The Auction, the elegance of the Church’s shoe men collection 

Church’s New Short Film Church’s shoe short film presenting the last AW 21 men’s collection shows a British auction house during a rainy night. Will be our hero able to get there in time and make the final offer?  Church’s old history Church’s history can be traced back to 1617. Anthony Church, a master shoemaker … Read more

The high tech skincare tools you need to try now

Woman with face mask, ready to try new high-tech skincare tools.

Our interest in skincare seems to have grown during the pandemic. In fact, online sales rose last year, and women and more and more avid to try new high-tech skincare tools. Maybe it’s because we have more time by ourselves to dedicate to skincare routines like the Korean 10 Steps with its oils, toners, and … Read more

#CloseEyeOn: One-of-a-kind Ikat coats from Aleksandra Viktor The piece you need.

The fashion designer Aleksandra Jagdfeld wearing her creation.

Who doesn’t love to wear a fabulous statement piece that nobody else has? We spoke to Aleksandra Jagdfeld about her unique brand that specialises on one only staple piece, the coat. The debut collection of the Berlin-based luxury label, Aleksandra Viktor, consists of nine one-of-a-kind contemporary coats made from the traditional hand-loomed Ikat fabric. Ikat … Read more

Style inspiration: Walking in the park is the new coffee shop Style-to-go.

Walking in the park in style with turban and sunglasses.

With all the pandemic restrictions and social distancing, our exercise style and entire social life seem to happen while walking in the park these days. And, as Hippocrates said, “Unprecedented times require unprecedented measures“. Indeed, these strange COVID times definitely require unprecedented measures. So next time you get ready for walking with a friend or … Read more

64 best looks of Princess Caroline of Hanover who turned 64 Congratulations!

Princess Caroline of Hanover, the Princess of Monaco, has just turned 64, and to celebrate her birthday – and her style – we selected the 64 best looks of Prince Rainier and Grace Kelly’s daughter, including outfits from the ’70s, ’80s and red-carpet looks. Similarly to Princess Diana, Caroline of Monaco is one of the … Read more

Is there life for Fashion after Brexit? What's next?

Street style photo at London Fashion Week, what's next after Brexit?

For long, the British capital’s burning question has been: Is there life for brands and London Fashion Week after Brexit? But with the advent of COVID-19, most of the worries about Brexit have shifted. And now that the U.K. is finally out of the E.U., the British fashion industry is optimistic about life after Brexit. … Read more

Menswear trend: how Prada made the long john fashionable Miuccia Prada and Raf Simons Fall 2021.

Model wearing a long john layered under garments of Prada fall 2021 collection.

The first menswear collection co-creatively directed by both Miuccia Prada and Raf Simons is constructed around one main garment, a knitted long john. Surprisingly, the undergarment meant to keep men warm is worn here as the central piece of Prada menswear fall 2021 collection. A collection to stir sensations As Miuccia Prada and Raf Simons … Read more

The North Face success proves what we predicted about coats The trend piece for the pandemic season.

Gucci x The North Face campaign.

From producing outdoor recreation products for climbers to becoming one of the most desirable street style brands and collaborating with Gucci, the huge success of The North Face proves what we predicted: coats are the trend piece for the pandemic season! Everywhere you look, in the streets or on Instagram and TikTok, you’ll see The … Read more

Miuccia Prada and Raf Simons want to hear your opinion 

Prada SS 21 first joint campaign by Miuccia Prada and Raf Simons.

Miuccia Prada and Raf Simons want to hear your opinion in the first joint campaign for Prada showing their debut  SS21 collection, co-designed by both creative directors. With Prada’s new advertisement campaign, Miuccia Prada and Raf Simons want to open a dialogue with the public and know your opinion. That is because the campaign features … Read more

Fleabag and Killing Eve’s Phoebe Waller-Bridge is our 2021 crush 

Cover of Fleabag book starring Phoebe Waller Bridge with short-hair style

Like many, we are obsessing over Phoebe Waller-Bridge, not only because of the fashion style but also, the wit and dark sense of humour of the creator of the BBC series Fleabag and Killing Eve. The British writer, film producer and actress, has amassed quite some fans, and already earned several awards, including Emmy and Golden Globe Awards. … Read more

3 words make us immediately happy: Vestiaire Collective Sales Think like a collector.

Woman wearing a trench coat, one of the best second-hand items on sales in our Vestiaire Collective 2021 selection.

There’s one thing we like more than finding great buys; it is buying these special pieces second-hand, and even better now that they’re in the 2021 sales. Among the best online second-hand shops is Vestiaire Collective because of their great selection of pre-owned luxury designer items and fabulous vintage pieces you can buy at affordable … Read more

Trends we love and where to buy them online second-hand We'll dress up again.

Vintage cardigan to buy online from the best second-hand shops.

Despite the pandemic, or maybe because of it, there are certain S/S21 trends we’re especially looking forward to wearing. From what fashion designers presented, either on the runway or online during Fashion Week, they clearly want us to dress up again! And we can’t wait for it. So, we share here the vintage-inspired trends we’ll … Read more

How to look smart and successful in 2021 if you are not Harry Styles Menswear trends.

Man in the streets of Milan, wearing a pastel colour suit, one of the trends in menswear 2021

Let’s face it; Harry Styles has become the coolest and best-dressed man on earth. The British singer is the muse of Gucci’s Alessandro Michele and a reference when it comes to contemporary fashion style. But if you don’t want to be Harry Styles, how can you look smart and successful in 2021? Check the best … Read more

What changes for Europeans when buying online after Brexit Goodbye British brands?

Online shopping after Brexit, will we keep buying from the UK?

So, Brexit has really happened, and since the 1st January 2021, the UK is no longer part of the EU. The Brexit trade deal launches a new chapter for Europe’s relationship with the UK after months of negotiations. Consequently, what will change when online shopping for Europeans buying fashion from UK-based companies after Brexit? Is … Read more

Spring/Summer 21 trends emerged from Milan Fashion Week To start wearing now.

Model wearing exposed bra under denim jacket, one of the spring trends from Milan Fashion Week.

As this year comes to an end, we’re dreaming of summer more than ever, since we all hope to be out of the pandemic by then. Consequently, it’s no surprise the lockdown and self-isolation have also influenced fashion designers. As a result, here are the ten Spring/Summer 21 trends that have emerged from Milan Fashion … Read more

Notorious Women #4: the Austrian photographer Yvonne Oswald Books, postcards and more.

Photographer Yvonne Oswald in interview to Notorious Mag

The Austrian photographer and curator for photography, Yvonne Oswald, is the next in our series “Notorious Women”. Here, you find women we interview because of the positive impact on society they have through their work, projects and ideas.Yvonne Oswald is the author of one of the most talked-about photography projects. Who hasn’t heard of the … Read more

What to wear to celebrate the end of the challenging 2020? Yeah, it's an end.

close up of a model watching to the camera and wearing a yellow floral dress

As difficult as this year may have been, it is coming to an end, and this calls for a celebration! So, what to wear to celebrate the end of the challenging 2020? I know New Year’s Eve won’t be the same without the big parties and friends, but even in a small group or just … Read more

S Moda unveils what’s behind many ‘handmade jewellery’ brands Someone said AliExpress?

We see more and more brands selling online similar jewellery pieces that they promote on Instagram as handmade jewellery, with beautiful photos that sometimes get thousands of likes. But the Spanish magazine S Moda has unveiled what’s behind many of these so-called handmade jewellery brands. All that glitters isn’t gold, or, in this case, handmade … Read more

The best Christmas movies from the ’40s to watch now Get into the holiday spirit.

Judy Garland in Meet Me in St Louis, a Christmas movie from 1944

What better time than now, to start with our Christmas movies watch list! Everybody has favourite films to watch around this time of the year. For many, the movie that puts them into the festive spirit is Love Actually. For others, The Grinch is a common front runner. But this year, the movie list we composed is … Read more

Notorious Women #3: Monika Kircher launches KKS to support art Deadline Jan 2021.

Monika Kircher launches the KKS foundation in Austria.

Our Notorious Women series welcomes Monika Kircher, one of the most influential persons in the Austrian economy, who’s just launched the Kärntner Kulturstiftung, KKS. An initiative that will inject up to 200,000 Euros into cultural projects in Austria. That’s music for our ears in times of COVID-19, right? Let’s see the details. What is the KKS … Read more