What to buy in the Summer sales to wear in Fall Or how to shop consciously.

Street style photo of woman wearing a metallic shirt and plissé skirt, perfect for fall.

Who doesn’t like shopping during summer sales? You can get all those beautiful items you’ve had an eye on for a fraction of the price. But be careful not to get carried away. Don’t buy things you won’t wear much only because of the inviting price tags. Savvy shoppers know how to pick clothes in … Read more

Ozwald Boateng, Ghanaian heritage on Savile Row Bold, colourful tailoring.

Fashion designer Ozwald Boateng adjusting his tie.

I remember when I was living in London in the ’90s, and suddenly, everyone was talking about Ozwald Boateng, this handsome tailor who made incredibly well-cut suits with bright-coloured lining. Born in London to Ghanaian parents, Boateng was the youngest tailor to open a shop on the prestigious Savile Row. It was impressive to see … Read more

Cecilie Bahnsen conquered Instagram with her beautiful dress From Summer to Fall.

model showing the back detail of Cecilie Bahnsen's Summer dress

There is one dress from Copenhagen Spring/Summer 2020 that is making waves since last winter when fashion week hit the Scandinavian capital. The beautiful dress from Danish designer Cecilie Bahnsen has been popping up on our Instagram feeds, for months. The Danish influencers are wearing the doll-like dress since last season. Which means, fast fashion … Read more

The secret to nailing this season’s style Keep it classic.

Stylish woman wearing this season's style, a stripped button up shirt.

Now that the sun is shining and we’re slowly venturing out of our houses, we’re sure you’re dying to finally wear all the cute spring trends seen in Fashion Week, so here’s what you need to nail this season’s style. We believe that Coronavirus will change the way we dress. There is already a clear … Read more

Mary Katrantzou launches resort collection amid everything Talent can't be stopped.

Mary Katrantzou new collection Mary Mae post stamps campaign

Apparently, nothing can stop fashion designer Mary Katrantzou. Neither a virus nor pessimist feelings about the future of fashion. The Greek designer has just launched a new collection, amid all the uncertainties that we are living now. Under the name Mary Mare, this is the first seasonless collection of Mary Katrantzou, which is more affordable, … Read more

These are the spring shoes for a capsule wardrobe Refresh your timeless pieces.

Street style photo of flat sandals and midi skirt for a chic look during Fashion Week.

To help your capsule wardrobe be both sustainable and on-point, we selected the best spring shoes to update your classic basics. Because conscious dressing doesn’t need to be boring. As a matter of fact, you should add contemporaneity to your timeless pieces by completing the looks with on-trend accessories. Adapt your seasonless garments with this … Read more

Why raffia is the natural fibre you need RN eco-friendly and oh-so-chic.

Dolce&Gabanna runway showing a model in a rafia dress

Among the natural fabrics that spring brings, raffia was one of the most prominent on the S/S2020 runways. From Oscar de la Renta to Stella McCartney, most fashion houses have raffia in their collections, whether on accessories like Celine or dresses like Chanel. Raffia is a fibre made from palm trees that can be woven … Read more

Must-have classic basics for a capsule wardrobe Be chic and sustainable.

Chic woman wearing a white top, sunglasses, gold hoops and a silk scarf on her head.

Seasons and trends may come and go, but certain staples outlive them all; these are the classic basics you must have to build a versatile capsule wardrobe. We’ve been talking more and more about sustainability and conscious dressing. The idea of shopping less but shopping better is how we see the future of fashion. In … Read more

Giorgio Armani, the first designer to show FW 20-21 online.

Fashion brands are taking significant measures to help the world fighting against the pandemic Coronavirus. Giorgio Armani was one of the firsts to announce that his factories would produce medical masks and gowns to help the hospitals in Italy. The 85 years-old Italian fashion designer was also the first one to cancel his Fall/Winter 20-21 … Read more

The items we’ll be wearing this year Wear now, before anyone else

Blanca Miro during PFW wearing a minidress over a polo shirt, one of the items we'll be wearing this year

We selected the top trends for 2020 according to what we’ve seen on the catwalks and in the streets during Fashion Weeks. This way, you can shop consciously, knowing what are the items we’ll be wearing not only this spring but also the whole year. If you purchase something through the links in this post, Notorious-mag will get a … Read more

The vintage jewellery we are buying on Etsy

Christian Lacroix vintage brooche

Buying vintage jewellery can be as exciting and fun as going on a treasure hunt. But one needs a lot of time and patience, and a good eye, of course, to find out where to buy good pieces. There are several shops selling vintage jewellery on Etsy, and you can get lost there. Don’t despair, … Read more

5 AW 20/21 trends emerged from Milan Fashion Week To guide your future shopping.

Among the trends that emerged from Milan Fashion Week, metallic gold skirt paired with black top by No.21 and plissé ruffle-embellished top by Alberta Ferretti.

We were at Milan Fashion Week and spotted these five AW 20/21 trends you should know about now, to keep your wardrobe updated. In fact, knowing what we’ll be wearing in Fall/Winter 2020-2021 will help you shop cleverly, with an eye on fall. Additionally, it will help you see which items you should let go, … Read more

The white shirt Guide for Spring 2020 Timeless and chic.

Stylish fashion show-goer wearing a white shirt and a Fendi handbag during Milan Fashion Week.

A white shirt is the ultimate effortlessly chic staple one must have in the wardrobe. Think of any truly elegant woman and you’ll see her in a crisp white shirt. From Hollywood divas and royals like Katherine Hepburn and Caroline de Monaco to fashion designers like Carolina Herrera and Victoria Beckham, the white shirt gives … Read more

Our answer to Christian Louboutin and feminists About high heels.

Model wearing Christian Louboutin towering high heeled pumps with the brand's signature red soles.

Christian Louboutin came to the defence of high heels a few days ago, after feminists declared that high heeled shoes oppressed women. This statement has caused mayhem among women and shoe-lovers. As expected, it has stirred up a discussion that’s been around for a while now.  Christian Louboutin’s opinion Shoe king Christian Louboutin says high … Read more

Little black dress, the staple we can’t live without The LBD, now and then.

The timeless little black dress is a must in anyone’s wardrobe; that’s one of the undeniable universal truths! As a matter of fact, the LBD works perfectly for any occasion, whether a cocktail party or office look. If you purchase something through the links in this post, Notorious-mag will get a commission. LBD Coco Chanel As you can imagine, … Read more

5 Instagram-approved 2020 sunglasses trends The shades you need.

Eva Geraldine wearing a straw hat and white sunglasses

There is one little accessory that can add tons of glam to any outfit, whether during Winter months or Summer; we’re talking about sunglasses trends, of course. As a matter of fact, you can dress up and update your wardrobe just by adding the right sunnies. But choose it wrong and you will ruin your … Read more

Raf Simons and Prada together What's next?

The fashion world is astonished at the news of Miuccia Prada recruiting Raf Simons to co-direct the creation at Prada. During MFW, the designer of the Italian fashion house announced that the Belgian star-designer would become Prada’s co-chief designer. And they will present their first joint collection at Milan Fashion Week in September this year. … Read more

A chat with Arthur Arbesser, Vienna’s fashion figurehead Our fav fashion designer.

Arthur Arbesser

Austria has already produced many great personalities. One of them is Arthur Arbesser. Although the Vienna-born designer has lived in Milan for 15 years now, the Viennese in him is still noticeable and the local fashion scene is close to his heart. The current SHOW OFF. Austrian Fashion Design exhibition at MAK Vienna shows Arbesser’s … Read more

Office outfits inspired by London Fashion Week British fashion after Brexit and Megxit.

Woman wearing red blazer and colourful scarf and gloves, a comfortable office look.

As we enjoy the first London Fashion Week after Brexit and Megxit, we’re keeping an eye on the street style outside the runway shows, and prepared six office outfits inspired by London Fashion Week for you. As usual, the show-goers, fashion editors and influencers look fantastic and are an endless source of inspiration for the … Read more

Workwear inspiration from Copenhagen Fashion Week  Effortless chic and oh-so-cool!

Copenhagen Fashion Week A/W2020 is our favourite workwear inspiration because of the minimalist and sophisticated style of the Scandinavian girls. But what’s so special about them? Well, Danish girls are pros at mixing high street and luxury, feminine and masculine, chic and relaxed, putting together looks that are excellent inspiration for our office hours. The … Read more

Wide belts. This accessory will transition from Winter to Spring with you Waist list.

Collage with street style photo from milan fashion week, with a fashionista wearing a white shirt dress and a wide black belt

Our readers know already that we’re quite obsessed with accessories. Actually, we spend more on accessories than buying the latest trends. Why so? First, we have an emotional attachment with our clothes. In my wardrobe, I have pieces from 20 years ago, that I wear again and again, every season.  Second, we don’t need a … Read more

Notorious highlights of Resort 2020 Ready to go on a cruise?

While most people are busy getting ready for Christmas and ski vacations, we’re already dreaming about what to wear on Mediterranean cruises, and winter escapes to warm beaches, which brings us to look at the highlights of the Resort 2020 collections. Even if you’re not taking a break from winter, you can start choosing your … Read more

How to wear the monochrome trend Chic and easy.

Giovanna Battaglia Engelbert wearing the monochrome trend, red blouse , leather skirt and boots, during Milan Fashion Week.

There’s no denying that the monochrome trend is chic. Dressing head-to-toe in the same colour is flattering, elegant and time-saving. But be careful, although the monochrome trend may seem easy, there are a few points you should consider before throwing together your head-to-toe monochromatic outfit. How to wear monochrome outfits without looking boring? Sometimes a … Read more