Despite the pandemic, or maybe because of it, there are certain S/S21 trends we’re especially looking forward to wearing. From what fashion designers presented, either on the runway or online during Fashion Week, they clearly want us to dress up again! And we can’t wait for it. So, we share here the vintage-inspired trends we’ll … Read more
You know what they say; never say never. Because, yes, among the many surprises this strange year has brought us, the mullets (the infamous hairstyle of the ’80s we loved to hate) are back! It is quite normal that when women are longing for life changes, the first thing to change is the haircut. So … Read more
2020 will be remembered not only because of the lockdown. But it will also be the year luxury fashion brands have created the most fun videos and campaigns, proving that a sense of humour is the new symbol of luxury. Luxury industry and aspiration For as long as I can remember, the luxury fashion industry … Read more
The timeless loafers are the number one essential shoes for a clever capsule wardrobe. This classic footwear with a masculine style is a must for fall and winter. In fact, the comeback of loafers is the hottest shoe trend that will update your wardrobe for A/W 20-21. This year, loafers come in a variety of … Read more
One of the coat trends we’re looking forward to wearing the most this winter is the cocoon-like faux-fur coats. If you too are obsessing with the cosy outwear trend like the most stylish Instagram fashionistas and influencepreneurs, we have here the two go-to fashion brands to look for cool faux fur coats. The growing popularity … Read more
Like it happens every autumn, ankle boots become our number one footwear choice, for obvious reasons. But this year, as temperature goes down, boots are getting taller. In fact, we’re seeing a comeback of long boots for winter 2020, a trend not only for tall women but also for petite ones. Whether in leather or … Read more
The personal style of the British singer Marianne Faithfull, also known as Mick Jagger’s girlfriend and iconic It-Girl from the ’60s and ’70s, is a reference when it comes to fashion in Swinging London. Our editors select independently all products featured on Notorious-mag. However, when you buy through our links, we may get a commission. Marianne Faithfull … Read more
When Jacquemus came up with the cute Le Chiquito bag last year, little did we know that tiny bags would become such a trend in A/W 2020. Not only we’re wearing mini pouches around our necks and loving it, but also the tiny necklace bags make actually total sense in our new-normal lifestyle. Why are … Read more
Despite the pandemic, I can’t help thinking the party season should be just around the corner, which makes me itch for shimmer and sequins, of course. But with all the restrictions and uncertainties regarding this year’s festive celebrations, are sequins out of the picture? We certainly don’t think so, and here’s why you should wear … Read more
Since we’re spending more time indoors than we’ve ever had, comfortable and easy-to-wear clothes have become a must. In fact, cosy cashmere pullovers and bodycon dresses, and track pants are selling faster than hotcakes this fall. But after months living under COVID restrictions, we’re longing for something a bit more glamorous. This explains why, after … Read more
Before you hit the stores and try on all the fantastic new arrivals, check six clever ways to wear the top trends for fall 2020. Of course, not all trends suit everyone the way they were presented on the runway. So it’s important to know how to wear the fall trends before jumping on the fashion wagon. … Read more
“A Diamond is Forever”, and so is gold. While the sparkling gemstone makes us think of love and engagement rings, it also represents stability and security. This is why gold and precious gemstones are the first choices for savvy investors in times of crisis, and more and more people are buying at online jewellery auctions. … Read more
Among the many looks and styles that arose from the fall catwalks, there is one I think is already a classic: the chic combo Blazer and Skirt. The long shelf life outfit appeared on the catwalks in 2019 with Hedi Slimane’s first collection for Céline. But blazer and skirt, the classy French working women look, … Read more
We’ve been spotting on Instagram and in the streets of the most fashionable cities new ways to wear the classic sweaters. With these simple styling tricks, you can update the cardigans you already have in your wardrobe this fall, making them look modern and super stylish. Our editors select independently all products featured on Notorious-mag. However, … Read more
Since the ’90s keep inspiring fashion, one of the staples you need for layering to perfection this fall is a vest. Nobody wants to use this word nowadays, but the vest is a big trend in fall 2020. The classic garment has reappeared in the sartorial scene with Gucci, Miu Miu and Max Mara. The … Read more
Among the micro-trends spotted during the last Fashion Weeks, the one that has taken over Instagram is anything but “micro”, as a matter of fact, it is quite the opposite: extra-wide Peter Pan collars. The vintage-looking collars are everywhere we look, the most stylish fashion influencers have already adopted the lace-trimmed or frilly collars that … Read more
While everybody is enjoying the last summer days, we’ve already immersed in fall 2020 trends. And next season is a special one for shoe trends. The question is; what are the best shoes for this fall? Have we changed our habits, and consequently, our footwear choices, after so many months at home, without going out … Read more
As you may already have noticed, we love Alexa Chung’s style. Our fashion muse manages to look both cool and stylish in any situation and season of the year. So, we selected ten fall outfit formulas inspired by the British it-girl/model/presenter/influencer/fashion designer. By the way, Alexa Chung is what we like to call an influencepreneur. … Read more
Some successful Instagram influencers are taking the leap and becoming entrepreneurs or better, ‘influencepreneurs’. They’re developing products and launching their own business ventures. However, these successful Instagrammers turned entrepreneurs signal that Instagram is not only about promoting existing brands. There is something new happening, a bunch of new businesses emerging. Take, for example, the Italian … Read more
As a child, I used to wear Jelly sandals to escalate rocks at the beach without slipping or hurting my feet. The fun plastic sandals were a summertime must for children in the ’70s, ’80s and ’90s, the brighter they were, the better. I still remember the fantastic glitter-infused shimmering ones that were the most … Read more
Since the British singer Harry Styles wore a JW Anderson oversized knitted sweater during the rehearsal for The Today Show, the patchwork cardigan went viral on TikTok with the hashtag #HarryStylesCardigan. The patchwork cardigan The rainbow-coloured cardigan is from JW Anderson S/S 2020 men’s collection and sells for around 1400 Euros. Jonathan Anderson explained he … Read more
Simonett is an American ready-to-wear and accessories label founded by designer Simonett Pereira. The brand’s creative director had previously launched Style Mafia at only 22, a fashion brand that had “the youth and progressive nature of Miami in mind”, as she explained. Pereira rebranded Style Mafia, renaming it Simonett in January last year. The hand-printed … Read more
Step by step, we are all getting back to our daily routines, which means I started looking for new items to update my summer wardrobe. Shops and restaurants are open, and I am meeting a few friends. Although I am still doing home-office, I’ve met some work colleagues and clients. However, I am not ready … Read more