The Best Brightening and Vitamin C Endorsed by New York’s Top Dermatologist

blond young woman applying a brightening serum on her face

Meet Dr. David Kim, M.D., M.S., a Stanford-trained, board-certified dermatologist residing in the heart of New York City. With the flawless skin of a baby and nearly 90,000 followers on TikTok, Dr Kim is your go-to expert in the exhilarating arena of BeautyTok. And we are thrilled to share his curated list of the best … Read more

Spring in Paris – Fashion, Flair and Street Style. 

street style photo from Paris showing a woman wearing a fur bomber jacket

Springtime in Paris. It sounds like an Adele song, which is pretty much what it is; there is hardly any better time to visit the city of love. It is the best season to see Paris, as it awakens from hibernation, and everything is just magical. And not to mention the inspiring spring street style. … Read more

Fashion-Forward Radar: Why You Need a Fishing Vest

Collage with four models wearing a fishing vest from Prada, Louis Vuitton, Martine Rose and Needles SS24

Utility has been a growing trend for several seasons now. A penchant for pockets sparked the rise of cargo pants. And now we see pockets everywhere: on bags, skirts, coats, and other garments. Speaking of which, we’ve spotted a particular item on the Spring/Summer 2024 runways that you might have seen your father wear: the … Read more

Notorious Women #8 – Visual Artist Magda von Hanau

Artist Magda von Hanau holding a sculpture from her Visceral series at Meiselberg castle in Austria during an art exhibition and instalation event.

Magda von Hanau represents a journey from Brazil to the global stage, embracing her self-coined identity as a “daughter of the world.” Initially gracing the spotlight as a model and actress, she evolved into an accomplished sculptor, photographer, and designer. Hailing from the quaint town of Barra Bonita, she metamorphosed into a figure akin to … Read more

What to Wear This Wedding Season – The Most Fabulous Guest Dresses

Collage with three dresses; a silver, a polka dot and a floral as inspiration for what to wear to a wedding

Wedding season is synonymous with stunning dresses; choosing the right one can make you the perfect guest. At Notorious, we understand the intricacies of wedding etiquette, especially when it comes to what NOT to wear. While some may rave about bold choices, such as wearing black to a religious ceremony, we recommend steering clear of … Read more

Best and Worst Wedding Dresses: A Tale of Bridal Elegance and Faux Pas

Prince Harry and Meghan Markle greeting the people after their wedding

As the sun shines brighter and the days grow warmer, we all know that wedding season is just around the corner. Love is in the air, and countless couples are about to embark on their marital journeys. But just because weddings are naturally beautiful doesn’t mean that you can forget about the dress code. In … Read more

Sunglasses Trends 2024 – A Secret Weapon to Update Your Outfit  

photo of a female model wearing a thick round frame sunglasses from COS x Linda Farrow

Sunglasses aren’t just an accessory; they’re your outfit’s secret weapon. Picture this: you step out in a simple look, throw on a pair of shades, and voilà, you’re suddenly serving major style vibes. Whether you’re channelling your inner romantic, glam queen, retro diva, or sci-fi enthusiast, the right pair of sunglasses can take your look … Read more

How Did the Modest Fashion Style Become a Big Trend? 

Paris street style- fashionista wearing a flower print dress with long sleeves, high collar and black boots

Modest fashion used to be a specialised fashion for mainly Orthodox Jews, Orthodox Christians, and Muslim consumers. So the modest fashion style isn’t exactly a new trend. Women have been dressing modestly since the beginning of time. However, the Modest fashion style aesthetic has now taken to the streets and is embraced by women everywhere, … Read more

All about the fabulous Fabergé Easter Eggs 

the green and rose fabergé egg was a gift from the latest tsar to his wife

Easter is only a few days away, and we can see displayed everywhere the joyful and colourful Easter eggs that we’ll exchange with our loved ones as a symbol of renewed life. In the Imperial Russia of Tsar Alexander III, things were no different. So in 1885, wanting to surprise his wife, Empress Maria Feodorovna, the … Read more

The ‘Sephora Kids’ Trend: When 10-Year-Olds School Us in Skincare

Diving into the labyrinth of beauty aisles, the most unexpected aficionados leading the pack are none other than the whip-smart 10-year-olds. Dubbed the ‘Sephora Kids,’ these mini beauty mavens, with their insatiable appetite for skincare, are giving the cosmetic counters a run for their money. But leaving us all a tad befuddled yet utterly concerned. … Read more

Celine Beauté – Finally, Celine’s Dropping Its Fresh Makeup Line

black and white-model in 60s style wearing the new celine makeup line

It’s no secret that Hedi Slimane has been whipping up more than just fashion vibes since 2018, when he snagged the creative reins of the French luxury powerhouse, Celine. Slimane, a political science grad turned design maverick, has been busy curating the Celine universe. With the rollout of the new makeup collection, Celine Beauté, the … Read more

#CloseEyeOn – The Brand of Jackie O & Saint Laurent’s Glasses. Meet Maison Bonnet.

Two tortoise pieces and a reading glasses made with the same material from the luxury house Maison Bonnet Glasses

Besides their excellent taste and signature styles, the French fashion designer Yves Saint Laurent, the architect Le Corbusier, and style muse Jacqueline Kennedy Onassis have in common their choice of eyewear brand as they all wore glasses and sunglasses made by Maison Bonnet. The family-owned Parisian specs brand has been famous for crafting made-to-measure glasses … Read more

The Wertheimers, the family behind luxury brand Chanel

collage models on Chanel SS22 runway show in Paris Fashion Week

The name Coco Chanel is well-known worldwide, but have you ever heard of the Wertheimers, the owners of Chanel and who’s had the majority stake in Les Perfumes Chanel, since its beginning in 1924 with No.5? Don’t feel bad if you haven’t; almost nobody has. There is no doubt that Coco Chanel is an icon, … Read more

Masters of the Air: The History of the Bomber Jacket

vintage photo featuring actress Marylin Monroe visiting American Troops and wearing a leather bomber Jacket

Masters of the Air, the captivating series available on Apple TV+ since January 26, 2024, does more than recount the valiant stories of World War II’s bomber boys. It also throws the spotlight on the iconic bomber jackets that became synonymous with the American airmen’s uniforms and now symbolizes timeless style and valour. So let’s … Read more

The Story Behind the Slave Bracelets – From Slavery to Freedom.

Arms wearing several slave bracelets.

From slave trade money to a symbol of freedom Slave bracelets are bangles in copper, silver or gold. They have been worn for centuries around the world, usually several at the same time. Besides being beautiful and making a lovely clinging sound when you move, they are also a symbol of wealth and status, which … Read more

Okaloosa Island After Dark: Nightlife and Entertainment by the Sea

Surfer carrying his surfboard enter in the sea on Okaloosa Island during the sunset

On the edge of the Florida Panhandle, caressed by sparkling emerald waters, lies Okaloosa Island, visited by an estimated 1.8 million people every year. It is a veritable treasure trove of things to see and do when darkness falls, making this modest little island an enchanted retreat.Nightfall brings a fresh wave of energy to Okaloosa … Read more

Can You Achieve Glass Skin Even After Your 50s?

women in her 50s applying serum on her face to achive glass skin

Beauty-Tok alert! If you’re reading this article, you’ve likely heard about the Glass Skin beauty trend. Despite its popularity, many are still wondering if this Korean beauty routine suits all skin types. The answer is a resounding yes. And yes, you can achieve glass skin in your 50s. This article will delve into the key … Read more

Diamonds Instead of Couture Gowns is a Better Investment 

Actress Zendaya wearing a black gown and Bulgari Mediterranea necklace during the presentation of the collection in Venice

Bafta, Golden Globe, Emmy, and Fashion Weeks are a feast for the eyes of those who love the sheer beauty of fabulous gowns and high jewellery. Although couture gowns are a true work of art with highly skilled craftsmanship and a collector factor, it is the precious diamonds in high jewellery pieces that stand out … Read more

10 Ways to Wear Leggings and Fall in Love With Them Again 

Mango models showing different ways to wear leggings

Never utter ‘never again,’ particularly in the realm of fashion trends. Leggings are making a steady return, favoured by the style-savvy on Instagram. This resurgence aligns perfectly with the comeback of skinny and slim-fit denim, making a compelling case for leggings. They offer the sleek appearance of slim-fitting trousers while providing unmatched comfort. Stay with … Read more

All About Fashion Weeks around the world 

Zendaya attended Fendi show at Paris Haute Couture Fashion Week-she is wearing a brown Fendi dress and Bulgari Jewellery

Season after season, we follow all the major Fashion Weeks eagerly around the world to see what designers have in store for the next months. The fashion industry and fashionistas from around the globe gather during Fashion Week to watch the spectacular runway shows that make history and set the tone for the colours and … Read more