How Queen Victoria set the wedding gown tradition Why wear white?

Portrait of Queen Victoria on her wedding day when she started the white gown tradition.

At just 18 years old, Queen Victoria inherited the throne of Great Britain. Besides being the longest-reigning monarch from that time, she also changed the wedding gown fashion forever, starting a new tradition. The Queen developed a great sense of style throughout the years, and much like most women of her time, she let men … Read more

#CloseEyeOn: Yolke, luxurious sleepwear, daywear and now, homeware Spring is served.

Woman wearing luxurious sleepwear by Yolke.

Let’s face it, who doesn’t like lazy Sundays in pyjamas? But Yolke is one of these fashion brands that make such beautiful sleepwear that you can actually venture outside wearing the luxurious silk pyjamas as Sofia Coppola does. Additionally, the sleepwear brand has expanded and offers children’s wear, women’s daywear, and now, homeware. Influencepreneurs like … Read more

If you practice walking meditation, you need these shoes Flats S/S 21.

Woman wearing a summer look and the best S/S 21 flats for walking meditation.

In the past year, we’ve walked more than ever. In fact, during the lockdown, walking has become more than a mere exercise; it has kept us sane. Additionally, parks have replaced coffee shops to meet a friend. So, whether you practice walking meditation, walk to unwind from work or socialize with friends, you need the … Read more

Remembering Elsa Peretti and her timeless jewellery design RIP.

Elsa Peretti, the designer who created iconic jewellery pieces for Tiffany for almost 50 years, has just passed away at 80. The Italian changed the way women wore jewellery and elevated sterling silver, making it chic. Designs like the iconic Bone Cuffs, Beans, and Open Heart are absolutely timeless and made Elsa Peretti one of … Read more

Prepare your feet to wear these shoes in Summer Step into next season in style.

Elevated flip-flops are one of the shoe trends for summer.

After long months working from home wearing comfortable house shoes (when not barefoot), we’re sure you’re looking forward to heading into spring/summer and back to normal with some fabulous summer shoes! We know we are counting the days till we can start wearing the dreamy sandals and clogs we’ve seen on S/S 21 runway shows … Read more

Why are chinos called chinos? And are chinos and khakis the same?

Men at Fashion Week wearing the popular chino trousers.

Chinos are probably the most popular trousers for men, the classic cream cotton pants are a staple all stylish men have in their wardrobe, but do you know why they’re called Chinos? What’s with this name? As you might have already guessed, the name chino is the slang word for China. Initially made in China, … Read more

Slogan t-shirts S/S 21: wear what you feel Just saying.

Slogan T-shirts are a hot trend for S/S 21.

Street style and Instagram queens have elected the slogan t-shirts as the hero top for S/S 21. Statement t-shirts and jumpers are a cool and fun way to wear what you feel, send a message through a slogan, or show your personality. Jamie Lee Curtis, for example, asks us to make good choices without having … Read more

The best spring outfits for office and home office Style and comfort are key.

Woman wearing striped tee and blazer, the best spring outfit for office and home office.

Although I’ve gotten used to working from home in the past months, I’m looking forward to going back to normal, which means back to the office, at least for a few days a week. When you work in an office, you meet people, have coffee breaks, chat with your colleagues, exchange ideas, and hear other … Read more

Dubious jewellery: Meghan’s earrings, a gift from Khashoggi’s murderer And other faux-pas.

Meghan Markle wearing dubious jewellery, her controversial earrings

The historical jewels of the British Royal family are impressive, to say the least. And there are curious stories behind some of these magnificent jewellery pieces, while others can be dubious and controversial. For example, Meghan Markle’s stunning Chopard diamond earrings. She wore them during the Royal Tour of New Zealand, Fiji and Tonga in … Read more

Duchess of Cambridge inspiration: Her most beautiful floral dresses 15 spring looks.

Catherine, Duchess of Cambridge.

Today, we’re looking at the most beautiful dresses the stylish Duchess of Cambridge has worn for some spring floral outfit inspiration. Certainly, Kate Middleton’s looks, including her beloved floral dresses, are always flawless, whether on royal tours, at Wimbledon or at home. Above all, the Duchess is the high-low queen, mixing like a pro luxury … Read more

Should you wear bouclé and tweed fabrics during spring? The perfect transitional pieces.

Fashion show goer wearing Chanel green bouclé dress in spring.

Spring can be quite challenging when it comes to finding the right transitioning outfits because of the typical unpredictable and oscillating temperatures. And while we’re all dying to ditch our outwear, we still cannot go out without a jacket. This is why street style trendsetters have adopted the classic bouclé and tweed as the fabrics … Read more

Transitioning outfits to go from winter to spring without spending a cent Styling tricks.

woman eating ice cream wearing a stripped pullover and a linen pants

Spring is a few days aways (hello 15 degrees!) and, despite the chilly mornings and evenings, we can’t wait to get our breezy outfits on. We are all up for a good spring shopping tour, but today we thought, why not give our winter wardrobe a fresh spring makeover without spending a single cent? It … Read more

Fashion and aristocracy: The list of blue-blooded promoting fashion brands Haut monde.

One of the models from the aristocracy promoting fashion brands.

Certainly, having a blue-blooded girl as the face of a luxury brand is something most fashion designers aspire. Fashion and aristocracy have always been linked, but we see today more blue-blooded models promoting fashion brands than ever. From Charlotte Casiraghi and Beatrice Borromeo to Lady Kitty Spencer, and before them, Inès de la Fressange, Loulou … Read more

The wonderful world of Giovanna (Battaglia) Engelbert for Swarovski Strategic & fun.

Model wearing jewellery pieces by GIovanna Engelbert for Swarovski.

When Italian stylist Giovanna (Battaglia) Engelbert was appointed Swarovski’s new creative director, she says she felt like she had won the Willy Wonka ticket. And indeed from her first jewellery collection, we can see she’s having the time of her life at the Austrian crystal empire. In fact, with her exuberant and joyful trendy style, … Read more

45 lovely pieces from street fashion we should buy this season Eyes wide open.

A wearable pastel blazer is among the street fashion pieces for spring.

I’m sure you’re looking forward to next season as much as we are. You’ll be happy to know that we went through all the high-street fashion shops to select the most wearable pieces to update your spring wardrobe. Inspired by the comfortable and stylish trends from the latest fashion weeks, we hand-picked easy-to-wear clothes that … Read more

Decoding Prada-ness: You’ll love Prada Womenswear AW21 collection Miuccia + Raf.

Model wearing a Prada-ness look for A/W 2021.

Miuccia Prada and Raf Simons have just presented their latest collection, A/W 2021, in an online show followed by a digital roundtable to discuss what exactly is Prada-ness. Several creatives took part in the roundtable, including director Lee Daniels, architect Koolhaas, actress Hunter Schafer and musician Richie Hawtin, who composed the show’s music. Fashion designer … Read more

Poltimore Tiara: The story of Princess Margaret’s iconic jewellery piece

poltimore tiara

When Princess Margaret married Lord Snowdon in 1960, she didn’t wear a tiara from the Royal Family’s collection. All family members, like Kate Middleton, Meghan Markle, and Princess Beatrice, for example, borrowed tiaras from the Queen. But being the rebel she was, Princess Margaret chose to wear the famous Poltimore tiara she had bought at … Read more

Following Hermès steps: clogs are the chicest shoe trend Scandinavian style.

collage with some clogs, the chicest shoe trend of this year

If you were lucky enough to have grown up in the ’80s, or if you can’t get enough of this decade’s style, you’ll be happy to hear that clogs are the chicest shoe trend. And it came to stay for a long time. In fact, thanks to the French luxury fashion house Hermès, the chunky … Read more

Best colour combinations to update your wardrobe Fashion Week styling inspo.

Woman wearing matching hat, jacket and dress in a pastel colour combination.

Most people stick to the same colour combos their whole lives—black on black, beige and white, blue and red. Don’t get me wrong, I still like them, but currently, I feel like mixing different hues to try new looks. If you’re feeling the same, here are the best colour combinations from the latest Fashion Weeks … Read more

Hergé’s style inspo: the iconic Tintin outfits to wear every day Great snakes!

There are comics books and comic books, and then, there is Tintin, the young reporter with an iconic style, immortalized by Hergé. The signature look of Tintin is traditional, with plenty of timeless pieces that he wears in his own unique style. Think of trench coats, baggy pants and chic Oxford and double-monk shoes, a … Read more

What to wear this season from your boyfriend’s wardrobe Underwear included.

Woman wearing oversized turtleneck and jacket from boyfriend's wardrobe.

The cold season gives you the perfect excuse to raid your boyfriend’s wardrobe and wear several layers of his comfortable, oversized (for you) clothes. Check how fashion-savvy stylists, models, and Instagram influencers style the cosy garments to look fantastic in them. Our editors select independently all products featured on Notorious-mag. However, when you buy through our … Read more

Decoding the Chinese Year of the Ox with a new Miu Miu collection Lucky us.

Miu Miu collection and campaign New Year, New Miu to celebrate the Chinese Year of the Ox.

The Chinese Year of the Ox is about to begin, and Miu Miu celebrates the Lunar New Year with the latest campaign, “Always New, Always Miu.” The Italian fashion brand welcomes the Chinese New Year with a forward-thinking attitude and states that the Miu Miu girl always looks ahead. Fresh faces for a fresh Miu … Read more