October: Breast Cancer Awareness Month

Group of women showing the pink ribbon, the symbol for the Breast Cancer awareness Campaign

October has been Breast Cancer Awareness Month since 1985. Also known as Pinktober because of the colour chosen to promote this critical campaign. According to the World Health Organization, pink October “helps to increase attention and support for the awareness, early detection and treatment as well as palliative care of this disease.” Why pink? The … Read more

#WeLove – Naomi Watts on Life and Sex After Menopause 

Naomi Watts speaking at the 2017 San Diego Comic Con International, for "Twin Peaks", at the San Diego Convention Center in San Diego, California.

At 55, English actress Naomi Watts shows no signs of slowing down. Beyond her remarkable acting projects (Did you catch the mini-series “The Watcher” on Netflix?), Naomi is vocal about menopause and the process of ageing. Her Instagram videos addressing the taboos surrounding menopause have garnered such attention that they inspired her to launch a … Read more

Buy Less, Buy Better: A Full Guide to a Sustainable Wardrobe

COS model wearing off-shite suit and turtleneck paired with black bag and belt, stylish according to the Quiet Luxury trend

You’ve probably caught the drift by now: the future of fashion is all about sustainability. And guess what? We’re here to spill the tea on how to “Buy Less, Buy Better” and still slay the style game. Sounds like a tall order? The vibe we’re going for? Shop smarter, not harder. Keep scrolling, and we’ll … Read more

Just a 5-step routine – healthy and glowing skin during summer

woman applying a SPF cream during summer to guarantee a healthy skin

Like me, my friends adore soaking up the summer sun to the fullest. After all, we only get three months a year to stock up on vitamin D, melatonin, and calcium. Many of my friends strive to finish the summer with a beautiful tan. So much so that some of them even book appointments with … Read more

Deinfluencing: The Social Media Backlash Against Materialism

influencer talking to a iPhone camera doing a deinfluencer content

As we dive into the digital age, our ways of connecting, communicating, and consuming have fundamentally changed. For better or worse, we’ve traded department stores for online shopping carts, and now, it seems, we’re trading influencers for “deinfluencers”. A new social media trend that’s rapidly gaining momentum, deinfluencing has turned the conventional ideals of consumerism … Read more

Die Geheimnisse von Rosmarinöl für Haarwuchs: Ihr detaillierter Leitfaden

Detail of a woman wearing a ponytail with a pink bow showing a healthy hair

Der Einfluss von Social-Media-Plattformen auf das Verbraucherverhalten ist unbestreitbar, und die steigende Beliebtheit von Rosmarinöl für den Haarwuchs dient als Beweis für diese Tatsache. In diesem Blog-Beitrag werden wir uns mit dem Einfluss von TikTok auf das gestiegene Interesse an Rosmarinöl auseinandersetzen, seine Vorteile für die Haargesundheit erforschen und Einblicke geben, wie Sie es in … Read more

Who do you dress for? Men or women?

Collage with Princess Diana and paparazzis

That’s the million euro question, but no one can answer for sure.So, who do you dress for? It sounds simple, but it’s not. The group that doesn’t overthink it will answer, without much surprise, that they dress for men. And the other half will say that they dress for women.Reading what I’ve just written makes … Read more

The Pink Sisters – Get to Know The Women Who Only Wear Pink

group of nuns who wear pink, know by the name pink sisters

For most girls and women in the world, pink has been, at some point in their lives, their favourite colour. But apart from being a phase we all went through, pink became a major fashion trend, which even earned the name Barbiecore. And what if I told you that right now, 318 women only wear … Read more

Balenciaga’s scandalous ads and other perverse fashion trends. Time to change.

collage with the little girl from the perverse Balenciaga Campaign

We love fashion. It is a major cultural and economic player in our modern society, and it is what we do for a living, mind you. Unfortunately, and far more often than not, is fashion’s importance belittled and framed as an unnecessary luxury solely serving to feed the fragile egos of shallow and vain people … Read more

You left Hotel Mama, and now? How to wash your clothes.

Woman covered over a pile of clothes

Before you call mum for help with laundry, watch this video. Here you will learn the meaning of the symbols on the label of your clothes. And, consequently, you will learn how to wash your clothes without ruining the Acne Studios pullover you got for Christmas. Mum will be proud of you. Almost no one … Read more

How to spot toxic co-workers and how to handle them.

You found your dream job, it is fulfilling, fun and exciting, but somehow you dread going to the office because of that one person who makes you and everyone else miserable. Before thinking of quitting your job, know there are ways to spot toxic co-workers and handle them. According to Harvard Business School‘s definition, toxic … Read more

Victoria’s Secret song is our favourite TikTok story

Collage with Les Wexner and Jackie Miskanic, writer of the viral Victorias secret song

First of all, yes, Notorious is spending more time on TikTok than Instagram. But, oh, Mark, it’s much more fun and interesting than Meta. And this story we’re about to tell could only have gone viral on the Chinese platform. Victoria’s Secret song has over 39 million views and has ended up on Billboard’s Hot … Read more

The best hair care products for winter

girl in front of a window, wearing a sweater turning her head and hair down

The cold and dry season of the year can cause troubles to your hair that will follow you into spring and summer. So you’d better take special care of your strings now to avoid having to chop your locks off later. That’s why we’re going to cover in this article the best hair care products … Read more

Notorious Love: you are extraordinary

young woman lying on grass and flowers

Every little thing you do matters. Each of your actions will create impressions far beyond its intention. Impressions that will not only impact your life, but also everyone else around you. The way you smiled at that stranger; the way you crossed your legs that afternoon. The ripples that every single step you’ll take will … Read more

Do you know how to layer your skincare products? 

Woman look in the mirror how she layers skincare products in one step of her beauty routine.

The internet is a wonderful tool, but it can be confusing too, with the excess of information sometimes causing more harm than good. Influencers share their beauty tips on TikTok and Instagram, but unfortunately, some create confusion on how to best layer your skincare products. They teach complicated skincare routines with too many steps and … Read more

Sixty is not the new forty. It’s time to talk about ageism.

iris apfel, face of the ice cream magnus campaign in 2019

What exactly is ageism? While prejudice has been around forever, the word “ageism “is relatively new. The term was coined in 1969 by Robert Neil Butler to describe discrimination against seniors and patterned on sexism and racism. It refers to a socially constructed way of discriminating older persons based on negative attitudes and stereotypes about ageing and … Read more

Things you should never do to your skin 

Funny mon and daughter wearing a black and a white beauty mask

We’ve all seen plenty of Instagram tutorials with makeup tricks that can change your skin and even your face! But what if I tell you that you can look radiant and with flawless skin without all that makeup too? The trick here is not what you have to do but what you should never do … Read more

TikTok trends helping me get back my fitness motivation

Women exercising following TikTok fitness trends.

TikTok has invaded our lives during the lockdown, and several trends have helped women keep or get in shape during the long months of working from home. Either dance routines or abdominal exercise challenges, these TikTok trends have gone viral, appearing on people’s For You pages, and some of them are definitely helping me to … Read more

History of fashion: how clothes helped create social distancing.

The most popular words you are repeatedly reading in the news are masks, washing hands, and social distancing. Indeed these are the three pillars of getting the pandemic under control. Fair enough to stress these ideas. The effects of the pandemic will be among us for a while. But we are almost there, and patience is … Read more