Coastal grandmother style: The summer trend on TikTok

Diane Keaton wearing the TikTok Coastal Grandmother trend

Among all the social media platforms, TikTok is the most downloaded application, and indeed, where we see new trends like #royalcore and #cottagecore appear and spread at the speed of light. So, it’s no wonder luxury fashion houses are already on the mobile video platform. The latest trend that’s gone viral and become the must-have … Read more

Clothes that look expensive but actually, aren’t.

photo black and white of a model wearing a pinstripe suit headscarf, long straight hair and a

What do Catherine, Duchess of Cambridge, Queen Letizia of Spain, and Crown Princess Victoria of Sweden have in common? The three royals often wear clothes that look expensive but are the best example of affordable fashion. They show up at official events and trips looking gorgeous in clothes from high street labels, proving that you … Read more

The Best Looks in Our Favourite Netflix, Amazon & Co Series

collage with the costume designer of Glow and Anatomy of a Scandals Netflix series

There are two things we do love at Notorious Mag; fashion and binge-watching. So why not combine them, we ask—nothing like wearing your most fashionable home attire while watching the incredible looks of Killing Eve. So get comfy make yourself popcorn, and let’s discover the best looks in TV series. We Love Netflix, Amazon Prime, … Read more

Summer outfits inspired by our favourite cocktails Bottoms up!

collage with yellow floral dress, yellow swimsuit, a straw bag and pastel green slippers inspired by the colours of a marguerita cocktail

As summer approaches, bringing us sunny days, it also brings all sorts of outdoor events like garden parties, tennis tournaments, regattas, and horse races, not to mention street parties. At the Platinum Jubilee Street Party in Vienna last week, sipping a delicious Pimm’s brought me memories of the colourful outfits and fabulous OTT hats at … Read more

4 retro airport looks that are absolutely timeless Travel in style.

Woman wearing a retro and timeless airport look.

So, you’re ready to travel. Your suitcase is packed; you have your ticket and passport. Now, you just need to pick the right outfit for the trip. First, of course, comfort is a must, especially on long flights. But you don’t want to look like you are in your pyjamas. So, get inspired by these … Read more

Sneak Peek: Prada’s costumes for Baz Luhrmann’s Film Elvis '60s and '70s fashion.

The characters Elvis and Priscilla Presley wearing Prada costumes for the movie.

The highly-anticipated Baz Luhmann movie Elvis about the life of Elvis Presley and his wife, Priscilla, was presented at Cannes Film Festival, and you can have a sneak peek at Prada’s fantastic costumes for the biopic here. The Italian fashion house Prada collaborated with Oscar-winning costume designer Catherine Martin to recreate Elvis and Priscilla’s colourful … Read more

Time to buy your summer vacation capsule wardrobe. Dresses, bikinis and Co.

Woman on a summer vacation trip wearing hat and swimwear from her capsule wardrobe.

Knowing how to travel light is an art that very few master. And, whenever I spot a woman leaving for a summer vacation trip with a small suitcase, I’m certain she knows how to have a capsule wardrobe. Moreover, I assure you she’ll be the one sporting great looks during her vacation instead of those … Read more

9 outfits inspired by the Eurovision fashion. - When more is more.

Sparkling fashion at Eurovision 2022 with contestant wearing a halter neck outfit and '60s inspired bob.

As expected, the Eurovision Song Contest showcased what should be the best music from 40 countries and, most importantly, some pretty questionable looks. In other words, with over 180 million viewers, Eurovision is possibly the most colourful show on earth, yet, we love to hate the glitzy and over-the-top outfits musicians wear to the competition. … Read more

Ideal capsule wardrobe -Sienna Miller in Netflix. Chic and timeless.

Sienna Miller wears a classic grey turtleneck paired with an ocre coat in one of the scenes of Anatomy of a Scandal

The style icon Sienna Miller is back on the small screen with the Netflix series Anatomy of a Scandal, and we’re obsessed with her character’s fantastic outfits that make the perfect capsule wardrobe. Miller plays Sophie Whitehouse, entangled in a scandal as her husband, a British politician, ends up on trial after cheating on her. … Read more

Wanderlust – How to pack light for a gap year.  Or grey gap year.

black skirt, striped pullover, black top, nike sandals, green high heels- collage with versatile pieces to pack light for a gap year travel.

Around May and June, several young people will take a gap year and travel before starting university. Additionally, there’s a new phenomenon that’s been growing, a micro-trend, if you will, called the grey gap year. In short, retired couples are taking long-haul trips for extended periods. This is because their children have already left the … Read more

Fashion x art: Colour trends matching artworks. Live with art.

Collage of colourful outfits in front of a painting

Contemporary art is an omnipresent and indispensable source of inspiration for every fashion designer. That’s why fashion and especially colour trends are always matching artworks. For example, who doesn’t remember the lobster dress by Elsa Schiaparelli in 1937, inspired by the work of Salvador Dali? Or the iconic Yves Saint Laurent dress based on the lines … Read more

The best-dressed wedding guest 18 style ideas.

Elle Fanning is a style inspiration for he best-dressed wedding guest.

After a long wait, weddings are finally back, and we couldn’t be more excited about being able to take part again in these happy celebrations of love, and, of course, the joy of finding the perfect outfit for you to wear and shine in style among the best-dressed guests! Whether it’s a formal wedding in … Read more

6 gorgeous outfit ideas to visit 6 museums In Vienna, Munich and Berlin.

Collage with six paintings museums in VIenna, Munich and Berlin.

Museums are a great opportunity to immerse your soul in beauty and culture. And considering that tourism is still less than two years ago, this is the perfect moment to stroll in your city and enjoy the museums that are usually crowded. But you want to do it in style, of course. So here are … Read more

The 10 Mother’s Day gifts for fashionable mums Ageless and cool.

Fashionable mother putting on her sunglasses.

As Mother’s Day approaches, many of you are still in the dark, thinking about the best way to show your love for your mum and find the perfect gift to brighten her special day. And since women over 40 and 50 are trendier than ever, we selected the ten best Mother’s Day gifts for fashionable … Read more

The tops you need for the perfect office look 

Model wearing the perfect top to update office looks.

The once underrated blouses have become the focal point of our Zoom-meeting outfits during the pandemic, and rightly so. And, if there’s one piece of garment that can refresh and update your office looks, that is the tops you wear. Of course, we know it’s much more exciting to go shopping for a luxurious dress, … Read more

How your white t-shirt is a key transitioning piece From winter to spring.

Fashionista transitioning into spring in a white t-shirt.

As we enter spring, I’ve been thinking about the one basic staple that helps you better transition from winter to summer, the white t-shirt. Because, when it comes to transitioning pieces, nothing is as versatile as the minimalist tee; one of the most timeless pieces you can own! Although you can find very affordable white … Read more

#NotoriousOnTour: This is the mini skirt we’re seeing in the streets of Paris Hello, spring!

Collage with the mini skirt trend from the spring street style in Paris.

As soon as the weather starts getting warmer, we’re all more than happy to put our winter clothes away and welcome springtime. So heavy coats go back to the wardrobe, and floral dresses and bright-coloured jackets are out again. And from what we’re seeing in the streets of Paris, mini skirts are the must-have trend … Read more

#NotoriousOnTour: French girls style the coolest sunglasses this Spring

Woman wearing yellow sunglasses, the French girls style trend for this spring

While Notorious is on tour, spending some time in Paris and enjoying spring in the French capital, we’re also checking the newest street style trends. As a result, our editor has spotted one major sunglasses trend the stylish French girls are wearing in the streets of Paris, and when you see how cool their spring … Read more

Notorious women #6: stylist and vintage lover Judith Bradl 

Judith Brandl wearing a vintage gucci outfit perfect for ski holidays

We live in a difficult moment due to a social and economic hibernation of almost two years resulting from the pandemic, followed by the brutal blow of war in Europe. Naturally, fashion reacts to that in different ways. We can see some brands bet on timeless minimalism while others fight the moment with glitter and … Read more

Hailey Bieber’s just worn the perfect leather jacket for spring Best transitional outwear.

Hailey Bieber just wearing a leather jacket for spring

Spring is officially here, and, of course, all we want is to put our heavy winter coats away and start wearing light jackets instead. But since temperatures can be relatively low and the weather unpredictable during springtime, we found the perfect solution in the cool outfit Hailey Bieber has just worn, a leather jacket layered … Read more

The 6 basic shoes everybody needs to have in their wardrobe We love shoes.

collage with last Chanel AW22 show showing the shoe trends

Many influencers on Instagram are proud to show off their collection of hundreds of shoes organised by colour. They seem to me to be the modern version of the notorious Filipina politician Imelda Marcos with her collection of 3,000 shoes. However, to have a sustainable and smart wardrobe, you need just some good basics shoes … Read more

5 street style outfits from Paris Fashion Week you’ll want to have 

Photographers shooting the best street style outfits at Fashion Week.

The romantic streets of the French capital became the stage for fashionistas and trendsetters to showcase their style in fantastic outfits during Paris Fashion Week Fall/Winter 2022. From classic French girl style to vibrant and unconventional pieces, here are our top five street style outfits that we’re sure you’ll want to have for spring and … Read more

What to Consider when Buying Designer Glasses Online Reading and sunglasses.

fashionista wearing a big wired frame glasses

There was a stigma attached to wearing glasses but investing in a good pair of designer glasses online is like buying a new outfit. The quality and craftsmanship of designer glasses make it that wearing glasses no longer detract from your look. Instead, you can look stylish and cool as skilled optometrists look at your … Read more