ VIENNA FASHION WEEK.20. We were delighted with the high response and feedback we received. The success … Read more

MQ VIENNA FASHION WEEK.20: the women behind it

The women behind MQ Vienna Fashion Week 2020.

Fashion enthusiasts can breathe a sigh of relief. The MQ VIENNA FASHION WEEK.20 will happen in 2020 as usual – or almost. Therefore, get ready to enjoy Austria’s biggest fashion event at the MuseumsQuartier from 7 to 12 September. We talked to the organisers, creative headz by Elvyra Geyer, Zigi Mueller Matyas, Maria Oberfrank, and Camille … Read more

Nørrebro, Copenhagen’s coolest area House of Samsøe Samsøe

samsoe and samsoe model buying in the market food of Norrebro, Copenhagen's bohemian neighbourhood.

As all eyes are on the stylish fashion crowd during Copenhagen Fashion Week, we must mention Nørrebro, the coolest area in the Danish capital. With plenty of trendy design stores, second-hand shops and cool bars and restaurants, Nørrebro is a vibrant and culturally diverse neighbourhood. Here’s a little taste of how special and on-trend Nørrebro … Read more

What to buy in the Summer sales to wear in Fall Or how to shop consciously.

Street style photo of woman wearing a metallic shirt and plissé skirt, perfect for fall.

Who doesn’t like shopping during summer sales? You can get all those beautiful items you’ve had an eye on for a fraction of the price. But be careful not to get carried away. Don’t buy things you won’t wear much only because of the inviting price tags. Savvy shoppers know how to pick clothes in … Read more

Ozwald Boateng, Ghanaian heritage on Savile Row Bold, colourful tailoring.

Fashion designer Ozwald Boateng adjusting his tie.

I remember when I was living in London in the ’90s, and suddenly, everyone was talking about Ozwald Boateng, this handsome tailor who made incredibly well-cut suits with bright-coloured lining. Born in London to Ghanaian parents, Boateng was the youngest tailor to open a shop on the prestigious Savile Row. It was impressive to see … Read more

Cecilie Bahnsen conquered Instagram with her beautiful dress From Summer to Fall.

model showing the back detail of Cecilie Bahnsen's Summer dress

There is one dress from Copenhagen Spring/Summer 2020 that is making waves since last winter when fashion week hit the Scandinavian capital. The beautiful dress from Danish designer Cecilie Bahnsen has been popping up on our Instagram feeds, for months. The Danish influencers are wearing the doll-like dress since last season. Which means, fast fashion … Read more

The secret to nailing this season’s style Keep it classic.

Stylish woman wearing this season's style, a stripped button up shirt.

Now that the sun is shining and we’re slowly venturing out of our houses, we’re sure you’re dying to finally wear all the cute spring trends seen in Fashion Week, so here’s what you need to nail this season’s style. We believe that Coronavirus will change the way we dress. There is already a clear … Read more