#PerfumeTok – Scent and Perfume Trends for 2025
In 2024, perfumes surged in popularity through social media, notably on TikTok. This platform has not only educated us about niche scents and sustainability but also shaped our preferences. Social media savvy has made us more discerning about the exclusivity of scents and the ingredients used. In response, the beauty industry is gearing up to … Read more