Major AW22 trends from Paris, Milan and NY Fashion Weeks

collage with trendiest looks from the all runways of AW2022

You must be as eager as we are to get new pieces and update your wardrobe for next season. But make sure you do it with an eye on the trends we’ll be wearing at the end of 2022 and in 2023. Of course, with so many Fashion Weeks to keep up with, it can … Read more

Princess Diana’s current ’90s looks Style inspiration.

Princess Diana smiling in the '90s.

Although known to be shy, the late Princess of Wales, who died on August 31st 1997, was not afraid to dare and try new styles when it came to fashion. She was a trendsetter ahead of her time. This is why almost three decades later, her style is still current and we would definitely wear … Read more

5 tips for nailing the perfect working woman wardrobe

twins models sit in a room with a cloth hack-inspiration working woman wardrobe

Having an intelligent wardrobe, where you quickly find the perfect look for the office, is one of the crucial tools for a working woman. Imagine starting the day early because you have an important meeting and suddenly losing half an hour of your precious time in front of the wardrobe without knowing what to wear. … Read more

The key pieces on sale for summer and fall

Whether you are the last-minute shopper type or want to prepare your wardrobe for next season, we’ve got your back. That is, we went thoroughly through all our favourite online shops and brands to find the best and chicest pieces on sale that you can wear in your summer vacations or the fall. Of course, … Read more

This summer’s most beautiful colours for your nails

Woman wearing one of Chanel's nail polish collection with the most beautiful colours for summer.

Truly stylish women know that beauty lies in the details, hence nothing happens by chance when putting together their outfits, including the colour of the fingernails. Beautifully manicured hands elevate any look, making the most basic white t-shirt look luxurious. This is why we love the new Chanel nail collection The Sky, The Sun and … Read more

Summer fix – Instead of stripes wear a Vichy pattern for a change.

miu miu model wearing a pink Vichy pattern cropped blouse

I love stripes. I know it’s not ‘le dernier cri‘, but it’s stronger than me. To give you an idea, I’ve been wearing stripes since I was a kid. And it means, a looooong time ago. But everything has a limit, and this summer, instead of buying my hundredth striped t-shirt, I found the only … Read more

Winona Ryder reappears in Marc Jacobs bags AW 22-23 campaign

winona ryder stars Marc Jacob AW 22-23 campaign

Winona Ryder is the perfect cat woman since the American actress apparently has 7 lives. And she’s already used at least 3. The latest resurrection of Strange Things actress happened at the hands of designer Marc Jacobs. The guru of grunge collaborated with Winona Ryder for the AW 22-23 J Marc shoulder bag campaign. Contrary … Read more

8 Fashion trends and pieces inspired by the charm of Latin women Bold and fun.

Woman wearing a Carolina Herrera dress with frills and polka dots.

As someone with Spanish and Italian roots who grew up in Brazil, I’ve asked myself, why is it that Latin women are such a lively bunch? Of course, it is true; we indeed love parties, bright colours, bold prints, feminine silhouettes, and luxurious fabrics like lace and devoré. If you go to a wedding in … Read more

Why stylish girls have swapped jeans for button-down skirts this summer

Collage with this summer best button-down skirts

It’s official; this summer, stylish girls have swapped jeans for button-down skirts, and there are several reasons why these skirts have become the go-to street-style look of fashion-savvy women. So, instead of denim trousers and shorts, consider wearing the super flattering button-down skirts, whether in mini, midi or maxi length. Our editors choose independently all … Read more

Swimwear trends: a guide to key pieces in Summer 22

Woman wearing a pastel green textured bikini that is one of the swimwear trends to wear in summer 22.

When packing for summer vacations, a little piece of garment is sometimes overlooked, but having the right swimwear is crucial to rock on-trend looks, whether at the beach or by the pool. Indeed, bikinis and swimsuits come with details that follow the key S/S 2022 trends we’ve seen during Fashion Week, making all the difference … Read more

#CloseEyeOn – We’re in love with the jewellery brand Pearl Octopuss.y

An arm wearing several jewellery pieces from the Scandinavian brand Pearl Octopuss.y

As you may already know, we, at Notorious, are fans of Scandinavian fashion and we love jewellery, hence every time I see a new piece by the Danish brand Pearl Octopuss.y, I’m absolutely delighted. The bold, statement baubles unite the Nordic coolness and the opulence of sparkling crystals and oversized pearls. And, besides being fabulous, … Read more

Coastal grandmother style: The summer trend on TikTok

Diane Keaton wearing the TikTok Coastal Grandmother trend

Among all the social media platforms, TikTok is the most downloaded application, and indeed, where we see new trends like #royalcore and #cottagecore appear and spread at the speed of light. So, it’s no wonder luxury fashion houses are already on the mobile video platform. The latest trend that’s gone viral and become the must-have … Read more

Clothes that look expensive but actually, aren’t.

photo black and white of a model wearing a pinstripe suit headscarf, long straight hair and a

What do Catherine, Duchess of Cambridge, Queen Letizia of Spain, and Crown Princess Victoria of Sweden have in common? The three royals often wear clothes that look expensive but are the best example of affordable fashion. They show up at official events and trips looking gorgeous in clothes from high street labels, proving that you … Read more

Countess Maya von Schönburg’s fabulous wardrobe for auction

Countess Maya von Schoenburg auction

During my years in London, it was always a pleasure to meet my cousin Maya von Schönburg Glauchau. Whether in the countryside, at her beautiful home near Windsor, where Marilyn Monroe had once lived, or at social events in town, her joie de vivre was contagious. With her mischievous humour and fabulous couture and designer … Read more

The best looks in our favourite Netflix, Amazon & Co Series

collage with the costume designer of Glow and Anatomy of a Scandals Netflix series

There are two things we do love at Notorious Mag; fashion and binge-watching. So why not combine them, we ask—nothing like wearing your most fashionable home attire while watching the incredible looks of Killing Eve. So get comfy make yourself popcorn, and let’s discover the best looks in TV series. We love Netflix, Amazon Prime, … Read more

The Duchess of Cambridge’s looks at Queen’s Platinum Jubilee Royal Inspiration.

collage with three images of duchess of cambridge wearing a pastel yellow dress and a fascinator with yellow roses

Queen Elizabeth’s Platinum Jubilee celebrations across the UK have just wrapped up, and Kate Middleton, the Duchess of Cambridge, has pulled all the fashion stops, appearing in fabulous looks at each festivity. The royal fashion icon looked stunning to celebrate Her Majesty’s 70 years on the throne in style. Above all, she’s championed British fashion. … Read more

Summer outfits inspired by our favourite cocktails Bottoms up!

collage with yellow floral dress, yellow swimsuit, a straw bag and pastel green slippers inspired by the colours of a marguerita cocktail

As summer approaches, bringing us sunny days, it also brings all sorts of outdoor events like garden parties, tennis tournaments, regattas, and horse races, not to mention street parties. At the Platinum Jubilee Street Party in Vienna last week, sipping a delicious Pimm’s brought me memories of the colourful outfits and fabulous OTT hats at … Read more

4 retro airport looks that are absolutely timeless Travel in style.

Woman wearing a retro and timeless airport look.

So, you’re ready to travel. Your suitcase is packed; you have your ticket and passport. Now, you just need to pick the right outfit for the trip. First, of course, comfort is a must, especially on long flights. But you don’t want to look like you are in your pyjamas. So, get inspired by these … Read more

Omega x Swatch: An out of this world collaboration. All about the MoonSwatch.

two models of MoonSwatch, the new colboration between Omega x Swatch

The world of watches will never be the same after the brilliant Omega X Swatch collaboration with the MoonSwatch collection. The launch’s response was so colossal that besides the lines in front of Swatch stores worldwide, the watch literally disappeared completely from the shelves. The MoonSwatch sells for €250, but you’ll find it already on … Read more

Time to buy your summer vacation capsule wardrobe. Dresses, bikinis and Co.

Woman on a summer vacation trip wearing hat and swimwear from her capsule wardrobe.

Knowing how to travel light is an art that very few master. And, whenever I spot a woman leaving for a summer vacation trip with a small suitcase, I’m certain she knows how to have a capsule wardrobe. Moreover, I assure you she’ll be the one sporting great looks during her vacation instead of those … Read more

9 outfits inspired by the Eurovision fashion. - When more is more.

Sparkling fashion at Eurovision 2022 with contestant wearing a halter neck outfit and '60s inspired bob.

As expected, the Eurovision Song Contest showcased what should be the best music from 40 countries and, most importantly, some pretty questionable looks. In other words, with over 180 million viewers, Eurovision is possibly the most colourful show on earth, yet, we love to hate the glitzy and over-the-top outfits musicians wear to the competition. … Read more

Clogs – The only shoe trend I want to wear in spring 22. Footwear craze.

Judith Bradl wearing the clogs that are the best spring 22 trend.

If I had to choose to wear only one footwear style this season, it would definitely be clogs, a shoe trend from the ’60s and ’70s that started making its way back to the runways last year thanks to Hermès and has become a massive spring 22 fashion craze. The Scandinavian sabots with chunky wooden … Read more