Sixty is not the new forty. It’s time to talk about ageism.

iris apfel, face of the ice cream magnus campaign in 2019

What exactly is ageism? While prejudice has been around forever, the word “ageism “is relatively new. The term was coined in 1969 by Robert Neil Butler to describe discrimination against seniors and patterned on sexism and racism. It refers to a socially constructed way of discriminating older persons based on negative attitudes and stereotypes about ageing and … Read more

Things you should never do to your skin 

Funny mon and daughter wearing a black and a white beauty mask

We’ve all seen plenty of Instagram tutorials with makeup tricks that can change your skin and even your face! But what if I tell you that you can look radiant and with flawless skin without all that makeup too? The trick here is not what you have to do but what you should never do … Read more

TikTok trends helping me get back my fitness motivation

Women exercising following TikTok fitness trends.

TikTok has invaded our lives during the lockdown, and several trends have helped women keep or get in shape during the long months of working from home. Either dance routines or abdominal exercise challenges, these TikTok trends have gone viral, appearing on people’s For You pages, and some of them are definitely helping me to … Read more

History of fashion: how clothes helped create social distancing.

The most popular words you are repeatedly reading in the news are masks, washing hands, and social distancing. Indeed these are the three pillars of getting the pandemic under control. Fair enough to stress these ideas. The effects of the pandemic will be among us for a while. But we are almost there, and patience is … Read more

The unbearable heaviness of self-care: relax or added stress?

Woman in a trash can, overwhelmed by added stress of self-care routine.

Why is it that even after all the detox teas, meditation, scented candles and wonderful salt baths you’re still feeling tired or stressed? Is there something wrong with you? If you’ve tried all the self-care routines your friends recommend and the ones you see on Instagram and Tik-Tok yet your life continues to feel far … Read more

Major sneaker trend fall 2020: sustainable brands Zalando x Adidas.

model wearing adidas in collaboration with zalando, standing on a pink chair

Sustainability is more than a buzzword or a passing whim; it is a growing concern among the fashion industry and its consumers. This is why sustainable brands are the hottest sneaker trend for fall 2020. Aware of our zeitgeist, Zalando and Adidas are collaborating in the project Take the First Step, that aims to put … Read more

Be careful with dirty makeup brushes!

woman hand grabs some makeup brushes from a makeup table

Washing hands several times a day, rubbing hand-sanitizer and disinfecting cellphones have become the “new normal”. But how about dirty makeup brushes? Did you know they can carry bacteria and even viruses to you eyes, nose and mouth? But before you start frantically getting rid of your used beauty tools, read here why and how … Read more

Juliette Binoche & artists say “No To A Return To Normal” After Coronavirus pandemic.

French actress Juliette Binoche smiling in a red dress.

More than 200 high-profile celebrities signed a manifest called No To A Return To Normal. In it, they urge global leaders and citizens to undertake a radical change after the COVID-19 restrictions are lifted. The value of life French Oscar-winning actress Juliette Binoche wrote the open-letter with astrophysicist Aurélien Barrau. Over 200 artists and scientists … Read more

Why We All Should Drink Coconut Water Every Day

Humming bird drinking coconut water from a straw in a tropical place.

Considered by many as miracle water, there are many reasons why we all should drink coconut water every day. Having grown up in Brazil, as a teenager, coconut water was my first choice to quench the thirst without putting on weight. As a matter of fact, my friends and I used to love sipping the … Read more

Let’s Try Halle Berry’s Homemade Face Mask

Halle Berry's selfie with homemade face mask.

Halle Berry shared her secret to having a wonderful skin; a homemade face mask. The ex-Cat Woman, Bond girl and John Wick 3 star posted on Instagram a bathroom selfie showing her smiling face and neck covered in a white cream mask. Then, Berry listed the ingredients and explained how to prepare the homemade face … Read more

The best homemade masks and tutorials on Instagram #makeyourownmask.

Instagrammer Jennymwalton wearing a Prada dust bag mask

We selected the best homemade masks and tutorials to inspire you to make your own nose and mouth mask. Do homemade masks prevent the Coronavirus? Homemade masks, combined with social distancing, prevent the spreading of COVID-19. Although they are not as effective as N95 respirators, they block large particles and droplets. Don’t forget N95 masks … Read more

Things We Overestimate and Things We Underestimate About Ourselves

Gif ok, I underestimate you

As Einstein said: “everything is relative”, especially when it comes to our personal lives. We are simply unable to judge it with impartiality.Depending on what we’re talking about, we always have things we overestimate or underestimate, shamelessly! And most of the time, we don’t even know we’re doing it! Just think about it. When on … Read more

8 Coconut Oil Beauty Treatments to Try at Home A super-ingredient.

Image of a coconut and moisturizer to hydrate your skin.

If there is a superfood, that can cure almost everything in our body, then there is also a super beauty ingredient. It means a natural element that can work wonders on us from head to toe. One of these graces of nature is coconut oil. And in this video, we present 8 coconut oil benefits … Read more

Lagom or How to Bring Balance Into Your Life

There is a new lifestyle trend called Lagom (pronounced “lar-gohm”), that comes from Sweden and has been conquering more and more fans. The whole Lagom philosophy is explained in a book, “Lagom: The Swedish Art of Living a Balanced, Happy Life”, by British Niki Brantmark. Since Brantmark visited Sweden for the first time, she fell in … Read more

The benefits of Curcumin, the new superfood The greatest medicinal plant in the entire world.

Now and again, appears a new superhero, said to help us fight all types of diseases. Turmeric or curcumin has been proclaimed the new superfood! Curcumin is the active component of Turmeric, a plant of the ginger family. Grounding its roots, you get the orange powder used in curries and for dying. The name comes … Read more

Morning Routine to start the day like Doris Day Fresh and relaxed.

Waking up, getting into the shower and rushing into work without breakfast and with just a coffee to go is what mornings look like for many people. A stressful morning can influence your whole day though, and having a morning routine can help you start fresh and relaxed. On the other hand, simple morning habits … Read more

The 7 best vegetarian and vegan restaurants in Vienna

creative collage of a small man cutting a huge vegetarian sandwich with a huge knife

Although the Viennese cuisine is famous for its Wienerschnitzel and other meat dishes, there are many delicious vegetarian and vegan restaurants in Vienna. And because there are so many options, you can get a bit lost. So we selected the best vegetarian restaurants to help you quench your craving for a healthy snack or a … Read more

6 changes in your skincare routine to get a flawless complexion 

gif showing some tools and skincare products to get a flawless skin

For most of us mortals, to get a flawless complexion is more complicated than solving math equations, especially when you’re not in your twenties anymore. Luckily, there are a few changes you can make in your skincare routine that will result in healthy-looking skin and a radiant complexion. The first two steps consist of very … Read more

Discover Meghan Markle’s Beauty Secret for Glowing Skin

It is common for expecting women to glow during their pregnancies, but the way the Duchess of Sussex’s skin is sparkling and radiant is so fantastic that it made us want to find out what is Meghan Markle’s beauty secret behind such beautiful skin. Is she following a specific diet? Is it a makeup illusion? … Read more

Goldman Sachs guide to being a man Unofficial and controversial

vintage photo showing a group of men curious to see what's in a jewellery box

We all enjoy reading a fun list or a “how-to” guide but sometimes they can be a bit controversial, like the “Unofficial Goldman Sachs Guide to Being a Man”. The American multinational investment bank’s guide went viral and caused heated discussions, with some people loving it and others, hating the list. The original guide was … Read more