Loden: from peasant’s outwear to fashion trend The first performance fabric.

Junges Paar in Tracht von Adam Brenner, 1840, where the man is wearing a loden jacket

What do the Austrian Emperor Franz Joseph, Yves Saint Laurent, Nike and Saint Hubertus have in common? If you guessed the Loden, you guessed right! Maybe you don’t own a Loden coat or cape, but for sure your parents, uncles or grandparent do! The greenish or grey outwear was an absolute must in the 70’s … Read more

MQ Vienna Fashion Week talked with Notorious Mag About fashion, designers, dos and don'ts!

MQ_Vienna_Fashion_Week_talked_to_Notorious_Mag

MQ VIENNA FASHION WEEK is the proof that Vienna is indeed a fashionable city. For more than a decade, the three women behind the agency creative Headz; Elvyra Geyer, Zigi Mueller-Matyas and Maria Oberfrank, have been organising Austria’s renowned fashion event in front of the MuseumsQuartier. The MQ VIENNA FASHION WEEK, which attracts more than … Read more

Where to find the Best Burgers in Vienna. And the best fries.

Said the butcher to the cow; one of the best burger restaurants in Vienna.

Article updated on 25.04.2021 Burgers are one of the most popular foods in the world. And, although the Viennese kitchen is mostly known for its Wiener Schnitzel and Apfelstrudel, Vienna also offers some of the best burgers you’ll ever have. The ones you want to lick all of your ten fingers and even consider having … Read more

The burning question: where to go for the best Schnitzel in Vienna?

close up of a Wiener Schnitzel from the lengedary restaurant in Vienna, Meissl and Schadn

When you think of Vienna, you think of Waltz, Sissi, balls, the café culture, the Imperial palaces and the best quality of life in the world. But the Austrian capital is also home to the world-famous Wiener Schnitzel! Viennese will argue over where to have the best Wienerschnitzel; everyone has their favourite Schnitzel restaurant that … Read more